{"id":17138,"date":"2013-07-26T09:00:55","date_gmt":"2013-07-26T09:00:55","guid":{"rendered":"https:\/\/ipmark.com\/los-smartwatches-un-negocio-de-10-000-millones-de-dlares\/"},"modified":"2013-07-26T09:00:55","modified_gmt":"2013-07-26T09:00:55","slug":"los-smartwatches-un-negocio-de-10-000-millones-de-dlares","status":"publish","type":"post","link":"https:\/\/ipmark.com\/?p=17138","title":{"rendered":"Los smartwatches, un negocio de 10.000 millones de d\u00f3lares"},"content":{"rendered":"

Los smartwatches son algo m\u00e1s que un gadget para frikis. Su utilidad es real, ya que integran de forma muy c\u00f3moda informaci\u00f3n puntual para consumir r\u00e1pidamente, seg\u00fan explica Juan Merodio, experto en Web 2.0.<\/p>\n

Por ejemplo, a trav\u00e9s de las pantallas t\u00e1ctiles de estos relojes se puede comprobar si hay un email en la bandeja de entrada, hacer fotos, conocer nuestra temperatura corporal o nuestro ritmo cardiaco o conocer el tiempo que har\u00e1 al d\u00eda siguiente. \u201cPor no hablar de las oportunidades de negocio y transacciones que este tipo de relojes ofrecer\u00e1 al mercado, comenta Merodio.<\/p>\n

En este sentido, y de cara al comercio, este tipo de art\u00edculos adquirir\u00e1 una gran importancia si al final se produce una integraci\u00f3n mayor con los smartphones o con la tecnolog\u00eda NFC a la hora de realizar pagos en comercios.<\/p>\n

Estas posibilidades ya han sido detectadas por las grandes marcas, de modo que Apple, Samsung, LG, Google, Sony y Microsoft ya est\u00e1n metidas de lleno en la carrera del desarrollo tecnol\u00f3gico de este tipo de gadgets. \u201cSe estima que de aqu\u00ed a finales de a\u00f1o habr\u00e1 circulando en Europa m\u00e1s de 1.200.000 smartwatches. Se trata de desarrollar una tecnolog\u00eda que generar\u00e1 mucho negocio gracias a la variedad y a los bajos costes de los sensores y sistemas micro el\u00e9ctricos de los que se componen, as\u00ed como a su eficiencia energ\u00e9tica y la facilidad de conexi\u00f3n a trav\u00e9s de Bluetooth\u201d, comenta Merodio. <\/p>\n","protected":false},"excerpt":{"rendered":"

Los smartwatches son algo m\u00e1s que un gadget para frikis. Su utilidad es real, ya que integran de forma muy<\/p>\n","protected":false},"author":21,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[38],"tags":[],"class_list":["post-17138","post","type-post","status-publish","format-standard","hentry","category-marcas"],"acf":[],"yoast_head":"\nLos smartwatches, un negocio de 10.000 millones de d\u00f3lares - IPMARK | Informaci\u00f3n de valor sobre marketing, publicidad, comunicaci\u00f3n y tendencias digitales<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ipmark.com\/?p=17138\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Los smartwatches, un negocio de 10.000 millones de d\u00f3lares - IPMARK | Informaci\u00f3n de valor sobre marketing, publicidad, comunicaci\u00f3n y tendencias digitales\" \/>\n<meta property=\"og:description\" content=\"Los smartwatches son algo m\u00e1s que un gadget para frikis. 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