{"id":175488,"date":"2023-06-29T10:50:23","date_gmt":"2023-06-29T08:50:23","guid":{"rendered":"https:\/\/ipmark.com\/?p=175488"},"modified":"2023-06-29T13:18:19","modified_gmt":"2023-06-29T11:18:19","slug":"telepizza-presenta-sus-nuevas-carbonaras-con-yolanda-ramos","status":"publish","type":"post","link":"https:\/\/ipmark.com\/?p=175488","title":{"rendered":"Telepizza presenta sus nuevas Carbonaras con Yolanda Ramos"},"content":{"rendered":"<p><b>Telepizza ha reinventado su salsa carbonara con una nueva gama premium de productos, \u2018La Famiglia Carbonara\u2019, que reinterpreta la tradicional receta italiana. El spot de promoci\u00f3n est\u00e1 protagonizado nuevamente por la actriz Yolanda Ramos, como parte de la campa\u00f1a <\/b><b><i>Viva la masa<\/i><\/b><b>.<\/b><\/p>\n<p><span style=\"font-weight: 400;\">En esta ocasi\u00f3n, Telepizza ha puesto el foco en uno de sus productos estrella<\/span><b>, la pizza Carbonara,<\/b><span style=\"font-weight: 400;\"> dando respuesta a la creciente tendencia de la receta original de la carbonara italiana en el sector de la restauraci\u00f3n. Con casi 3 millones de pizzas vendidas el a\u00f1o pasado, la cl\u00e1sica Carbonara es <\/span><b>la segunda m\u00e1s popular de la carta <\/b><span style=\"font-weight: 400;\">despu\u00e9s de la Barbacoa, de un total de 34,5 millones de telepizzas vendidas en 2022.\u00a0<\/span><\/p>\n<h3><strong>Anuncio\u00a0<\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">\u2018La Famiglia Carbonara\u2019 se presenta en nuevo spot con el que Telepizza vuelve a destacar sus ra\u00edces y su posicionamiento como <\/span><b>\u00fanica marca espa\u00f1ola del sector QSR <\/b><span style=\"font-weight: 400;\">como punto diferencial respecto a la competencia. Sin embargo, la marca juega con este mensaje poniendo en valor el origen de la aut\u00e9ntica receta carbonara, Italia, para subrayar que el producto posee su propia inspiraci\u00f3n internacional, pero siempre bajo la interpretaci\u00f3n de la compa\u00f1\u00eda.\u00a0<\/span><\/p>\n<p><iframe loading=\"lazy\" title=\"Las nuevas Carbonaras que saben a Italia pero son de aqu\u00ed \ud83e\udd0c\ud83c\udffc\ud83c\udf55\" width=\"800\" height=\"450\" src=\"https:\/\/www.youtube.com\/embed\/LHa0rSGihEI?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" allowfullscreen><\/iframe><\/p>\n<p><span style=\"font-weight: 400;\">En el anuncio descubrimos las nuevas pizzas: <\/span><b>Carbonara Bacon Capone,<\/b><span style=\"font-weight: 400;\"> con base de nata, bacon, bacon crispy y champi\u00f1ones; y <\/span><b>Carbonara Cremosa Corleone<\/b><span style=\"font-weight: 400;\">, elaborada con base de nata acompa\u00f1ada de queso provolone, queso suizo y or\u00e9gano. Esta familia se completa con las <\/span><b>Patatas Mafiosas.<\/b><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Con \u2018La Famiglia Carbonara\u2019, bajo el marco de \u2018Viva La Masa\u2019, Telepizza <\/span><b>contin\u00faa con la estrategia de comunicaci\u00f3n<\/b><span style=\"font-weight: 400;\"> que empez\u00f3 el pasado mes de marzo. A trav\u00e9s de las historias de distintos protagonistas, muestra que el desenlace en todos los casos siempre es compartido: darse el lujo de disfrutar con tus seres queridos de una buena Telepizza.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">As\u00ed, la marca sigue generando consistencia a la hora de comunicar <\/span><b>innovaci\u00f3n de producto y estrategia promocional, <\/b><span style=\"font-weight: 400;\">algo que seguir\u00e1 haciendo durante todo el a\u00f1o.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>La cadena ha lanzado \u2018La Famiglia Carbonara\u2019, una nueva gama premium de pizzas con sabor italiano que reinventa la salsa carbonara.\u00a0<\/p>\n","protected":false},"author":30,"featured_media":175491,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[5893],"tags":[6470],"class_list":["post-175488","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-publicidad","tag-anuncio"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Telepizza presenta sus nuevas Carbonaras con Yolanda Ramos<\/title>\n<meta name=\"description\" content=\"La cadena ha lanzado \u2018La Famiglia Carbonara\u2019, una nueva gama premium de pizzas que reinventa la salsa carbonara.\u00a0\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ipmark.com\/?p=175488\" \/>\n<meta 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