{"id":200764,"date":"2024-06-19T09:00:10","date_gmt":"2024-06-19T07:00:10","guid":{"rendered":"https:\/\/ipmark.com\/?p=200764"},"modified":"2024-06-18T15:17:31","modified_gmt":"2024-06-18T13:17:31","slug":"programmads-potencia-la-publicidad-en-amazon-prime-video","status":"publish","type":"post","link":"https:\/\/ipmark.com\/?p=200764","title":{"rendered":"Programmads potencia la publicidad en Amazon Prime Video"},"content":{"rendered":"

El reciente anuncio sobre la integraci\u00f3n de publicidad en las suscripciones de Amazon Prime Video en Francia, que inicialmente se lanz\u00f3 con \u00e9xito en Estados Unidos y en el Reino Unido, marca un cambio significativo en el mundo del streaming de video. Amazon Prime Video, conocido por su oferta de contenido premium, ahora enriquece su modelo en Francia con la inserci\u00f3n de pausas publicitarias, con el objetivo de mejorar la experiencia del usuario mientras ofrece a las marcas una plataforma de visibilidad sin precedentes.<\/strong><\/p>\n

Ante esta innovaci\u00f3n, Programmads se posiciona como el socio privilegiado para las marcas que desean aprovechar al m\u00e1ximo el potencial de Amazon DSP (Demand-Side Platform). Ofrecemos una gama de servicios dise\u00f1ados para maximizar el impacto de las campa\u00f1as publicitarias en Prime Video, adecuados tanto para profesionales experimentados como para principiantes.<\/span><\/p>\n

Apoyo personalizado para usuarios experimentados y novatos de Amazon DSP<\/b><\/p>\n

Programmads ofrece estrategias personalizadas para aquellos que ya est\u00e1n familiarizados con Amazon DSP pero desean profundizar su uso de la plataforma. Estos servicios incluyen la creaci\u00f3n de estrategias publicitarias a medida, la implementaci\u00f3n de campa\u00f1as segmentadas y el an\u00e1lisis detallado del \u00e9xito de las iniciativas tomadas. <\/span>\u00abNuestro objetivo es asegurar que nuestros clientes no solo sigan las evoluciones, sino que las anticipen, posicion\u00e1ndose como l\u00edderes en el mercado gracias a campa\u00f1as publicitarias bien pensadas y efectivas\u00bb <\/span><\/i>explica Nicolas Corrochano, Partner – Director General en Programmads.<\/span><\/p>\n

Para las empresas menos familiarizadas con esta tecnolog\u00eda, la introducci\u00f3n de publicidad en Prime Video representa una oportunidad significativa. Programmads ofrece apoyo especializado para integrar Amazon DSP en las estrategias de marketing existentes, haciendo esta herramienta compleja m\u00e1s accesible.<\/span><\/p>\n

Una nueva era para la publicidad digital<\/b><\/p>\n

La introducci\u00f3n de publicidad en Amazon Prime Video es m\u00e1s que una simple adici\u00f3n a la plataforma; redefine las estrategias publicitarias para las marcas. Con la experiencia de Programmads, las empresas no solo pueden seguir la evoluci\u00f3n del mercado sino tambi\u00e9n convertirse en actores clave, influyendo de manera proactiva en las tendencias y pr\u00e1cticas en el espacio publicitario digital. Al proporcionar acceso a un inventario y herramientas de segmentaci\u00f3n precisas, Programmads ayuda a sus clientes a superar los desaf\u00edos t\u00e9cnicos, permitiendo as\u00ed alcanzar e interactuar efectivamente a su audiencia objetivo.<\/span><\/p>\n

\u00a0Cont\u00e1ctenos<\/a><\/strong><\/h3>\n
\n
Aqu\u00ed<\/a>, m\u00e1s art\u00edculos de la secci\u00f3n 'Insights y tendencias by Programmads'<\/strong><\/pre>\n","protected":false},"excerpt":{"rendered":"
Con la llegada de publicidad a la plataforma bajo demanda Amazon Prime Video, este art\u00edculo de Programmads presenta sus soluciones para ayudar a los m\u00e1s novatos en este viaje.<\/p>\n","protected":false},"author":30,"featured_media":200756,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[6535],"tags":[76,34,6073],"class_list":["post-200764","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-insights-y-tendencias-by-programmads","tag-marketing-digital","tag-medios-2","tag-publicidad-programatica"],"acf":[],"yoast_head":"\nProgrammads potencia la publicidad en Amazon Prime Video<\/title>\n<meta name=\"description\" content=\"Tras la llegada de publicidad a la plataforma bajo demanda Amazon Prime Video, este art\u00edculo de Programmads presenta sus soluciones para ayudar a los m\u00e1s novatos en este viaje\" \/>\n<meta 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