{"id":219804,"date":"2025-05-12T14:28:04","date_gmt":"2025-05-12T12:28:04","guid":{"rendered":"https:\/\/ipmark.com\/?p=219804"},"modified":"2025-05-12T16:34:10","modified_gmt":"2025-05-12T14:34:10","slug":"ana-escriva-nueva-chief-growth-omnicom-media-group","status":"publish","type":"post","link":"https:\/\/ipmark.com\/?p=219804","title":{"rendered":"Ana Escriv\u00e1, nueva &#8216;chief growth officer&#8217; de Omnicom Media Group Spain"},"content":{"rendered":"<p><strong>Omnicom Media Group crea el puesto <em>chief growth officer<\/em> y anuncia la incorporaci\u00f3n de Ana Escriv\u00e1, qui\u00e9n asume esta posici\u00f3n tras cinco a\u00f1os como directora de <em>new business &amp; comms<\/em> en OMD.<\/strong><\/p>\n<p>Este nuevo rol nace para impulsar el crecimiento mediante una visi\u00f3n integrada de las \u00e1reas de<em> new business y marketing.<\/em> Con m\u00e1s de 20 a\u00f1os de experiencia en el sector y un conocimiento del negocio, <strong>Escriv\u00e1 liderar\u00e1 una nueva etapa orientada a impulsar el crecimiento de Omnicom Media Group en Espa\u00f1a.<\/strong><\/p>\n<p>Todo ello a trav\u00e9s de una estrategia unificada que combine desarrollo de negocio y marketing, lo que permitir\u00e1 reforzar el posicionamiento del grupo. Desde esta nueva unidad, <strong>Escriv\u00e1 coordinar\u00e1 iniciativas transversales que activen sinergias internas<\/strong>, potencien la innovaci\u00f3n en la propuesta de valor y aceleren la evoluci\u00f3n hacia un ecosistema m\u00e1s \u00e1gil y colaborativo.<\/p>\n<p>Ana Escriv\u00e1 reportar\u00e1 directamente a <a href=\"https:\/\/ipmark.com\/entrevista\/joan-jordi-vallverdu-omnicom-media-group-espana-ha-sido-una-pieza-clave-en-la-trayectoria-de-crecimiento-del-grupo\/\"><strong>Joan Jordi Vallverd\u00fa<\/strong><\/a>, CEO de <strong>Omnicom Media Group Spain.<\/strong> \u00abAsumo este nuevo reto con much\u00edsima ilusi\u00f3n, por lo que representa para el grupo y quienes lo formamos. Es una oportunidad retadora, que nos har\u00e1 mejores y, sobre todo, m\u00e1s eficaces. Nuestro objetivo es construir un modelo de crecimiento s\u00f3lido, transversal y alineado con la evoluci\u00f3n natural del grupo\u00bb, afirma <strong>Ana Escriv\u00e1.<\/strong><\/p>\n<p>Por su parte, <strong>Joan Jordi Vallverd\u00fa<\/strong>, CEO de <strong>Omnicom Media Group Spain<\/strong>, a\u00f1ade: Ana es la persona id\u00f3nea para liderar este proceso: <strong>su visi\u00f3n, capacidad de integraci\u00f3n y energ\u00eda son claves para consolidar un equipo fuerte<\/strong>, que combine estrategia y operativa, y que sea motor del crecimiento que buscamos\u00bb.<\/p>\n<p>Con esta incorporaci\u00f3n, <strong>Omnicom Media Group refuerza su compromiso con la innovaci\u00f3n organizativa<\/strong> y su foco en el crecimiento sostenible, colaborativo y centrado en el cliente.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Con esta incorporaci\u00f3n, Omnicom Media Group refuerza su compromiso con la innovaci\u00f3n organizativa y su foco en el crecimiento sostenible.<\/p>\n","protected":false},"author":10966,"featured_media":219805,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[56],"tags":[6526],"class_list":["post-219804","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-agencias","tag-nombramientos"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Ana Escriv\u00e1, nueva &#039;chief growth officer&#039; 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