{"id":216741,"date":"2025-03-20T10:37:39","date_gmt":"2025-03-20T09:37:39","guid":{"rendered":"https:\/\/ipmark.com\/?p=216741"},"modified":"2025-03-20T12:50:27","modified_gmt":"2025-03-20T11:50:27","slug":"maria-alonso-alcaide-nueva-directora-global-de-marca-y-contenidos-de-cellnex","status":"publish","type":"post","link":"https:\/\/ipmark.com\/?p=216741","title":{"rendered":"Mar\u00eda Alonso Alcaide, nueva directora global de marca y contenidos de Cellnex"},"content":{"rendered":"<p><strong>Cellnex Telecom, operador europeo de infraestructuras de telecomunicaciones, ha nombrado a Mar\u00eda Alonso Alcaide como nueva directora global de marca y contenidos del grupo, integrada en el equipo corporativo de Asuntos P\u00fablicos y Corporativos y de Comunicaci\u00f3n de la compa\u00f1\u00eda liderada por Ignacio Jim\u00e9nez Soler.<\/strong><\/p>\n<p>Alonso ha desempe\u00f1ado su carrera profesional en consultor\u00eda y en empresas privadas como <strong>SegurCaixa, Adeslas, Renta 4<\/strong> y, en los \u00faltimos 10 a\u00f1os, <strong>ING.<\/strong> En ellas, ha dirigido las \u00e1reas de marca, marketing, ventas digitales y experiencia de cliente. Desde sus inicios en consultor\u00eda hasta la fecha <strong>ha participado activamente en la transformaci\u00f3n digital de la banca en Espa\u00f1a<\/strong>, desarrollando una fuerte visi\u00f3n de la gesti\u00f3n de marcas y clientes en la econom\u00eda digital.<\/p>\n<p><strong>\u00a0Ignacio Jim\u00e9nez Soler<\/strong>, director global de Asuntos P\u00fablicos y Corporativos y de Comunicaci\u00f3n de <strong>Cellnex,<\/strong> destaca: <strong>\u00abEl bagaje profesional de Mar\u00eda Alonso y su incorporaci\u00f3n al equipo nos permitir\u00e1 potenciar la estrategia de comunicaci\u00f3n de la compa\u00f1\u00eda<\/strong> en los diez pa\u00edses en los que operamos, especialmente en el \u00e1mbito digital, poniendo en valor el rol estrat\u00e9gico de las infraestructuras de telecomunicaciones a nivel europeo, y especialmente el de Cellnex en la actual era de la hiper conectividad\u201d.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Con este nombramiento, el grupo refuerza el departamento de Asuntos P\u00fablicos y Corporativos y de Comunicaci\u00f3n de la compa\u00f1\u00eda.<\/p>\n","protected":false},"author":10966,"featured_media":216746,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[38],"tags":[50],"class_list":["post-216741","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marcas","tag-tecnologia"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Mar\u00eda Alonso, directora global de marca y contenidos de Cellnex<\/title>\n<meta name=\"description\" content=\"Con este nombramiento, el grupo refuerza el departamento de Asuntos P\u00fablicos y Corporativos y de Comunicaci\u00f3n de la compa\u00f1\u00eda.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, 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