{"id":185757,"date":"2024-01-09T17:07:31","date_gmt":"2024-01-09T16:07:31","guid":{"rendered":"https:\/\/ipmark.com\/?p=185757"},"modified":"2024-01-09T17:07:31","modified_gmt":"2024-01-09T16:07:31","slug":"gracias-silvia-dominos-directora-marketing-protagonista","status":"publish","type":"post","link":"https:\/\/ipmark.com\/?p=185757","title":{"rendered":"&#8216;Gracias Silvia&#8217;, la nueva promoci\u00f3n de Domino&#8217;s Pizza protagonizada por su directora de marketing"},"content":{"rendered":"<p><strong>Domino&#8217;s Pizza estrena campa\u00f1a con Silvia Serrano, su directora de marketing, como protagonista. <em>Gracias Silvia<\/em> es el t\u00edtulo de esta acci\u00f3n que tiene como finalidad reforzar el compromiso de la marca con sus clientes bajando los precios en plena cuesta de enero. Esta iniciativa consiste en dar las gracias a una persona real, la misma que ha propulsado este descuento. Sin una est\u00e9tica elaborada, as\u00ed es como se ha desarrollado una comunicaci\u00f3n que mezcla la cercan\u00eda y transparencia de la marca.\u00a0<\/strong><\/p>\n<p>El tono de esta campa\u00f1a ha sido alegre con un mensaje de agradecimiento hacia <strong>Silvia Serrano<\/strong>, directora de marketing de<strong> Domino&#8217;s Pizza.<\/strong> De esta manera, la profesional presenta en primera persona la promoci\u00f3n asequible a todos los bolsillos de <strong>pizzas medianas de dos ingredientes por s\u00f3lo 9,99\u20ac<\/strong> incluyendo la entrega a domicilio. El objetivo es que todos los clientes puedan disfrutar desde sus casas de los productos de la marca.<\/p>\n<p>\u201cEstoy encantada de formar parte activa de esta campa\u00f1a, ya que demuestra el compromiso s\u00f3lido de transparencia que define a <strong>Domino&#8217;s<\/strong>. Queremos posicionarnos al lado de nuestros clientes y afrontar juntos los desaf\u00edos, especialmente acerc\u00e1ndonos a aquellos que aman nuestras deliciosas pizzas y las disfrutan desde la comodidad de sus casas y haciendo un poco m\u00e1s f\u00e1cil este momento complicado econ\u00f3micamente para muchos de ellos. Y con el objetivo de hac\u00e9rselo m\u00e1s f\u00e1cil al consumidor, comunic\u00e1ndole un precio claro y sin promociones complicadas\u201d, comenta <strong>Silvia Serrano<\/strong>, directora de marketing de la pizzer\u00eda.<\/p>\n<p>La campa\u00f1a\u00a0 360\u00ba de comunicaci\u00f3n ha sido desarrollada por la agencia<strong> Sra. Rushmore<\/strong> y est\u00e1 <strong>disponible desde el 9 de enero hasta el 26 de febrero.<\/strong> Este spot contar\u00e1 con un despliegue de medios de la mano de Carat, as\u00ed como con presencia en televisi\u00f3n, digital y exterior, as\u00ed como visibilidad en redes sociales, acciones que ser\u00e1n llevadas a cabo por la agencia<strong> Good Rebels.<\/strong> La marca tiene como prop\u00f3sito que todos sus clientes comiencen a utilizar el hashtag <strong>#GraciasSilvia<\/strong> con la finalidad de que todos compartan momentos con esta nueva promoci\u00f3n.<\/p>\n<p><iframe loading=\"lazy\" title=\"\u00a1Gracias, Silvia!\" width=\"800\" height=\"450\" src=\"https:\/\/www.youtube.com\/embed\/jGt7rkwwikM?start=6&#038;feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" allowfullscreen><\/iframe><\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Serrano presenta la promoci\u00f3n asequible a todos los bolsillos en  de pizzas medianas s por s\u00f3lo 9,99\u20ac, incluyendo la entrega a domicilio.<\/p>\n","protected":false},"author":10966,"featured_media":185759,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[38],"tags":[],"class_list":["post-185757","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marcas"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>&#039;Gracias Silvia&#039; de Domino&#039;s con su directora de marketing de protagonista<\/title>\n<meta name=\"description\" content=\"Serrano presenta la promoci\u00f3n asequible a todos los bolsillos en de pizzas medianas s por s\u00f3lo 9,99\u20ac, incluyendo la entrega a domicilio.\" \/>\n<meta name=\"robots\" content=\"index, follow, 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