{"id":172793,"date":"2023-05-11T12:47:35","date_gmt":"2023-05-11T10:47:35","guid":{"rendered":"https:\/\/ipmark.com\/?p=172793"},"modified":"2023-05-11T12:47:35","modified_gmt":"2023-05-11T10:47:35","slug":"mindshare-refuerza-sus-areas-de-digital-solutions-y-cuentas-en-barcelona","status":"publish","type":"post","link":"https:\/\/ipmark.com\/?p=172793","title":{"rendered":"Mindshare refuerza sus \u00e1reas de digital solutions y cuentas en Barcelona"},"content":{"rendered":"<p>Judith Lucas formar\u00e1 parte del equipo digital, trabajando de manera transversal para todas las cuentas gestionadas desde Barcelona con el soporte de la estructura y \u00e1reas digitales de GroupM y Mindshare\/NEO en Madrid. Su rol se centrar\u00e1 en <strong>definir la estrategia digital de las marcas aline\u00e1ndola con el resto de la estrategia de medios<\/strong> y buscando incorporar las m\u00e1ximas innovaciones. Lucas cuenta con una amplia experiencia en Social Ads, SEO, SEM, marketing de influencia o las funciones publicitarias del entorno Google, entre otras disciplinas del marketing y los medios digitales.<\/p>\n<p>Por su parte, Sete Flores, nuevo digital manager del equipo Mindshare en Barcelona, es especialista en <strong>campa\u00f1as de marketing digital con foco en performance a trav\u00e9s de plataformas como Google o Meta y medios tradicionales<\/strong>, tanto desde el lado del anunciante como de las agencias.\u00a0 Los \u00faltimos a\u00f1os ha trabajado en el \u00e1rea de <em>Growth Hacking<\/em> de Cofidis con un enfoque claro en maximizar la rentabilidad de las campa\u00f1as de la marca. \u200b Sete ha desarrollado su trayectoria profesional en empresas como Medina Beltr\u00e1n, Hawkers, BBVA o Calzedonia Group.\u200b<\/p>\n<p>Sara Casas, account manager de Mindshare en Barcelona, tiene una dilatada experiencia en el sector, habiendo trabajado con anunciantes de distintas industrias, desde CPG, pasando por pharma, deporte, moda, motor, as\u00ed como por la Administraci\u00f3n P\u00fablica, con clientes locales e internacionales, lo que le ha aportado un s\u00f3lido conocimiento de la comunicaci\u00f3n desde m\u00faltiples perspectivas.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Judith Lucas, digital account executive y Jos\u00e9 M\u00aa (Sete) Flores, digital manager reforzar\u00e1n la operativa de Mindshare Barcelona con sus capacidades de servicio en soluciones digitales. \u00a0A su vez Sara Casas, se incorpora a este equipo como account manager, proveniente de Arena Media.<\/p>\n","protected":false},"author":14,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[56],"tags":[2158],"class_list":["post-172793","post","type-post","status-publish","format-standard","hentry","category-agencias","tag-agencias-de-medios"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - 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