{"id":206900,"date":"2024-10-22T13:45:09","date_gmt":"2024-10-22T11:45:09","guid":{"rendered":"https:\/\/ipmark.com\/?p=206900"},"modified":"2024-10-22T13:45:09","modified_gmt":"2024-10-22T11:45:09","slug":"starbucks-at-home-presenta-sus-nuevas-capsulas-en-una-campana-global","status":"publish","type":"post","link":"https:\/\/ipmark.com\/?p=206900","title":{"rendered":"Starbucks At Home presenta sus nuevas c\u00e1psulas en una campa\u00f1a global"},"content":{"rendered":"<p><b>La conocida bebida de las cafeter\u00edas Starbucks, Pumpkin Spice Latte, llega al consumidor final, en un nuevo producto en formato c\u00e1psula dise\u00f1ado para tomar en casa. Para dar a conocer esta innovaci\u00f3n, Starbucks At Home ha estrenado una campa\u00f1a global con la agencia MRM Spain.<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Las nuevas c\u00e1psulas est\u00e1n disponibles exclusivamente para<\/span><b> las m\u00e1quinas de Nescaf\u00e9 Dolce Gusto y por tiempo limitado.<\/b><span style=\"font-weight: 400;\"> Cada a\u00f1o numerosas personas esperan oto\u00f1o para la llegada de la bebida a los restaurantes, aterrizando ahora al consumo en el hogar.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">El sabor caracter\u00edstico de Pumpkin Spice Latte ha sido el punto de partida para dise\u00f1ar la campa\u00f1a que pone los ingredientes en el centro, creando personajes inspirados en cada uno de ellos. <\/span><b>Pam Pumpkin, Cindy Cinnamon, Nina Nutmeg y Gene Ginger,<\/b><span style=\"font-weight: 400;\"> los protagonistas de esta acci\u00f3n.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">La campa\u00f1a est\u00e1 dise\u00f1ada principalmente para medios digitales y ha sido lanzada en<\/span><b> Reino Unido, M\u00e9xico, B\u00e9lgica, Alemania, Pa\u00edses Bajos, Lituania, Portugal, Francia e Italia. <\/b><span style=\"font-weight: 400;\">Nosh, la productora de este trabajo publicitario.<\/span><\/p>\n<p><iframe loading=\"lazy\" title=\"Pumpkin Spice Latte - Starbucks At Home\" width=\"800\" height=\"450\" src=\"https:\/\/www.youtube.com\/embed\/Vt6sNb9ieHc?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n","protected":false},"excerpt":{"rendered":"<p>MRM Spain ha dise\u00f1ado la campa\u00f1a global de la marca de Nestl\u00e9, para dar a conocer las nuevas c\u00e1psulas de la famosa bebida Pumpkin Spice Latte.<\/p>\n","protected":false},"author":30,"featured_media":206902,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[5893],"tags":[2114,2227],"class_list":["post-206900","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-publicidad","tag-creatividad","tag-marketing"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Starbucks At Home presenta sus nuevas c\u00e1psulas en una campa\u00f1a global<\/title>\n<meta name=\"description\" content=\"MRM Spain ha dise\u00f1ado la campa\u00f1a global de la marca de Nestl\u00e9, para dar a conocer las nuevas c\u00e1psulas de la famosa bebida Pumpkin Spice Latte.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link 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