{"id":186554,"date":"2024-01-19T11:04:23","date_gmt":"2024-01-19T10:04:23","guid":{"rendered":"https:\/\/ipmark.com\/?p=186554"},"modified":"2024-01-19T13:02:26","modified_gmt":"2024-01-19T12:02:26","slug":"sergio-martinez-nuevo-growth-and-agency-lead-de-publicis-groupe","status":"publish","type":"post","link":"https:\/\/ipmark.com\/?p=186554","title":{"rendered":"Sergio Mart\u00ednez, nuevo &#8216;growth and agency lead&#8217; de Publicis Groupe"},"content":{"rendered":"<p><strong>Publicis Groupe incorpora a Sergio Mart\u00ednez como l\u00edder de su nueva \u00e1rea, Growth &amp; Sales, cuyo objetivo se centra en poder dar una mejor respuesta a las necesidades de negocio de los clientes del grupo.\u00a0<\/strong><\/p>\n<p><span style=\"font-weight: 400;\">En su puesto de <em>growth and agency lead<\/em>, Mart\u00ednez trabajar\u00e1 en conexi\u00f3n con todas las \u00e1reas de PMX, el brazo inversor en medios de comunicaci\u00f3n de Publicis, y con las agencias que forman el grupo.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Mart\u00ednez procede de Omnicom Media Group, donde ha trabajado como<em> business transformation lead<\/em> con clientes como Amazon, Lego, Warner Bros, McDonald\u2019s o Mercedes-Benz, y ha sido clave en estrategia de nuevo negocio y en la adaptaci\u00f3n y transformaci\u00f3n de servicios. A su curr\u00edculo tambi\u00e9n suma su experiencia en IPG Mediabrands como <em>client services director.\u00a0<\/em><\/span><\/p>\n<p><span style=\"font-weight: 400;\">Con m\u00e1s de 15 a\u00f1os en el sector, su carrera comenz\u00f3 en Publicis Groupe donde se desarroll\u00f3 como responsable de Grupo M\u00e1sM\u00f3vil, Just Et, Clarins Groupe, Nationale-Nederlanden, Grupo Varma, Luckia o Unidad Editorial.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u201cPara m\u00ed es un orgullo recibir de nuevo en Publicis a Sergio Mart\u00ednez\u201d, ha declarado <strong>Roberto Santos<\/strong>, CEO PMX Iberia &amp; performics en <strong>Publicis Groupe<\/strong>. \u201cEstoy seguro de que Sergio nos aportar\u00e1 su experiencia y visi\u00f3n, contribuyendo al crecimiento del negocio de nuestros clientes\u201d.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Por su parte, <strong>Sergio Mart\u00ednez<\/strong>, <em>growth and agency lead<\/em> de <strong>Publicis Groupe<\/strong>, ha expresado: \u201cEstoy muy contento de regresar a Publicis Groupe y asumir este nuevo rol. Contribuir al crecimiento del negocio de nuestros clientes y sus marcas, ofreciendo respuestas innovadoras a sus necesidades aprovechando plenamente las capacidades y el poder del grupo, y as\u00ed impulsar el crecimiento de nuestras agencias en un entorno de cambio constante, es, sin duda, una oportunidad apasionante\u201d.\u00a0<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Publicis Groupe ficha a Sergio Mart\u00ednez para liderar su nueva \u00e1rea, Growth &#038; Sales. <\/p>\n","protected":false},"author":29,"featured_media":186556,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[56],"tags":[6074,2226],"class_list":["post-186554","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-agencias","tag-agencias-de-publicidad","tag-marcas"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Sergio Mart\u00ednez, nuevo &#039;growth and agency lead&#039; de Publicis Groupe<\/title>\n<meta name=\"description\" content=\"Publicis Groupe ficha a Sergio Mart\u00ednez para liderar su nueva \u00e1rea, Growth &amp; Sales. 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