{"id":191619,"date":"2024-04-15T11:30:03","date_gmt":"2024-04-15T09:30:03","guid":{"rendered":"https:\/\/ipmark.com\/?p=191619"},"modified":"2024-04-15T13:11:53","modified_gmt":"2024-04-15T11:11:53","slug":"los-ecommerce-espanoles-aplican-una-tasa-de-descuento-media-del-17","status":"publish","type":"post","link":"https:\/\/ipmark.com\/?p=191619","title":{"rendered":"Los ecommerce espa\u00f1oles aplican una tasa de descuento media del 17%"},"content":{"rendered":"<p><strong>A pesar de que los descuentos y las ofertas son uno de los principales factores de atracci\u00f3n de los compradores al ecommerce, Espa\u00f1a no es uno de los mercados europeos en ofrecer los mayores descuentos en las tiendas online.\u00a0<\/strong><\/p>\n<div class=\"register-container\"><div class=\"register-bg\"><\/div><div class=\"box-register\">\t<div class=\"content\">\t\t<p class=\"intro\">\u00bfTe gusta este contenido?<\/p>\t\t<h2 class=\"title-register\">Reg\u00edstrate<\/h2>\t\t<p class=\"featured text\">\u00a1Es Gratis! Hazlo ahora y sigue disfrutando de este contenido y de mucho m\u00e1s<\/p>\t\t<div class=\"box-button button-register\">\t\t\t<a href=\"\/mi-cuenta\/\" class=\"cta register\">Reg\u00edstrate<\/a>\t\t<\/div>\t<\/div><\/div><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Nuestro pa\u00eds es uno de los mercados ecommerce en aplicar tasas de descuento inferiores al 20%, en l\u00ednea con Alemania o Reino Unido. Italia y los pa\u00edses n\u00f3rdicos son los europeos en ofrecer mayores descuentos. <\/p>\n","protected":false},"author":29,"featured_media":191635,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[5895],"tags":[2154],"class_list":["post-191619","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing-digital","tag-ecommerce"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Los ecommerce espa\u00f1oles aplican una tasa de descuento media del 17% - IPMARK | Informaci\u00f3n de valor sobre marketing, publicidad, comunicaci\u00f3n y tendencias digitales<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ipmark.com\/?p=191619\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Los ecommerce espa\u00f1oles aplican una tasa de descuento media del 17% - IPMARK | Informaci\u00f3n de valor sobre marketing, publicidad, comunicaci\u00f3n y tendencias digitales\" \/>\n<meta property=\"og:description\" content=\"Nuestro pa\u00eds es uno de los mercados ecommerce en aplicar tasas de descuento inferiores al 20%, en l\u00ednea con Alemania o Reino Unido. Italia y los pa\u00edses n\u00f3rdicos son los europeos en ofrecer mayores descuentos.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/ipmark.com\/?p=191619\" \/>\n<meta property=\"og:site_name\" content=\"IPMARK | Informaci\u00f3n de valor sobre marketing, publicidad, comunicaci\u00f3n y tendencias digitales\" \/>\n<meta property=\"article:published_time\" content=\"2024-04-15T09:30:03+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-04-15T11:11:53+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/ipmark.com\/wp-content\/uploads\/espana-entre-mercados-europeos-con-menores-ofertas-ecommerce.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"800\" \/>\n\t<meta property=\"og:image:height\" content=\"445\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Pilar Chac\u00f3n\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Pilar Chac\u00f3n\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=191619#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=191619\"},\"author\":{\"name\":\"Pilar Chac\u00f3n\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/#\\\/schema\\\/person\\\/de400c58a0eb8a1708ed78b3cb6d76e7\"},\"headline\":\"Los ecommerce espa\u00f1oles aplican una tasa de descuento media del 17%\",\"datePublished\":\"2024-04-15T09:30:03+00:00\",\"dateModified\":\"2024-04-15T11:11:53+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=191619\"},\"wordCount\":348,\"image\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=191619#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/ipmark.com\\\/wp-content\\\/uploads\\\/espana-entre-mercados-europeos-con-menores-ofertas-ecommerce.jpg\",\"keywords\":[\"ecommerce\"],\"articleSection\":[\"Marketing Digital\"],\"inLanguage\":\"es\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=191619\",\"url\":\"https:\\\/\\\/ipmark.com\\\/?p=191619\",\"name\":\"Los ecommerce espa\u00f1oles aplican una tasa de descuento media del 17% - IPMARK | Informaci\u00f3n de valor sobre marketing, publicidad, comunicaci\u00f3n y tendencias digitales\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=191619#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=191619#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/ipmark.com\\\/wp-content\\\/uploads\\\/espana-entre-mercados-europeos-con-menores-ofertas-ecommerce.jpg\",\"datePublished\":\"2024-04-15T09:30:03+00:00\",\"dateModified\":\"2024-04-15T11:11:53+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/#\\\/schema\\\/person\\\/de400c58a0eb8a1708ed78b3cb6d76e7\"},\"breadcrumb\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=191619#breadcrumb\"},\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/ipmark.com\\\/?p=191619\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=191619#primaryimage\",\"url\":\"https:\\\/\\\/ipmark.com\\\/wp-content\\\/uploads\\\/espana-entre-mercados-europeos-con-menores-ofertas-ecommerce.jpg\",\"contentUrl\":\"https:\\\/\\\/ipmark.com\\\/wp-content\\\/uploads\\\/espana-entre-mercados-europeos-con-menores-ofertas-ecommerce.jpg\",\"width\":800,\"height\":445,\"caption\":\"Los ecommerce espa\u00f1oles aplican una tasa de descuento medio del 17%\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=191619#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Portada\",\"item\":\"https:\\\/\\\/ipmark.com\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Los ecommerce espa\u00f1oles aplican una tasa de descuento media del 17%\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/#website\",\"url\":\"https:\\\/\\\/ipmark.com\\\/\",\"name\":\"IPMARK | Informaci\u00f3n de valor sobre marketing, publicidad, comunicaci\u00f3n y tendencias digitales\",\"description\":\"Creaci\u00f3n de contenidos y eventos relevantes en torno a las marcas, las agencias, servicios de marketing y medios, \u00fatiles para la toma de decisiones en el d\u00eda a d\u00eda de los profesionales del marketing\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/ipmark.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"es\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/#\\\/schema\\\/person\\\/de400c58a0eb8a1708ed78b3cb6d76e7\",\"name\":\"Pilar Chac\u00f3n\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/ea2d31089136c7fd616f961521512f6e17b01d5442597719202325bc0b6c39f2?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/ea2d31089136c7fd616f961521512f6e17b01d5442597719202325bc0b6c39f2?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/ea2d31089136c7fd616f961521512f6e17b01d5442597719202325bc0b6c39f2?s=96&d=mm&r=g\",\"caption\":\"Pilar Chac\u00f3n\"},\"url\":\"https:\\\/\\\/ipmark.com\\\/?author=29\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Los ecommerce espa\u00f1oles aplican una tasa de descuento media del 17% - IPMARK | Informaci\u00f3n de valor sobre marketing, publicidad, comunicaci\u00f3n y tendencias digitales","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/ipmark.com\/?p=191619","og_locale":"es_ES","og_type":"article","og_title":"Los ecommerce espa\u00f1oles aplican una tasa de descuento media del 17% - IPMARK | Informaci\u00f3n de valor sobre marketing, publicidad, comunicaci\u00f3n y tendencias digitales","og_description":"Nuestro pa\u00eds es uno de los mercados ecommerce en aplicar tasas de descuento inferiores al 20%, en l\u00ednea con Alemania o Reino Unido. Italia y los pa\u00edses n\u00f3rdicos son los europeos en ofrecer mayores descuentos.","og_url":"https:\/\/ipmark.com\/?p=191619","og_site_name":"IPMARK | Informaci\u00f3n de valor sobre marketing, publicidad, comunicaci\u00f3n y tendencias digitales","article_published_time":"2024-04-15T09:30:03+00:00","article_modified_time":"2024-04-15T11:11:53+00:00","og_image":[{"width":800,"height":445,"url":"https:\/\/ipmark.com\/wp-content\/uploads\/espana-entre-mercados-europeos-con-menores-ofertas-ecommerce.jpg","type":"image\/jpeg"}],"author":"Pilar Chac\u00f3n","twitter_card":"summary_large_image","twitter_misc":{"Escrito por":"Pilar Chac\u00f3n","Tiempo de lectura":"2 minutos"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/ipmark.com\/?p=191619#article","isPartOf":{"@id":"https:\/\/ipmark.com\/?p=191619"},"author":{"name":"Pilar Chac\u00f3n","@id":"https:\/\/ipmark.com\/#\/schema\/person\/de400c58a0eb8a1708ed78b3cb6d76e7"},"headline":"Los ecommerce espa\u00f1oles aplican una tasa de descuento media del 17%","datePublished":"2024-04-15T09:30:03+00:00","dateModified":"2024-04-15T11:11:53+00:00","mainEntityOfPage":{"@id":"https:\/\/ipmark.com\/?p=191619"},"wordCount":348,"image":{"@id":"https:\/\/ipmark.com\/?p=191619#primaryimage"},"thumbnailUrl":"https:\/\/ipmark.com\/wp-content\/uploads\/espana-entre-mercados-europeos-con-menores-ofertas-ecommerce.jpg","keywords":["ecommerce"],"articleSection":["Marketing Digital"],"inLanguage":"es"},{"@type":"WebPage","@id":"https:\/\/ipmark.com\/?p=191619","url":"https:\/\/ipmark.com\/?p=191619","name":"Los ecommerce espa\u00f1oles aplican una tasa de descuento media del 17% - IPMARK | Informaci\u00f3n de valor sobre marketing, publicidad, comunicaci\u00f3n y tendencias digitales","isPartOf":{"@id":"https:\/\/ipmark.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/ipmark.com\/?p=191619#primaryimage"},"image":{"@id":"https:\/\/ipmark.com\/?p=191619#primaryimage"},"thumbnailUrl":"https:\/\/ipmark.com\/wp-content\/uploads\/espana-entre-mercados-europeos-con-menores-ofertas-ecommerce.jpg","datePublished":"2024-04-15T09:30:03+00:00","dateModified":"2024-04-15T11:11:53+00:00","author":{"@id":"https:\/\/ipmark.com\/#\/schema\/person\/de400c58a0eb8a1708ed78b3cb6d76e7"},"breadcrumb":{"@id":"https:\/\/ipmark.com\/?p=191619#breadcrumb"},"inLanguage":"es","potentialAction":[{"@type":"ReadAction","target":["https:\/\/ipmark.com\/?p=191619"]}]},{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/ipmark.com\/?p=191619#primaryimage","url":"https:\/\/ipmark.com\/wp-content\/uploads\/espana-entre-mercados-europeos-con-menores-ofertas-ecommerce.jpg","contentUrl":"https:\/\/ipmark.com\/wp-content\/uploads\/espana-entre-mercados-europeos-con-menores-ofertas-ecommerce.jpg","width":800,"height":445,"caption":"Los ecommerce espa\u00f1oles aplican una tasa de descuento medio del 17%"},{"@type":"BreadcrumbList","@id":"https:\/\/ipmark.com\/?p=191619#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Portada","item":"https:\/\/ipmark.com\/"},{"@type":"ListItem","position":2,"name":"Los ecommerce espa\u00f1oles aplican una tasa de descuento media del 17%"}]},{"@type":"WebSite","@id":"https:\/\/ipmark.com\/#website","url":"https:\/\/ipmark.com\/","name":"IPMARK | Informaci\u00f3n de valor sobre marketing, publicidad, comunicaci\u00f3n y tendencias digitales","description":"Creaci\u00f3n de contenidos y eventos relevantes en torno a las marcas, las agencias, servicios de marketing y medios, \u00fatiles para la toma de decisiones en el d\u00eda a d\u00eda de los profesionales del marketing","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/ipmark.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"es"},{"@type":"Person","@id":"https:\/\/ipmark.com\/#\/schema\/person\/de400c58a0eb8a1708ed78b3cb6d76e7","name":"Pilar Chac\u00f3n","image":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/secure.gravatar.com\/avatar\/ea2d31089136c7fd616f961521512f6e17b01d5442597719202325bc0b6c39f2?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/ea2d31089136c7fd616f961521512f6e17b01d5442597719202325bc0b6c39f2?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/ea2d31089136c7fd616f961521512f6e17b01d5442597719202325bc0b6c39f2?s=96&d=mm&r=g","caption":"Pilar Chac\u00f3n"},"url":"https:\/\/ipmark.com\/?author=29"}]}},"_links":{"self":[{"href":"https:\/\/ipmark.com\/index.php?rest_route=\/wp\/v2\/posts\/191619","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ipmark.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ipmark.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ipmark.com\/index.php?rest_route=\/wp\/v2\/users\/29"}],"replies":[{"embeddable":true,"href":"https:\/\/ipmark.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=191619"}],"version-history":[{"count":6,"href":"https:\/\/ipmark.com\/index.php?rest_route=\/wp\/v2\/posts\/191619\/revisions"}],"predecessor-version":[{"id":191657,"href":"https:\/\/ipmark.com\/index.php?rest_route=\/wp\/v2\/posts\/191619\/revisions\/191657"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ipmark.com\/index.php?rest_route=\/wp\/v2\/media\/191635"}],"wp:attachment":[{"href":"https:\/\/ipmark.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=191619"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ipmark.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=191619"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ipmark.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=191619"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}