{"id":17253,"date":"2013-07-31T09:03:19","date_gmt":"2013-07-31T09:03:19","guid":{"rendered":"https:\/\/ipmark.com\/coca-cola-anfitriona-de-la-graduacin-del-curso-de-experto-en-medios\/"},"modified":"2013-07-31T09:03:19","modified_gmt":"2013-07-31T09:03:19","slug":"coca-cola-anfitriona-de-la-graduacin-del-curso-de-experto-en-medios","status":"publish","type":"post","link":"https:\/\/ipmark.com\/?p=17253","title":{"rendered":"Coca-Cola, anfitriona de la graduaci\u00f3n del Curso de Experto en Medios"},"content":{"rendered":"<p>La clausura cont\u00f3 con la participaci\u00f3n de Fernando Amenedo, director general de Coca-Cola; Ismael Pascual, director de comunicaci\u00f3n integrada de Coca-Cola; Rafael Urbano, vicepresidente de la AM y director general de Havas Media, y Leo Farache, director de la Asociaci\u00f3n de Agencias de Medios y director del curso.<br \/>\n\u201cHemos tenido un grupo excelente de alumnos y unos profesores altamente valorados que son los verdaderos protagonistas de nuestra oferta. Creemos que los alumnos han tenido la oportunidad de escuchar, dialogar y trabajar con profesionales de primer nivel que han ofrecido una visi\u00f3n completa y pr\u00e1ctica de la comunicaci\u00f3n y los medios\u201d, se\u00f1al\u00f3 Leo Farache.<\/p>\n<p><b>Versi\u00f3n renovada<\/b><\/p>\n<p>El Curso de Experto en Medios (<a class=\"enlace\" style=\"font-size:100%\" href=\"http:\/\/www.expertoenmedios.com\" target=\"_blank\" rel=\"noopener noreferrer\">www.expertoenmedios.com<\/a>) es la versi\u00f3n renovada de la oferta docente de la AM, que durante 21 a\u00f1os ha formado a m\u00e1s de 830 alumnos, muchos de los cuales ocupan hoy puestos directivos en el sector de la comunicaci\u00f3n y la publicidad. \u201cEl a\u00f1o que viene volveremos a repetir formato, de enero a julio y con clases los jueves, viernes y s\u00e1bados\u201d, anunci\u00f3 Rafael Urbano, vicepresidente de AM.<\/p>\n<p>Este a\u00f1o, los directores de los m\u00f3dulos del curso, en el que han participado m\u00e1s de 40 profesores, han sido: F\u00e9lix Mu\u00f1oz, Pablo Alonso (PHD), Ana Castro (Coca-Cola), Beatriz Navarro (Starbucks), Ismael el Qudis (Internet Rep\u00fablica), Jos\u00e9 Mar\u00eda Frigola (Havas Media), Manuel \u00c1lvarez Gala (Havas Media), C\u00e9sar Recalde (Media by Design), Rafael Llopis (Canal+), y \u00d3scar P\u00e9rez (SMG).<\/p>\n<p>El trabajo final de los alumnos de esta edici\u00f3n del Curso de Experto en Medios consisti\u00f3 en la creaci\u00f3n de una estrategia de comunicaci\u00f3n y medios para Canal+. <\/p>\n","protected":false},"excerpt":{"rendered":"<p>La clausura cont\u00f3 con la participaci\u00f3n de Fernando Amenedo, director general de Coca-Cola; Ismael Pascual, director de comunicaci\u00f3n integrada de<\/p>\n","protected":false},"author":21,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[56],"tags":[],"class_list":["post-17253","post","type-post","status-publish","format-standard","hentry","category-agencias"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Coca-Cola, anfitriona de la graduaci\u00f3n del Curso de Experto en Medios - IPMARK | Informaci\u00f3n de valor sobre marketing, publicidad, comunicaci\u00f3n y tendencias digitales<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ipmark.com\/?p=17253\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Coca-Cola, anfitriona de la graduaci\u00f3n del Curso de Experto en Medios - IPMARK | Informaci\u00f3n de valor sobre marketing, publicidad, comunicaci\u00f3n y tendencias digitales\" \/>\n<meta property=\"og:description\" content=\"La clausura cont\u00f3 con la participaci\u00f3n de Fernando Amenedo, director general de Coca-Cola; 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