{"id":201483,"date":"2024-06-27T09:12:34","date_gmt":"2024-06-27T07:12:34","guid":{"rendered":"https:\/\/ipmark.com\/?p=201483"},"modified":"2024-06-27T14:22:13","modified_gmt":"2024-06-27T12:22:13","slug":"paramount-pictures-presenta-primeras-palomitas-no-hacen-ruido","status":"publish","type":"post","link":"https:\/\/ipmark.com\/?p=201483","title":{"rendered":"Paramount Pictures presenta las primeras palomitas que no hacen ruido"},"content":{"rendered":"<p><strong>Wavemaker junto con mSTUDIO, la unidad de contenidos y experiencias de GroupM, Paramount Pictures presenta el snack m\u00e1s innovador de la historia del cine: \u201cLas Palomutes\u201d. Una propuesta a la que da forma el chef Dani Garc\u00eda. <\/strong><\/p>\n<p>Garc\u00eda consigue eliminar el crujiente gracias a meter en nitr\u00f3geno l\u00edquido una emulsi\u00f3n de un licuado de ma\u00edz, manteniendo el sabor original y caracter\u00edstico del aperitivo m\u00e1s demandado en las salas de cine.\u00a0 \u201dSiempre intentamos hacer acciones fuera de lo convencional que enriquezcan las campa\u00f1as y que provoquen el inter\u00e9s del espectador. La experiencia del cine es algo \u00fanico y<strong> esta acci\u00f3n es la intersecci\u00f3n perfecta entre la trama de la pel\u00edcula, la experiencia del cine y el uso de la creatividad e innovaci\u00f3n\u201d<\/strong>, declara <strong>Samanta Roberts<\/strong>, directora de marketing de <strong>Paramount Pictures Spain.<\/strong><\/p>\n<p>Este original proyecto que se ha dado a conocer inicialmente a trav\u00e9s de un v\u00eddeo <em>teaser<\/em> publicado en las redes de<strong> Paramount Spain<\/strong> y que ha continuado con un segundo y \u00faltimo v\u00eddeo final en el que <strong>desvela c\u00f3mo se ha llegado a la creaci\u00f3n de este producto tan especial. <\/strong><\/p>\n<p>El propio chef Dani Garc\u00eda ha compartido el v\u00eddeo en sus redes sociales. Finalmente,<strong> la acci\u00f3n se complementa adem\u00e1s con una campa\u00f1a de<em> paid media<\/em><\/strong> en Instagram y TikTok, maximizando el alcance de ambos contenidos entre los fans de la franquicia y el g\u00e9nero.<\/p>\n<p><iframe loading=\"lazy\" title=\"Un Lugar Tranquilo: D\u00eda 1 I Palomitas Silenciosas x Dani Garc\u00eda  I Paramount Pictures Spain\" width=\"800\" height=\"450\" src=\"https:\/\/www.youtube.com\/embed\/sdWJdIEPirk?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Para ello cuenta con el chef Dani Garc\u00eda, qui\u00e9n elimina el crujiente gracias a meter nitr\u00f3geno l\u00edquido, pero manteniendo el sabor original.<\/p>\n","protected":false},"author":10966,"featured_media":201487,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[5893],"tags":[2226],"class_list":["post-201483","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-publicidad","tag-marcas"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Paramount Pictures presenta las primeras palomitas que no hacen ruido<\/title>\n<meta name=\"description\" content=\"Para ello cuenta con el chef Dani Garc\u00eda, qui\u00e9n elimina el crujiente gracias a meter nitr\u00f3geno l\u00edquido, pero manteniendo el sabor original.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ipmark.com\/?p=201483\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Paramount Pictures presenta las primeras palomitas que no hacen ruido\" \/>\n<meta property=\"og:description\" content=\"Para ello cuenta con el chef Dani Garc\u00eda, qui\u00e9n elimina el crujiente gracias a meter nitr\u00f3geno l\u00edquido, pero manteniendo el sabor original.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/ipmark.com\/?p=201483\" \/>\n<meta property=\"og:site_name\" content=\"IPMARK | Informaci\u00f3n de valor sobre marketing, publicidad, comunicaci\u00f3n y tendencias digitales\" \/>\n<meta property=\"article:published_time\" content=\"2024-06-27T07:12:34+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-06-27T12:22:13+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/ipmark.com\/wp-content\/uploads\/palomitas-silenciosas.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1140\" \/>\n\t<meta property=\"og:image:height\" content=\"635\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Patricia Fern\u00e1ndez\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Patricia Fern\u00e1ndez\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minuto\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=201483#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=201483\"},\"author\":{\"name\":\"Patricia Fern\u00e1ndez\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/#\\\/schema\\\/person\\\/ec8788ab6d1c2cb2791461de5417a21f\"},\"headline\":\"Paramount Pictures presenta las primeras palomitas que no hacen ruido\",\"datePublished\":\"2024-06-27T07:12:34+00:00\",\"dateModified\":\"2024-06-27T12:22:13+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=201483\"},\"wordCount\":269,\"image\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=201483#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/ipmark.com\\\/wp-content\\\/uploads\\\/palomitas-silenciosas.jpg\",\"keywords\":[\"marcas\"],\"articleSection\":[\"Publicidad\"],\"inLanguage\":\"es\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=201483\",\"url\":\"https:\\\/\\\/ipmark.com\\\/?p=201483\",\"name\":\"Paramount Pictures presenta las primeras palomitas que no hacen ruido\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=201483#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=201483#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/ipmark.com\\\/wp-content\\\/uploads\\\/palomitas-silenciosas.jpg\",\"datePublished\":\"2024-06-27T07:12:34+00:00\",\"dateModified\":\"2024-06-27T12:22:13+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/#\\\/schema\\\/person\\\/ec8788ab6d1c2cb2791461de5417a21f\"},\"description\":\"Para ello cuenta con el chef Dani Garc\u00eda, qui\u00e9n elimina el crujiente gracias a meter nitr\u00f3geno l\u00edquido, pero manteniendo el sabor original.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=201483#breadcrumb\"},\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/ipmark.com\\\/?p=201483\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=201483#primaryimage\",\"url\":\"https:\\\/\\\/ipmark.com\\\/wp-content\\\/uploads\\\/palomitas-silenciosas.jpg\",\"contentUrl\":\"https:\\\/\\\/ipmark.com\\\/wp-content\\\/uploads\\\/palomitas-silenciosas.jpg\",\"width\":1140,\"height\":635,\"caption\":\"Este 27 de junio llega a las pantallas la tercera entrega de la saga, \u201cUn lugar tranquilo: D\u00eda 1\u201d.\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=201483#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Portada\",\"item\":\"https:\\\/\\\/ipmark.com\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Paramount Pictures presenta las primeras palomitas que no hacen ruido\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/#website\",\"url\":\"https:\\\/\\\/ipmark.com\\\/\",\"name\":\"IPMARK | Informaci\u00f3n de valor sobre marketing, publicidad, comunicaci\u00f3n y tendencias digitales\",\"description\":\"Creaci\u00f3n de contenidos y eventos relevantes en torno a las marcas, las agencias, servicios de marketing y medios, \u00fatiles para la toma de decisiones en el d\u00eda a d\u00eda de los profesionales del marketing\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/ipmark.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"es\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/#\\\/schema\\\/person\\\/ec8788ab6d1c2cb2791461de5417a21f\",\"name\":\"Patricia Fern\u00e1ndez\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/3b77284403c65a1efabda3a8d22258cf283668547fee0ec82ae2a2a18b8ffded?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/3b77284403c65a1efabda3a8d22258cf283668547fee0ec82ae2a2a18b8ffded?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/3b77284403c65a1efabda3a8d22258cf283668547fee0ec82ae2a2a18b8ffded?s=96&d=mm&r=g\",\"caption\":\"Patricia Fern\u00e1ndez\"},\"url\":\"https:\\\/\\\/ipmark.com\\\/?author=10966\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Paramount Pictures presenta las primeras palomitas que no hacen ruido","description":"Para ello cuenta con el chef Dani Garc\u00eda, qui\u00e9n elimina el crujiente gracias a meter nitr\u00f3geno l\u00edquido, pero manteniendo el sabor original.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/ipmark.com\/?p=201483","og_locale":"es_ES","og_type":"article","og_title":"Paramount Pictures presenta las primeras palomitas que no hacen ruido","og_description":"Para ello cuenta con el chef Dani Garc\u00eda, qui\u00e9n elimina el crujiente gracias a meter nitr\u00f3geno l\u00edquido, pero manteniendo el sabor original.","og_url":"https:\/\/ipmark.com\/?p=201483","og_site_name":"IPMARK | Informaci\u00f3n de valor sobre marketing, publicidad, comunicaci\u00f3n y tendencias digitales","article_published_time":"2024-06-27T07:12:34+00:00","article_modified_time":"2024-06-27T12:22:13+00:00","og_image":[{"width":1140,"height":635,"url":"https:\/\/ipmark.com\/wp-content\/uploads\/palomitas-silenciosas.jpg","type":"image\/jpeg"}],"author":"Patricia Fern\u00e1ndez","twitter_card":"summary_large_image","twitter_misc":{"Escrito por":"Patricia Fern\u00e1ndez","Tiempo de lectura":"1 minuto"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/ipmark.com\/?p=201483#article","isPartOf":{"@id":"https:\/\/ipmark.com\/?p=201483"},"author":{"name":"Patricia Fern\u00e1ndez","@id":"https:\/\/ipmark.com\/#\/schema\/person\/ec8788ab6d1c2cb2791461de5417a21f"},"headline":"Paramount Pictures presenta las primeras palomitas que no hacen ruido","datePublished":"2024-06-27T07:12:34+00:00","dateModified":"2024-06-27T12:22:13+00:00","mainEntityOfPage":{"@id":"https:\/\/ipmark.com\/?p=201483"},"wordCount":269,"image":{"@id":"https:\/\/ipmark.com\/?p=201483#primaryimage"},"thumbnailUrl":"https:\/\/ipmark.com\/wp-content\/uploads\/palomitas-silenciosas.jpg","keywords":["marcas"],"articleSection":["Publicidad"],"inLanguage":"es"},{"@type":"WebPage","@id":"https:\/\/ipmark.com\/?p=201483","url":"https:\/\/ipmark.com\/?p=201483","name":"Paramount Pictures presenta las primeras palomitas que no hacen ruido","isPartOf":{"@id":"https:\/\/ipmark.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/ipmark.com\/?p=201483#primaryimage"},"image":{"@id":"https:\/\/ipmark.com\/?p=201483#primaryimage"},"thumbnailUrl":"https:\/\/ipmark.com\/wp-content\/uploads\/palomitas-silenciosas.jpg","datePublished":"2024-06-27T07:12:34+00:00","dateModified":"2024-06-27T12:22:13+00:00","author":{"@id":"https:\/\/ipmark.com\/#\/schema\/person\/ec8788ab6d1c2cb2791461de5417a21f"},"description":"Para ello cuenta con el chef Dani Garc\u00eda, qui\u00e9n elimina el crujiente gracias a meter nitr\u00f3geno l\u00edquido, pero manteniendo el sabor original.","breadcrumb":{"@id":"https:\/\/ipmark.com\/?p=201483#breadcrumb"},"inLanguage":"es","potentialAction":[{"@type":"ReadAction","target":["https:\/\/ipmark.com\/?p=201483"]}]},{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/ipmark.com\/?p=201483#primaryimage","url":"https:\/\/ipmark.com\/wp-content\/uploads\/palomitas-silenciosas.jpg","contentUrl":"https:\/\/ipmark.com\/wp-content\/uploads\/palomitas-silenciosas.jpg","width":1140,"height":635,"caption":"Este 27 de junio llega a las pantallas la tercera entrega de la saga, \u201cUn lugar tranquilo: D\u00eda 1\u201d."},{"@type":"BreadcrumbList","@id":"https:\/\/ipmark.com\/?p=201483#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Portada","item":"https:\/\/ipmark.com\/"},{"@type":"ListItem","position":2,"name":"Paramount Pictures presenta las primeras palomitas que no hacen ruido"}]},{"@type":"WebSite","@id":"https:\/\/ipmark.com\/#website","url":"https:\/\/ipmark.com\/","name":"IPMARK | Informaci\u00f3n de valor sobre marketing, publicidad, comunicaci\u00f3n y tendencias digitales","description":"Creaci\u00f3n de contenidos y eventos relevantes en torno a las marcas, las agencias, servicios de marketing y medios, \u00fatiles para la toma de decisiones en el d\u00eda a d\u00eda de los profesionales del marketing","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/ipmark.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"es"},{"@type":"Person","@id":"https:\/\/ipmark.com\/#\/schema\/person\/ec8788ab6d1c2cb2791461de5417a21f","name":"Patricia Fern\u00e1ndez","image":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/secure.gravatar.com\/avatar\/3b77284403c65a1efabda3a8d22258cf283668547fee0ec82ae2a2a18b8ffded?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/3b77284403c65a1efabda3a8d22258cf283668547fee0ec82ae2a2a18b8ffded?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/3b77284403c65a1efabda3a8d22258cf283668547fee0ec82ae2a2a18b8ffded?s=96&d=mm&r=g","caption":"Patricia Fern\u00e1ndez"},"url":"https:\/\/ipmark.com\/?author=10966"}]}},"_links":{"self":[{"href":"https:\/\/ipmark.com\/index.php?rest_route=\/wp\/v2\/posts\/201483","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ipmark.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ipmark.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ipmark.com\/index.php?rest_route=\/wp\/v2\/users\/10966"}],"replies":[{"embeddable":true,"href":"https:\/\/ipmark.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=201483"}],"version-history":[{"count":2,"href":"https:\/\/ipmark.com\/index.php?rest_route=\/wp\/v2\/posts\/201483\/revisions"}],"predecessor-version":[{"id":201536,"href":"https:\/\/ipmark.com\/index.php?rest_route=\/wp\/v2\/posts\/201483\/revisions\/201536"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ipmark.com\/index.php?rest_route=\/wp\/v2\/media\/201487"}],"wp:attachment":[{"href":"https:\/\/ipmark.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=201483"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ipmark.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=201483"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ipmark.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=201483"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}