{"id":211504,"date":"2024-12-19T11:57:22","date_gmt":"2024-12-19T10:57:22","guid":{"rendered":"https:\/\/ipmark.com\/?p=211504"},"modified":"2024-12-19T11:57:22","modified_gmt":"2024-12-19T10:57:22","slug":"metro-de-madrid-lanza-campana-navidena-con-mediaplus-equmedia-su-nueva-agencia-de-medios","status":"publish","type":"post","link":"https:\/\/ipmark.com\/?p=211504","title":{"rendered":"Metro de Madrid lanza campa\u00f1a navide\u00f1a con Mediaplus Equmedia, su nueva agencia de medios"},"content":{"rendered":"<p>La primera campa\u00f1a bajo esta nueva colaboraci\u00f3n es la de Navidad 2024, que ya se est\u00e1 difundiendo en Televisi\u00f3n, Radio, Exterior e Internet. Esta campa\u00f1a incluye dos ejes principales: <strong>el lanzamiento del jersey navide\u00f1o de Metro de Madrid y la inauguraci\u00f3n de la Estaci\u00f3n de la Navidad en la calle Postas<\/strong>.<\/p>\n<p>El jersey de Navidad estar\u00e1 <strong>disponible hasta finales de a\u00f1o y ser\u00e1 promocionado por influencers como Lola Lolita, Ceciarmy y Cristian Ventura<\/strong>, quienes realizar\u00e1n actividades relacionadas con el amigo invisible en diferentes estaciones del metro, interactuando con personajes como Pap\u00e1 Noel y m\u00fasicos callejeros. Adem\u00e1s, el jersey ser\u00e1 exhibido por presentadores de televisi\u00f3n y en MUPIS distribuidos por la capital.<\/p>\n<p>La <strong>Estaci\u00f3n de la Navidad estar\u00e1 abierta hasta el 5 de enero de 2025 <\/strong>y contar\u00e1 con la promoci\u00f3n de varios influencers, quienes invitar\u00e1n a sus seguidores a disfrutar de esta experiencia festiva.<\/p>\n<p>Metro de Madrid, con 104 a\u00f1os de historia, es el principal medio de transporte de la regi\u00f3n, ofreciendo un servicio p\u00fablico colectivo con 13 l\u00edneas y 302 estaciones a lo largo de casi 294 kil\u00f3metros.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>La agencia de medios independientes Mediaplus Equmedia\u00a0 ha sido seleccionada para gestionar las campa\u00f1as de comunicaci\u00f3n y publicidad de Metro de Madrid. La agencia se encargar\u00e1 de la difusi\u00f3n de las campa\u00f1as a trav\u00e9s de diversos medios como Televisi\u00f3n, Radio, Prensa, Revistas, Cine, Exterior e Internet, con un enfoque especial en sostenibilidad, accesibilidad e inclusividad.<\/p>\n","protected":false},"author":14,"featured_media":211505,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[56],"tags":[2158],"class_list":["post-211504","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-agencias","tag-agencias-de-medios"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Metro de Madrid lanza campa\u00f1a navide\u00f1a con Mediaplus Equmedia, su nueva agencia de medios - IPMARK | Informaci\u00f3n de valor sobre marketing, publicidad, comunicaci\u00f3n y tendencias digitales<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ipmark.com\/?p=211504\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Metro de Madrid lanza campa\u00f1a navide\u00f1a con Mediaplus Equmedia, su nueva agencia de medios - IPMARK | Informaci\u00f3n de valor sobre marketing, publicidad, comunicaci\u00f3n y tendencias digitales\" \/>\n<meta property=\"og:description\" content=\"La agencia de medios independientes Mediaplus Equmedia\u00a0 ha sido seleccionada para gestionar las campa\u00f1as de comunicaci\u00f3n y publicidad de Metro de Madrid. La agencia se encargar\u00e1 de la difusi\u00f3n de las campa\u00f1as a trav\u00e9s de diversos medios como Televisi\u00f3n, Radio, Prensa, Revistas, Cine, Exterior e Internet, con un enfoque especial en sostenibilidad, accesibilidad e inclusividad.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/ipmark.com\/?p=211504\" \/>\n<meta property=\"og:site_name\" content=\"IPMARK | Informaci\u00f3n de valor sobre marketing, publicidad, comunicaci\u00f3n y tendencias digitales\" \/>\n<meta property=\"article:published_time\" content=\"2024-12-19T10:57:22+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/ipmark.com\/wp-content\/uploads\/El-jersey-de-Metro-de-Madrid.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1140\" \/>\n\t<meta property=\"og:image:height\" content=\"627\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Ana Egido\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Ana Egido\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=211504#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=211504\"},\"author\":{\"name\":\"Ana Egido\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/#\\\/schema\\\/person\\\/ba89645183b346feacff0538aa54a375\"},\"headline\":\"Metro de Madrid lanza campa\u00f1a navide\u00f1a con Mediaplus Equmedia, su nueva agencia de medios\",\"datePublished\":\"2024-12-19T10:57:22+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=211504\"},\"wordCount\":208,\"image\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=211504#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/ipmark.com\\\/wp-content\\\/uploads\\\/El-jersey-de-Metro-de-Madrid.jpg\",\"keywords\":[\"agencias de medios\"],\"articleSection\":[\"Agencias\"],\"inLanguage\":\"es\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=211504\",\"url\":\"https:\\\/\\\/ipmark.com\\\/?p=211504\",\"name\":\"Metro de Madrid lanza campa\u00f1a navide\u00f1a con Mediaplus Equmedia, su nueva agencia de medios - 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