{"id":213592,"date":"2025-02-04T15:53:01","date_gmt":"2025-02-04T14:53:01","guid":{"rendered":"https:\/\/ipmark.com\/?p=213592"},"modified":"2025-02-04T16:22:46","modified_gmt":"2025-02-04T15:22:46","slug":"aedemotv-2025-avance-del-programa","status":"publish","type":"post","link":"https:\/\/ipmark.com\/?p=213592","title":{"rendered":"AedemoTV 2025. Avance del programa"},"content":{"rendered":"<p><b>La Coru\u00f1a ser\u00e1 testigo de la 40\u00aa edici\u00f3n del Seminario AedemoTV que se celebrar\u00e1 los d\u00edas 26, 27 y 28 de marzo, en el Palacio de Congresos y Exposiciones Palexco. Es la segunda vez que el certamen se celebra en la ciudad gallega.\u00a0<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Organizado por <\/span><b>Insights + Analytics Espa\u00f1a<\/b><span style=\"font-weight: 400;\">, el certamen es un punto de encuentro de los profesionales del sector de los medios de comunicaci\u00f3n, anunciantes y agencias, considerado el mayor seminario europeo en torno al medio televisi\u00f3n. Se busca batir r\u00e9cord de asistencia, siendo la \u00faltima edici\u00f3n, celebrada en Palma de Mallorca, con <\/span><b>m\u00e1s de 400 personas de 160 empresas.<\/b><\/p>\n<p><span style=\"font-weight: 400;\">A lo largo de los tres d\u00edas del Seminario AedemoTV 2025, los asistentes descubrir\u00e1n tendencias, estudios sobre la eficacia publicitaria, medici\u00f3n de audiencias y comportamiento del consumidor en estos momentos, de la mano de expertos del mundo de la televisi\u00f3n.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">El <\/span><a href=\"http:\/\/www.aedemotv.com\/programa\/\"><span style=\"font-weight: 400;\">programa <\/span><\/a><span style=\"font-weight: 400;\">estar\u00e1 agrupado <\/span><b>en cuatro sesiones,<\/b><span style=\"font-weight: 400;\"> con ponentes de las siguientes empresas:\u00a0<\/span><\/p>\n<ul style=\"list-style-type: square;\">\n<li><b>Sesi\u00f3n 1 (\u2018La TV se reinventa\u2019): <\/b><span style=\"font-weight: 400;\">RTVE, IMOP Insights, Kantar Media , Science for Insights.<\/span><\/li>\n<li><b>Sesi\u00f3n 2 (\u2018La TV sobrevivir\u00e1\u2019):<\/b><span style=\"font-weight: 400;\"> Publiespa\u00f1a, Amazon Ads, 3Cat, Comscore, Signify, YouGov.<\/span><\/li>\n<li><b>Sesi\u00f3n 3 (\u2018An\u00e1lisis de la audiencia\u2019):<\/b><span style=\"font-weight: 400;\"> DKiss, AIMC, The Trade Desk, GfK.<\/span><\/li>\n<li><b>Sesi\u00f3n 4 (\u2018Eficacia\u2019):<\/b><span style=\"font-weight: 400;\"> Publicis, Omnicom Media Group, 014 Media, Atresmedia Publicidad.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">El seminario se completa con<\/span><b> una sesi\u00f3n inaugural el mi\u00e9rcoles 26 de marzo<\/b><span style=\"font-weight: 400;\">, con una mesa coloquio con anunciantes: \u2018El rumbo de la publicidad\u2019. A continuaci\u00f3n, ese mismo d\u00eda, tendr\u00e1 lugar un c\u00f3ctel-cena y fiesta de celebraci\u00f3n del 40 Aniversario de AedemoTV.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Y concluir\u00e1 el viernes 28 de marzo con una <\/span><b>mesa redonda de clausura<\/b><span style=\"font-weight: 400;\"> titulada <\/span><i><span style=\"font-weight: 400;\">\u2018The show must go on!<\/span><\/i><span style=\"font-weight: 400;\">\u2019, as\u00ed como la entrega del Premio AIMC a la Ponencia m\u00e1s Innovadora y el Premio I+A a la Mejor Ponencia.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Las <\/span><a href=\"http:\/\/www.aedemotv.com\/inscripciones\/\"><span style=\"font-weight: 400;\">inscripciones <\/span><\/a><span style=\"font-weight: 400;\">ya est\u00e1n abiertas, existiendo un descuento especial activo hasta el 18 de febrero. <\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>El 40 aniversario del Seminario se celebrar\u00e1 los d\u00edas 26, 27 y 28 de marzo en La Coru\u00f1a. Las inscripciones est\u00e1n abiertas, con descuento especial hasta el 18 de febrero.<\/p>\n","protected":false},"author":30,"featured_media":213598,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[54],"tags":[5360,34,2341,194],"class_list":["post-213592","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-eventos","tag-aedemo-tv","tag-medios-2","tag-publicidad","tag-television"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>AedemoTV 2025. 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