{"id":206559,"date":"2024-10-17T16:00:48","date_gmt":"2024-10-17T14:00:48","guid":{"rendered":"https:\/\/ipmark.com\/?p=206559"},"modified":"2024-10-17T16:08:06","modified_gmt":"2024-10-17T14:08:06","slug":"david-pueyo-presidente-del-comite-organizador-para-el-10o-aniversario-de-branducers","status":"publish","type":"post","link":"https:\/\/ipmark.com\/?p=206559","title":{"rendered":"David Pueyo, presidente del Comit\u00e9 Organizador para el 10\u00ba aniversario de Branducers"},"content":{"rendered":"<p>El evento, que se celebrar\u00e1 en el primer trimestre de 2025, tiene como objetivo <strong>evolucionar su formato para seguir siendo un referente en el calendario de la industria del Branded Content &amp; Entertainment<\/strong>. El comit\u00e9 presidido por Pueyo ser\u00e1 responsable de obtener apoyos de patrocinadores y colaboradores, as\u00ed como de confeccionar el programa del evento, que marcar\u00e1 su primera d\u00e9cada de existencia.<\/p>\n<p>Branducers se ha consolidado como un punto de encuentro y debate para profesionales del marketing y la publicidad, incluyendo marcas anunciantes, productoras, medios de comunicaci\u00f3n y agencias creativas y de medios. El evento se centra en compartir mejores pr\u00e1cticas, metodolog\u00edas y casos de \u00e9xito en el \u00e1mbito del Branded Content, adem\u00e1s de ofrecer una plataforma para entender la evoluci\u00f3n de la industria y aprender de expertos destacados.<\/p>\n<p>En el marco del evento, se entregar\u00e1n los <strong>Premios BCMA<\/strong>, que reconocen los mejores proyectos de Branded Content del a\u00f1o. Durante las pr\u00f3ximas semanas, se formar\u00e1 el grupo de trabajo y se ir\u00e1n compartiendo las novedades m\u00e1s relevantes del proyecto.<\/p>\n<p>David Pueyo tiene una trayectoria destacada en la industria, habiendo presidido Inspirationals, otro importante evento organizado por IAB Spain, que celebra su edici\u00f3n anual con gran \u00e9xito. <strong>Laura Fontanet, directora general de BCMA Spain<\/strong>, destac\u00f3 las cualidades de Pueyo, se\u00f1alando: \u00abEs un gran profesional de reconocido prestigio, conocedor de la disciplina, con un gran talante y con una gran creatividad y capacidad de trabajo. Sin duda ser\u00e1 un gran pilar junto al equipo de trabajo del Comit\u00e9 y el apoyo de toda la Junta y socios\u00bb.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>La Branded Content Marketing Association (BCMA) Spain ha anunciado la creaci\u00f3n de un comit\u00e9 organizador para conmemorar el d\u00e9cimo aniversario de Branducers, el mayor evento de la industria del Branded Content en Espa\u00f1a. David Pueyo, head of havas Play Spain, ha sido nombrado presidente de este comit\u00e9, decisi\u00f3n que fue tomada de manera un\u00e1nime por la Junta Directiva de la Asociaci\u00f3n.<\/p>\n","protected":false},"author":14,"featured_media":206561,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[44],"tags":[673],"class_list":["post-206559","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing","tag-branded-content"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>David Pueyo, presidente del Comit\u00e9 Organizador para el 10\u00ba aniversario de Branducers - IPMARK | Informaci\u00f3n de valor sobre marketing, publicidad, comunicaci\u00f3n y tendencias digitales<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ipmark.com\/?p=206559\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"David Pueyo, presidente del Comit\u00e9 Organizador para el 10\u00ba aniversario de Branducers - IPMARK | Informaci\u00f3n de valor sobre marketing, publicidad, comunicaci\u00f3n y tendencias digitales\" \/>\n<meta property=\"og:description\" content=\"La Branded Content Marketing Association (BCMA) Spain ha anunciado la creaci\u00f3n de un comit\u00e9 organizador para conmemorar el d\u00e9cimo aniversario de Branducers, el mayor evento de la industria del Branded Content en Espa\u00f1a. David Pueyo, head of havas Play Spain, ha sido nombrado presidente de este comit\u00e9, decisi\u00f3n que fue tomada de manera un\u00e1nime por la Junta Directiva de la Asociaci\u00f3n.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/ipmark.com\/?p=206559\" \/>\n<meta property=\"og:site_name\" content=\"IPMARK | Informaci\u00f3n de valor sobre marketing, publicidad, comunicaci\u00f3n y tendencias digitales\" \/>\n<meta property=\"article:published_time\" content=\"2024-10-17T14:00:48+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-10-17T14:08:06+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/ipmark.com\/wp-content\/uploads\/1.davidpueyo_bn-1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1140\" \/>\n\t<meta property=\"og:image:height\" content=\"761\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Ana Egido\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Ana Egido\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=206559#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=206559\"},\"author\":{\"name\":\"Ana Egido\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/#\\\/schema\\\/person\\\/ba89645183b346feacff0538aa54a375\"},\"headline\":\"David Pueyo, presidente del Comit\u00e9 Organizador para el 10\u00ba aniversario de Branducers\",\"datePublished\":\"2024-10-17T14:00:48+00:00\",\"dateModified\":\"2024-10-17T14:08:06+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=206559\"},\"wordCount\":278,\"image\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=206559#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/ipmark.com\\\/wp-content\\\/uploads\\\/1.davidpueyo_bn-1.jpg\",\"keywords\":[\"Branded Content\"],\"articleSection\":[\"Marketing\"],\"inLanguage\":\"es\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=206559\",\"url\":\"https:\\\/\\\/ipmark.com\\\/?p=206559\",\"name\":\"David Pueyo, presidente del Comit\u00e9 Organizador para el 10\u00ba aniversario de Branducers - IPMARK | Informaci\u00f3n de valor sobre marketing, publicidad, comunicaci\u00f3n y tendencias digitales\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=206559#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=206559#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/ipmark.com\\\/wp-content\\\/uploads\\\/1.davidpueyo_bn-1.jpg\",\"datePublished\":\"2024-10-17T14:00:48+00:00\",\"dateModified\":\"2024-10-17T14:08:06+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/#\\\/schema\\\/person\\\/ba89645183b346feacff0538aa54a375\"},\"breadcrumb\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=206559#breadcrumb\"},\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/ipmark.com\\\/?p=206559\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=206559#primaryimage\",\"url\":\"https:\\\/\\\/ipmark.com\\\/wp-content\\\/uploads\\\/1.davidpueyo_bn-1.jpg\",\"contentUrl\":\"https:\\\/\\\/ipmark.com\\\/wp-content\\\/uploads\\\/1.davidpueyo_bn-1.jpg\",\"width\":1140,\"height\":761,\"caption\":\"David Pueyo.\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=206559#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Portada\",\"item\":\"https:\\\/\\\/ipmark.com\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"David Pueyo, presidente del Comit\u00e9 Organizador para el 10\u00ba aniversario de Branducers\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/#website\",\"url\":\"https:\\\/\\\/ipmark.com\\\/\",\"name\":\"IPMARK | Informaci\u00f3n de valor sobre marketing, publicidad, comunicaci\u00f3n y tendencias digitales\",\"description\":\"Creaci\u00f3n de contenidos y eventos relevantes en torno a las marcas, las agencias, servicios de marketing y medios, \u00fatiles para la toma de decisiones en el d\u00eda a d\u00eda de los profesionales del marketing\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/ipmark.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"es\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/#\\\/schema\\\/person\\\/ba89645183b346feacff0538aa54a375\",\"name\":\"Ana Egido\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/9b66ed6b8ed1e5ecea7e63e70b8e15b86aa536a55fa51b373cf41702be55cc72?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/9b66ed6b8ed1e5ecea7e63e70b8e15b86aa536a55fa51b373cf41702be55cc72?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/9b66ed6b8ed1e5ecea7e63e70b8e15b86aa536a55fa51b373cf41702be55cc72?s=96&d=mm&r=g\",\"caption\":\"Ana Egido\"},\"url\":\"https:\\\/\\\/ipmark.com\\\/?author=14\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"David Pueyo, presidente del Comit\u00e9 Organizador para el 10\u00ba aniversario de Branducers - IPMARK | Informaci\u00f3n de valor sobre marketing, publicidad, comunicaci\u00f3n y tendencias digitales","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/ipmark.com\/?p=206559","og_locale":"es_ES","og_type":"article","og_title":"David Pueyo, presidente del Comit\u00e9 Organizador para el 10\u00ba aniversario de Branducers - IPMARK | Informaci\u00f3n de valor sobre marketing, publicidad, comunicaci\u00f3n y tendencias digitales","og_description":"La Branded Content Marketing Association (BCMA) Spain ha anunciado la creaci\u00f3n de un comit\u00e9 organizador para conmemorar el d\u00e9cimo aniversario de Branducers, el mayor evento de la industria del Branded Content en Espa\u00f1a. David Pueyo, head of havas Play Spain, ha sido nombrado presidente de este comit\u00e9, decisi\u00f3n que fue tomada de manera un\u00e1nime por la Junta Directiva de la Asociaci\u00f3n.","og_url":"https:\/\/ipmark.com\/?p=206559","og_site_name":"IPMARK | Informaci\u00f3n de valor sobre marketing, publicidad, comunicaci\u00f3n y tendencias digitales","article_published_time":"2024-10-17T14:00:48+00:00","article_modified_time":"2024-10-17T14:08:06+00:00","og_image":[{"width":1140,"height":761,"url":"https:\/\/ipmark.com\/wp-content\/uploads\/1.davidpueyo_bn-1.jpg","type":"image\/jpeg"}],"author":"Ana Egido","twitter_card":"summary_large_image","twitter_misc":{"Escrito por":"Ana Egido","Tiempo de lectura":"2 minutos"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/ipmark.com\/?p=206559#article","isPartOf":{"@id":"https:\/\/ipmark.com\/?p=206559"},"author":{"name":"Ana Egido","@id":"https:\/\/ipmark.com\/#\/schema\/person\/ba89645183b346feacff0538aa54a375"},"headline":"David Pueyo, presidente del Comit\u00e9 Organizador para el 10\u00ba aniversario de Branducers","datePublished":"2024-10-17T14:00:48+00:00","dateModified":"2024-10-17T14:08:06+00:00","mainEntityOfPage":{"@id":"https:\/\/ipmark.com\/?p=206559"},"wordCount":278,"image":{"@id":"https:\/\/ipmark.com\/?p=206559#primaryimage"},"thumbnailUrl":"https:\/\/ipmark.com\/wp-content\/uploads\/1.davidpueyo_bn-1.jpg","keywords":["Branded Content"],"articleSection":["Marketing"],"inLanguage":"es"},{"@type":"WebPage","@id":"https:\/\/ipmark.com\/?p=206559","url":"https:\/\/ipmark.com\/?p=206559","name":"David Pueyo, presidente del Comit\u00e9 Organizador para el 10\u00ba aniversario de Branducers - IPMARK | Informaci\u00f3n de valor sobre marketing, publicidad, comunicaci\u00f3n y tendencias digitales","isPartOf":{"@id":"https:\/\/ipmark.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/ipmark.com\/?p=206559#primaryimage"},"image":{"@id":"https:\/\/ipmark.com\/?p=206559#primaryimage"},"thumbnailUrl":"https:\/\/ipmark.com\/wp-content\/uploads\/1.davidpueyo_bn-1.jpg","datePublished":"2024-10-17T14:00:48+00:00","dateModified":"2024-10-17T14:08:06+00:00","author":{"@id":"https:\/\/ipmark.com\/#\/schema\/person\/ba89645183b346feacff0538aa54a375"},"breadcrumb":{"@id":"https:\/\/ipmark.com\/?p=206559#breadcrumb"},"inLanguage":"es","potentialAction":[{"@type":"ReadAction","target":["https:\/\/ipmark.com\/?p=206559"]}]},{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/ipmark.com\/?p=206559#primaryimage","url":"https:\/\/ipmark.com\/wp-content\/uploads\/1.davidpueyo_bn-1.jpg","contentUrl":"https:\/\/ipmark.com\/wp-content\/uploads\/1.davidpueyo_bn-1.jpg","width":1140,"height":761,"caption":"David Pueyo."},{"@type":"BreadcrumbList","@id":"https:\/\/ipmark.com\/?p=206559#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Portada","item":"https:\/\/ipmark.com\/"},{"@type":"ListItem","position":2,"name":"David Pueyo, presidente del Comit\u00e9 Organizador para el 10\u00ba aniversario de Branducers"}]},{"@type":"WebSite","@id":"https:\/\/ipmark.com\/#website","url":"https:\/\/ipmark.com\/","name":"IPMARK | Informaci\u00f3n de valor sobre marketing, publicidad, comunicaci\u00f3n y tendencias digitales","description":"Creaci\u00f3n de contenidos y eventos relevantes en torno a las marcas, las agencias, servicios de marketing y medios, \u00fatiles para la toma de decisiones en el d\u00eda a d\u00eda de los profesionales del marketing","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/ipmark.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"es"},{"@type":"Person","@id":"https:\/\/ipmark.com\/#\/schema\/person\/ba89645183b346feacff0538aa54a375","name":"Ana Egido","image":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/secure.gravatar.com\/avatar\/9b66ed6b8ed1e5ecea7e63e70b8e15b86aa536a55fa51b373cf41702be55cc72?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/9b66ed6b8ed1e5ecea7e63e70b8e15b86aa536a55fa51b373cf41702be55cc72?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/9b66ed6b8ed1e5ecea7e63e70b8e15b86aa536a55fa51b373cf41702be55cc72?s=96&d=mm&r=g","caption":"Ana Egido"},"url":"https:\/\/ipmark.com\/?author=14"}]}},"_links":{"self":[{"href":"https:\/\/ipmark.com\/index.php?rest_route=\/wp\/v2\/posts\/206559","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ipmark.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ipmark.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ipmark.com\/index.php?rest_route=\/wp\/v2\/users\/14"}],"replies":[{"embeddable":true,"href":"https:\/\/ipmark.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=206559"}],"version-history":[{"count":2,"href":"https:\/\/ipmark.com\/index.php?rest_route=\/wp\/v2\/posts\/206559\/revisions"}],"predecessor-version":[{"id":206566,"href":"https:\/\/ipmark.com\/index.php?rest_route=\/wp\/v2\/posts\/206559\/revisions\/206566"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ipmark.com\/index.php?rest_route=\/wp\/v2\/media\/206561"}],"wp:attachment":[{"href":"https:\/\/ipmark.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=206559"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ipmark.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=206559"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ipmark.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=206559"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}