{"id":203186,"date":"2024-07-30T13:21:47","date_gmt":"2024-07-30T11:21:47","guid":{"rendered":"https:\/\/ipmark.com\/?p=203186"},"modified":"2024-07-30T13:46:53","modified_gmt":"2024-07-30T11:46:53","slug":"postureo-nueva-campana-extra-verano-once","status":"publish","type":"post","link":"https:\/\/ipmark.com\/?p=203186","title":{"rendered":"&#8216;Postureo&#8217;, la nueva campa\u00f1a del Extra de Verano de la ONCE"},"content":{"rendered":"<p><strong>Por cuarto a\u00f1o consecutivo, la agencia Sra. Rushmore presenta la campa\u00f1a del Extra de Verano de la ONCE. El trabajo de este a\u00f1o, titulado &#8216;Postureo&#8217;, captura la ilusi\u00f3n de hacer realidad un verano que \u201cNo es postureo, son 15 millones\u201d.<\/strong><\/p>\n<p>La campa\u00f1a propone una sucesi\u00f3n de im\u00e1genes divertidas y aspiracionales para adivinar si son <strong>\u201cpostureo\u201d o \u201c15 millones\u201d,<\/strong> los mismos millones que el jugador puede ganar con<strong> el Extra de Verano de la ONCE.<\/strong><\/p>\n<p>En verano, todos nos volvemos un poco m\u00e1s dados al postureo. Es la temporada perfecta para lucirse y compartir cada momento de las vacaciones de la manera m\u00e1s espectacular posible: <strong>fotos planeadas, encuadres perfectos y, tal vez, un toque de exageraci\u00f3n para realzar a\u00fan m\u00e1s nuestras experiencias<\/strong> en la \u00e9poca estival.<\/p>\n<p><strong>Con el Extra de Verano de la ONCE no hay espacio para la exageraci\u00f3n, porque con un premio de 15 millones de euros y 10 premios de un mill\u00f3n<\/strong>, esa imagen id\u00edlica que se querr\u00eda mostrar es exactamente lo que se puede tener. Un premio que no necesita de filtros ni de im\u00e1genes retocadas o relatos embellecidos.<\/p>\n<p>Con humor y diversi\u00f3n,<strong> Sra. Rushmore resalta la ilusi\u00f3n que sentimos al adquirir el cup\u00f3n del Extra de Verano de la ONCE<\/strong>, en el que se pueden ganar premios millonarios. A trav\u00e9s de varias situaciones, la campa\u00f1a destaca que un verano sin postureo es posible con el Extra de Verano de la ONCE.<\/p>\n<p>Finalmente,<strong> &#8216;Postureo&#8217; se despliega en diversos canales<\/strong>, incluyendo televisi\u00f3n, radio, publicidad exterior impresa y digital, redes sociales y medios digitales.<\/p>\n<p><iframe loading=\"lazy\" title=\"Sra. Rushmore presenta la nueva campa\u00f1adel Extra de Verano de la ONCE: \u201cPostureo\u201d\" width=\"800\" height=\"450\" src=\"https:\/\/www.youtube.com\/embed\/DkW-nL9v_l8?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Sra. Rushmore resalta la ilusi\u00f3n que sentimos al adquirir el cup\u00f3n del Extra de Verano de la ONCE.<\/p>\n","protected":false},"author":10966,"featured_media":203188,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[5893],"tags":[2184,2226],"class_list":["post-203186","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-publicidad","tag-agencias","tag-marcas"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>&#039;Postureo&#039;, la nueva campa\u00f1a del Extra de Verano de la ONCE<\/title>\n<meta name=\"description\" content=\"Sra. Rushmore resalta la ilusi\u00f3n que sentimos al adquirir el cup\u00f3n del Extra de Verano de la ONCE.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ipmark.com\/?p=203186\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"&#039;Postureo&#039;, la nueva campa\u00f1a del Extra de Verano de la ONCE\" \/>\n<meta property=\"og:description\" content=\"Sra. Rushmore resalta la ilusi\u00f3n que sentimos al adquirir el cup\u00f3n del Extra de Verano de la ONCE.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/ipmark.com\/?p=203186\" \/>\n<meta property=\"og:site_name\" content=\"IPMARK | Informaci\u00f3n de valor sobre marketing, publicidad, comunicaci\u00f3n y tendencias digitales\" \/>\n<meta property=\"article:published_time\" content=\"2024-07-30T11:21:47+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-07-30T11:46:53+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/ipmark.com\/wp-content\/uploads\/Extra-ONCE.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1140\" \/>\n\t<meta property=\"og:image:height\" content=\"635\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Patricia Fern\u00e1ndez\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Patricia Fern\u00e1ndez\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=203186#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=203186\"},\"author\":{\"name\":\"Patricia Fern\u00e1ndez\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/#\\\/schema\\\/person\\\/ec8788ab6d1c2cb2791461de5417a21f\"},\"headline\":\"&#8216;Postureo&#8217;, la nueva campa\u00f1a del Extra de Verano de la ONCE\",\"datePublished\":\"2024-07-30T11:21:47+00:00\",\"dateModified\":\"2024-07-30T11:46:53+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=203186\"},\"wordCount\":293,\"image\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=203186#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/ipmark.com\\\/wp-content\\\/uploads\\\/Extra-ONCE.jpg\",\"keywords\":[\"agencias\",\"marcas\"],\"articleSection\":[\"Publicidad\"],\"inLanguage\":\"es\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=203186\",\"url\":\"https:\\\/\\\/ipmark.com\\\/?p=203186\",\"name\":\"'Postureo', la nueva campa\u00f1a del Extra de Verano de la ONCE\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=203186#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=203186#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/ipmark.com\\\/wp-content\\\/uploads\\\/Extra-ONCE.jpg\",\"datePublished\":\"2024-07-30T11:21:47+00:00\",\"dateModified\":\"2024-07-30T11:46:53+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/#\\\/schema\\\/person\\\/ec8788ab6d1c2cb2791461de5417a21f\"},\"description\":\"Sra. 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