{"id":184106,"date":"2023-12-05T14:22:56","date_gmt":"2023-12-05T13:22:56","guid":{"rendered":"https:\/\/ipmark.com\/?p=184106"},"modified":"2023-12-05T15:35:48","modified_gmt":"2023-12-05T14:35:48","slug":"telepizza-suchard-unidos-postres-navidenos","status":"publish","type":"post","link":"https:\/\/ipmark.com\/?p=184106","title":{"rendered":"Telepizza y Suchard, unidos a trav\u00e9s de innovadores postres navide\u00f1os"},"content":{"rendered":"<p><strong>El Donazzo de Telepizza es una combinaci\u00f3n entre la masa artesanal de la pizzer\u00eda con Suchard para crear una versi\u00f3n dulce de una masa cubierta con chocolate y coronada por los turrones m\u00e1s tradicionales de las navidades. Esta alianza entre ambas compa\u00f1\u00edas no es la \u00fanica debido a que la uni\u00f3n trae consigo La Dulzzona, una cl\u00e1sica masa con forma redondeada cubierta con un glaseado y acompa\u00f1ado de la salsa La Dulzzona. <\/strong><\/p>\n<p>Esta es la metodolog\u00eda que ha utilizado <strong>Telepizza<\/strong> para apostar por la innovaci\u00f3n, con un producto que se ha lanzado en la plataforma de comunicaci\u00f3n <strong>&#8216;Viva La Masa&#8217;<\/strong>, la misma que rinde homenaje a los consumidores que han estado presentes durante los m\u00e1s de 35 a\u00f1os de la marca. Con esta campa\u00f1a, Telepizza regresa a sus or\u00edgenes y a su verdadero significado: &#8216;El secreto est\u00e1 en la masa&#8217;. Por otra parte, Telepizza sigue reforzando el buffet formado por la pizza y bebida sin fin. Adem\u00e1s, la marca ha optado por el <em>take away<\/em> con el producto la<strong> Megamediana<\/strong>, la pizza mediana m\u00e1s grande del mercado.<\/p>\n<p>En otro sentido, Telepizza ha destacado este mes por sus Extremas de Queso con el que sigue reforzando su estrategia promocional y su servicio delivery. La marca ya tiene una red de m\u00e1s de 700 restaurantes en Espa\u00f1a que le permite dar servicio a m\u00e1s de 32 millones de consumidores. En base al \u00cdndice Espa\u00f1ol de Innovaci\u00f3n (IEI) y el informe iTrust <em><strong>Consumer Brands 2023<\/strong><\/em><strong>, Telepizza <\/strong>es la \u00fanica marca del sector QSR que est\u00e1 dentro de las marcas espa\u00f1olas con mayor confianza en el consumidor y el 81% de los encuestados destacan que es una marca reconocida en Espa\u00f1a.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>El Donazzo, masa cubierta con chocolate y coronada por los cl\u00e1sicos turrones es uno de los dulces para estas fechas.<\/p>\n","protected":false},"author":10966,"featured_media":184115,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[38],"tags":[],"class_list":["post-184106","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marcas"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - 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