{"id":189205,"date":"2024-03-08T11:56:55","date_gmt":"2024-03-08T10:56:55","guid":{"rendered":"https:\/\/ipmark.com\/?p=189205"},"modified":"2024-03-08T15:25:51","modified_gmt":"2024-03-08T14:25:51","slug":"agr-food-marketing-obtiene-certificacion-bcorp","status":"publish","type":"post","link":"https:\/\/ipmark.com\/?p=189205","title":{"rendered":"AGR Food Marketing obtiene la certificaci\u00f3n B Corp"},"content":{"rendered":"<p>La empresa trabaja desde hace casi 40 a\u00f1os con un claro prop\u00f3sito social. Proteger y poner en valor los buenos alimentos, a las personas y los modos de vida que los hacen posibles, <strong>ayudando a los productores y marcas alimentarias a desarrollar todo su potencial competitivo<\/strong>, para contribuir a crear un sistema alimentario sostenible, justo e inclusivo.<\/p>\n<p>En esta l\u00ednea, <strong>AGR comparte e impulsa la misi\u00f3n de contribuir a que las marcas mejoren su competitividad y generen valor a la sociedad.<\/strong> En su portfolio, la agencia cuenta con casos de \u00e9xito como el de <strong>Pl\u00e1tano de Canarias, Queso manchego, Ecovalia (productos ecol\u00f3gicos de Espa\u00f1a), Arag\u00f3n alimentos nobles, Mejill\u00f3n de Galicia o Vinos de Jerez<\/strong>, entre otros.<\/p>\n<p>A lo largo de su trayectoria, <strong>AGR<\/strong> ha elaborado multitud de campa\u00f1as para ayudar a las marcas espa\u00f1olas a competir en un mundo globalizado. Con el posicionamiento <strong><em>Better Food Business<\/em><\/strong>, la agencia consigue un impulso para seguir ayudando a las marcas alimenticias a vender en un mundo complejo, pero lleno de oportunidades.<\/p>\n<p>\u201cNacimos con la filosof\u00eda de una B Corp antes de que existiera esta conciencia hace 38 a\u00f1os [&#8230;]. Estamos aqu\u00ed para ayudar a las empresas de nuestro sector a ver que lo m\u00e1s inteligente y competitivo es ser responsables con el presente y el futuro del mundo\u201d, afirma<strong> Mateo Blay<\/strong>, presidente de<strong> AGR Food Marketing.<\/strong><\/p>\n<h2>B Corp, movimiento sostenible<\/h2>\n<p>Formado por casi 8.000 compa\u00f1\u00edas de 161 sectores que representan el modelo sostenible, <strong>B Corp<\/strong> es un movimiento global que cumple con el desempe\u00f1o social y ambiental, la transparencia p\u00fablica y la responsabilidad legal. En este terreno entra <strong>AGR Food Marketing<\/strong>, agencia que se ha convertido en uno de sus miembros por sus resultados econ\u00f3micos y sociales.<\/p>\n<p>Seg\u00fan su CEO, <strong>Mar\u00eda Jos\u00e9 Mill\u00e1n<\/strong>, con esta certificaci\u00f3n <strong>AGR<\/strong> aspira a convertirse en el referente europeo de consultor\u00eda estrat\u00e9gica y de comunicaci\u00f3n para las marcas alimentarias con prop\u00f3sito.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>La consultora y agencia de comunicaci\u00f3n AGR Food Marketing, especializada en el sector agroalimentario, acaba de obtener la certificaci\u00f3n B Corp, que reconoce a empresas por su contribuci\u00f3n al bien com\u00fan. <\/p>\n","protected":false},"author":10966,"featured_media":189207,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[56],"tags":[6470],"class_list":["post-189205","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-agencias","tag-anuncio"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>AGR Food Marketing obtiene la certificaci\u00f3n B Corp<\/title>\n<meta name=\"description\" content=\"La agencia ha producido alimentos nutritivos, accesibles y sanos con el fin de asegurar el bienestar econ\u00f3mico, social y medio ambiental.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ipmark.com\/?p=189205\" \/>\n<meta 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