{"id":172051,"date":"2023-04-26T11:21:58","date_gmt":"2023-04-26T09:21:58","guid":{"rendered":"https:\/\/ipmark.com\/?p=172051"},"modified":"2023-04-26T16:58:11","modified_gmt":"2023-04-26T14:58:11","slug":"retail-espana-industria-de-peso","status":"publish","type":"post","link":"https:\/\/ipmark.com\/?p=172051","title":{"rendered":"Retail en Espa\u00f1a, industria de peso. Aporta un 4,7% del PIB y un 9,1% de empleo"},"content":{"rendered":"<p><strong>En Espa\u00f1a, el sector Retail vuelve a reforzar este 2023 su posici\u00f3n como uno de los mercados m\u00e1s potentes de la econom\u00eda nacional. La industria aporta el 4,7% del PIB espa\u00f1ol, un total de 56.721 millones de euros, y es responsable del 9,1% del empleo.\u00a0<\/strong><\/p>\n<p><span style=\"font-weight: 400;\">Son datos p\u00fablicos recogidos por la consultora Synergie, tras analizar el sector Retail de nuestro pa\u00eds, un<strong> mercado en el que participan 428.605 empresas, con 543.658 establecimientos, el 13,8% del total de locales<\/strong> asentados en territorio nacional.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Respecto a la empleabilidad, seg\u00fan datos de marzo procedentes del Ministerio de Inclusi\u00f3n, Seguridad Social y Migraciones,<strong> se contabilizan 1,87 millones de personas<\/strong> que trabajan en alguna empresa retail, lo que supone un 0,7% m\u00e1s de empleados que en marzo de 2022.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u201cEl aumento del comercio electr\u00f3nico ha llevado a una transformaci\u00f3n del sector y a una mayor demanda de habilidades digitales por parte de los trabajadores. Sin embargo, este hecho no ha significado una reducci\u00f3n del n\u00famero de afiliados, sino todo lo contrario, los trabajadores del sector del comercio minorista aumentaron en 0,7% respecto al a\u00f1o pasado\u201d, ha explicado <strong>Carlos Le\u00f3n<\/strong>, director de Retail en <strong>Synergie<\/strong>.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">La industria tambi\u00e9n se caracteriza por contar con una gran presencia femenina en los puestos de trabajo. Seg\u00fan el INE,<strong> el 62,8% de los trabajadores del sector son mujeres<\/strong>, 16 puntos por encima del conjunto de la econom\u00eda. Aunque son tambi\u00e9n las mujeres las que protagonizan la mayor parte del empleo parcial (80,6%).\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Respecto al comercio online, todav\u00eda son menos de la mitad las empresas del sector Retail que venden productos por internet: un 44,7%, a\u00fan as\u00ed, 6 puntos por encima del a\u00f1o anterior.\u00a0<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>El sector Retail en nuestro pa\u00eds vuelve a posicionarse como una industria clave en la econom\u00eda nacional. Sus ventas, de 56.721 millones de euros, son responsables del 4,7% del PIB. <\/p>\n","protected":false},"author":29,"featured_media":172054,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[5901],"tags":[2226],"class_list":["post-172051","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tendencias","tag-marcas"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Retail en Espa\u00f1a, industria de peso. Aporta un 4,7% del PIB<\/title>\n<meta name=\"description\" content=\"El sector Retail en nuestro pa\u00eds vuelve a posicionarse como una industria clave en la econom\u00eda nacional, con 56.721 mill. euros en ventas.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ipmark.com\/?p=172051\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Retail en Espa\u00f1a, industria de peso. Aporta un 4,7% del PIB\" \/>\n<meta property=\"og:description\" content=\"El sector Retail en nuestro pa\u00eds vuelve a posicionarse como una industria clave en la econom\u00eda nacional, con 56.721 mill. euros en ventas.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/ipmark.com\/?p=172051\" \/>\n<meta property=\"og:site_name\" content=\"IPMARK | Informaci\u00f3n de valor sobre marketing, publicidad, comunicaci\u00f3n y tendencias digitales\" \/>\n<meta property=\"article:published_time\" content=\"2023-04-26T09:21:58+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-04-26T14:58:11+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/ipmark.com\/wp-content\/uploads\/retail-en-espana-industria-de-peso.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"800\" \/>\n\t<meta property=\"og:image:height\" content=\"445\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Pilar Chac\u00f3n\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Pilar Chac\u00f3n\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=172051#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=172051\"},\"author\":{\"name\":\"Pilar Chac\u00f3n\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/#\\\/schema\\\/person\\\/de400c58a0eb8a1708ed78b3cb6d76e7\"},\"headline\":\"Retail en Espa\u00f1a, industria de peso. 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