{"id":176736,"date":"2023-07-24T13:23:53","date_gmt":"2023-07-24T11:23:53","guid":{"rendered":"https:\/\/ipmark.com\/?p=176736"},"modified":"2023-07-24T14:29:27","modified_gmt":"2023-07-24T12:29:27","slug":"martin-millers-gin-confia-su-comunicacion-a-havas-pr","status":"publish","type":"post","link":"https:\/\/ipmark.com\/?p=176736","title":{"rendered":"Martin Miller\u2019s Gin conf\u00eda su comunicaci\u00f3n a Havas PR"},"content":{"rendered":"<p><strong>La ginebra brit\u00e1nica\u00a0Martin Miller\u2019s Gin ha elegido a Havas PR para que gestione la comunicaci\u00f3n de todo su portfolio de producto en Espa\u00f1a. Esta adjudicaci\u00f3n se consigue tras la celebraci\u00f3n de un concurso.\u00a0<\/strong><\/p>\n<p>La agencia de comunicaci\u00f3n y relaciones p\u00fablicas de Havas Creative ya trabaja para <strong>Zamora Company<\/strong> en la activaci\u00f3n de las acciones de comunicaci\u00f3n para dos de sus marcas, <strong>Licor 43 y Lolea<\/strong>. Ahora, suma una nueva firma del grupo, consolidando as\u00ed su relaci\u00f3n con la compa\u00f1\u00eda de espirituosos y vinos.<\/p>\n<p>Havas PR dise\u00f1ar\u00e1 una estrategia de comunicaci\u00f3n para la marca, con el fin de <strong>lograr la m\u00e1xima visibilidad y notoriedad<\/strong>, a trav\u00e9s de un plan de PR dirigido a medios y a consumidor.<\/p>\n<p>Tambi\u00e9n se encargar\u00e1 de la <strong>creaci\u00f3n y gesti\u00f3n de acciones especiales,<\/strong> dise\u00f1o y activaci\u00f3n de always on press office, desarrollo de activaciones creativas y definici\u00f3n de estrategia digital y gesti\u00f3n de RRSS. De hecho, la marca y agencia han comenzado su relaci\u00f3n con el desarrollo y puesta de largo del <strong>nuevo concepto de Martin Miller\u2019s Gin,<\/strong> <em><strong>S\u00f3larfr\u00ed<\/strong><\/em>, que se ha presentado recientemente en un evento experiencial.<\/p>\n<p>La directora general de Havas PR, <strong>Ana Pic\u00f3,<\/strong> habl\u00f3 de que se encargar\u00e1 de \u00abla gesti\u00f3n de gabinete de prenas, as\u00ed como tambi\u00e9n del desarrollo estrat\u00e9gico, la implementaci\u00f3n de eventos experienciales\u00a0 y las gestiones de KOLs\u00bb.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>El grupo de Martin Miller\u2019s Gin, Zamora Company, conf\u00eda y ampl\u00eda su relaci\u00f3n con la agencia de comunciaci\u00f3n y relaciones p\u00fablicos, que ya gestiona sus marcas Licor 43 y Lolea.<\/p>\n","protected":false},"author":30,"featured_media":176737,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[56],"tags":[2184],"class_list":["post-176736","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-agencias","tag-agencias"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Martin Miller\u2019s Gin conf\u00eda su comunicaci\u00f3n a Havas PR<\/title>\n<meta name=\"description\" content=\"El grupo de Martin Miller\u2019s Gin, Zamora Company, ampl\u00eda su relaci\u00f3n con la agencia, que ya gestiona Licor 43 y Lolea.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ipmark.com\/?p=176736\" \/>\n<meta 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