{"id":171605,"date":"2023-04-18T13:55:35","date_gmt":"2023-04-18T11:55:35","guid":{"rendered":"https:\/\/ipmark.com\/?p=171605"},"modified":"2023-04-18T16:36:11","modified_gmt":"2023-04-18T14:36:11","slug":"el-banco-aleman-online-n26-ha-incorporado-tres-nuevas-directivas","status":"publish","type":"post","link":"https:\/\/ipmark.com\/?p=171605","title":{"rendered":"Kertu-Liina Lehismae, nueva directora de marketing digital y medios globales en N26"},"content":{"rendered":"<p><b>El banco alem\u00e1n online N26 ha incorporado tres nuevas directivas a la compa\u00f1\u00eda. Kertu-Liina Lehismae regresa a la fintech despu\u00e9s de haber estado en sus primeras etapas de crecimiento en 2018, como directora de marketing digital y medios globales. Antes de llegar, estaba al frente del \u00e1rea de performance marketing en la plataforma de transacciones inmobiliarias, McMakler.<\/b><\/p>\n<h3><b>Carine van der Heijden\u00a0<\/b><\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-171609\" src=\"https:\/\/ipmark.com\/wp-content\/uploads\/Carine-van-der-Heijden-2.jpg\" alt=\"\" width=\"450\" height=\"601\" srcset=\"https:\/\/ipmark.com\/wp-content\/uploads\/Carine-van-der-Heijden-2.jpg 450w, https:\/\/ipmark.com\/wp-content\/uploads\/Carine-van-der-Heijden-2-225x300.jpg 225w, https:\/\/ipmark.com\/wp-content\/uploads\/Carine-van-der-Heijden-2-100x134.jpg 100w, https:\/\/ipmark.com\/wp-content\/uploads\/Carine-van-der-Heijden-2-18x24.jpg 18w, https:\/\/ipmark.com\/wp-content\/uploads\/Carine-van-der-Heijden-2-27x36.jpg 27w, https:\/\/ipmark.com\/wp-content\/uploads\/Carine-van-der-Heijden-2-36x48.jpg 36w\" sizes=\"auto, (max-width: 450px) 100vw, 450px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Con m\u00e1s de una d\u00e9cada de experiencia en puestos de liderazgo en la industria<\/span><b>, Carine van der Heijden <\/b><span style=\"font-weight: 400;\">se incorpora al banco online como vicepresidenta de marketing de marca, activaci\u00f3n y contenido, para liderar la siguiente etapa de desarrollo de N26 a trav\u00e9s de sus funciones creativas, de producci\u00f3n y operaciones.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Hasta ahora, era directora de marketing de marca en <\/span><b>Booking.com,<\/b><span style=\"font-weight: 400;\"> donde pas\u00f3 siete a\u00f1os definiendo e implementando la estrategia global de la plataforma, as\u00ed como contribuyendo a la ideaci\u00f3n creativa, la ejecuci\u00f3n y la producci\u00f3n para la empresa.<\/span><\/p>\n<h3><b>Nicole Heider<\/b><span style=\"font-weight: 400;\">\u00a0<\/span><\/h3>\n<p><span style=\"font-weight: 400;\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-171607\" src=\"https:\/\/ipmark.com\/wp-content\/uploads\/NicoleHeider.jpg\" alt=\"\" width=\"276\" height=\"332\" srcset=\"https:\/\/ipmark.com\/wp-content\/uploads\/NicoleHeider.jpg 276w, https:\/\/ipmark.com\/wp-content\/uploads\/NicoleHeider-249x300.jpg 249w, https:\/\/ipmark.com\/wp-content\/uploads\/NicoleHeider-100x120.jpg 100w, https:\/\/ipmark.com\/wp-content\/uploads\/NicoleHeider-20x24.jpg 20w, https:\/\/ipmark.com\/wp-content\/uploads\/NicoleHeider-30x36.jpg 30w, https:\/\/ipmark.com\/wp-content\/uploads\/NicoleHeider-40x48.jpg 40w\" sizes=\"auto, (max-width: 276px) 100vw, 276px\" \/><\/span><\/p>\n<p><span style=\"font-weight: 400;\">Y tambi\u00e9n aterriza en la compa\u00f1\u00eda <\/span><b>Nicole Heider<\/b><span style=\"font-weight: 400;\"> como nueva directora de relaciones laborales a partir del mes de mayo. La ex directora de marketplace y prime legal counsel de <strong>Amazon<\/strong> para el mercado germano, tiene m\u00e1s de 14 a\u00f1os de experiencia en empleo y desarrollo laboral.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Ser\u00e1 la responsable de supervisar el cumplimiento normativo a nivel laboral por parte de N26, trabajando junto con los comit\u00e9s de empresa.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>La fintech alemana tambi\u00e9n ha contratado a Carine van der Heijden y Nicole Heider, como vicepresidenta de marketing de marca, activaci\u00f3n y contenido y directora de relaciones laborales, respectivamente.<\/p>\n","protected":false},"author":30,"featured_media":171611,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[38],"tags":[2226,2227],"class_list":["post-171605","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marcas","tag-marcas","tag-marketing"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>El banco alem\u00e1n online N26 ha incorporado tres nuevas directivas<\/title>\n<meta name=\"description\" content=\"El banco alem\u00e1n online N26 ha incorporado tres nuevas directivas en \u00e1reas de marketing, marca y relaciones laborales.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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