{"id":204955,"date":"2024-09-20T13:18:44","date_gmt":"2024-09-20T11:18:44","guid":{"rendered":"https:\/\/ipmark.com\/?p=204955"},"modified":"2024-09-20T14:55:58","modified_gmt":"2024-09-20T12:55:58","slug":"axel-springer-sale-de-bolsa-para-impulsar-crecimiento","status":"publish","type":"post","link":"https:\/\/ipmark.com\/?p=204955","title":{"rendered":"Axel Springer sale de la Bolsa para impulsar su crecimiento"},"content":{"rendered":"<p><strong>Cambios en Axel Springer. Tras el reciente acuerdo alcanzado por su filial espa\u00f1ola con Henneo para su compra, el gigante medi\u00e1tico alem\u00e1n ha cerrado un acuerdo con la firma de inversi\u00f3n KKR para la separaci\u00f3n de su divisi\u00f3n de medios en una compa\u00f1\u00eda privada y la adquisici\u00f3n de una participaci\u00f3n mayoritaria por parte del fondo de la divisi\u00f3n de clasificados.\u00a0<\/strong><\/p>\n<p><span style=\"font-weight: 400;\">La operaci\u00f3n se ha cerrado con un precio de 13.500 millones de euros e implica que<strong> pasar\u00e1 a ser una compa\u00f1\u00eda privada por primera vez desde su salida a Bolsa en 1985<\/strong>. Mathias D\u00f6pfner, CEO de Axel Springer, y Friede Springer, propietaria del grupo, controlar\u00e1n el conglomerado, mientras que KKR se har\u00e1 con el control mayoritario de la divisi\u00f3n de clasificados.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Seg\u00fan ha explicado D\u00f6pfner en un mensaje a sus empleados, la decisi\u00f3n se toma con el objetivo de convertir a la compa\u00f1\u00eda en un gigante de los medios digitales a nivel internacional. \u201cQueremos ser m\u00e1s r\u00e1pidos y \u00e1giles y menos burocr\u00e1ticos (&#8230;) Tenemos que entender y aprovechar el poder de la IA mejor y m\u00e1s r\u00e1pido que nuestros competidores\u201d.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Los digitales <strong>Business Insider y Politico<\/strong>, los peri\u00f3dicos <strong>Bild y Die Welt<\/strong>, el bolet\u00edn de noticias por email <strong>Morning Brew<\/strong> o la consultora<strong> eMarketer<\/strong> son<strong> algunas de las firmas que pasar\u00e1n a formar parte de la empresa privada adquirida por D\u00f6pfner y Springer<\/strong>, valorada en <strong>3.500 millones de euros.\u00a0<\/strong><\/span><\/p>\n<p><span style=\"font-weight: 400;\">El acuerdo, que est\u00e1 pendiente de aprobaci\u00f3n por las autoridades responsables, se produce poco tiempo despu\u00e9s de que la compa\u00f1\u00eda espa\u00f1ola Henneo, propietaria de 20minutos, Heraldo de Arag\u00f3n, La Informaci\u00f3n o Cineman\u00eda, alcanzar\u00e1 un <a href=\"https:\/\/ipmark.com\/henneo-compra-axel-springer-espana\/\" target=\"_blank\" rel=\"noopener\">acuerdo con Axel Springer Espa\u00f1a<\/a> para su adquisici\u00f3n.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Las cabeceras de Axel Springer Espa\u00f1a suman m\u00e1s de 12 millones de usuarios \u00fanicos al mes en sus ediciones web. Autobild, m\u00e1s de 1,5 millones de usuarios y 124.000 lectores de su edici\u00f3n en papel; Computer Hoy, 2,8 millones y 37.000 lectores en su versi\u00f3n impresa; y Business Insider, 2,3 millones de usuarios \u00fanicos.\u00a0<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>La propietaria de Business Insider, Bild y eMarketer se convertir\u00e1 en empresa privada propiedad de Mathias D\u00f6pfner y Friede Springer y se separar\u00e1 de su divisi\u00f3n de clasificados, en manos del fondo KKR. <\/p>\n","protected":false},"author":29,"featured_media":204958,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[5894],"tags":[],"class_list":["post-204955","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-media"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - 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