{"id":170849,"date":"2023-03-31T10:41:44","date_gmt":"2023-03-31T08:41:44","guid":{"rendered":"https:\/\/ipmark.com\/?p=170849"},"modified":"2023-03-31T12:42:14","modified_gmt":"2023-03-31T10:42:14","slug":"miogroup-cierra-2022-con-ventas-superiores-a-73-millones-euros","status":"publish","type":"post","link":"https:\/\/ipmark.com\/?p=170849","title":{"rendered":"MioGroup cierra 2022 con ventas superiores a los 73 millones de euros"},"content":{"rendered":"<p><strong>La consultora de servicios de marketing y transformaci\u00f3n digital, MioGroup, ha cerrado 2022 con cifras en verde. La compa\u00f1\u00eda que preside Yago Arbeloa ha elevado su cifra de negocio un 17% hasta alcanzar los 73,4 millones de euros. Superior ha sido el incremento del margen bruto, del orden de un 47%.\u00a0<\/strong><\/p>\n<p><span style=\"font-weight: 400;\">Las ventas del grupo en 2022, que han alcanzado los 73,4 millones, han procedido del negocio aportado por las nuevas compa\u00f1\u00edas adquiridas as\u00ed como por el propio <strong>crecimiento org\u00e1nico del grupo, que contin\u00faa representando el 44% del total.<\/strong> Adem\u00e1s, ha duplicado su cifra de margen bruto en dos a\u00f1os, lo que ha generado un <strong>beneficio antes de impuestos de 1,7 millones y un ebitda recurrente de 3,3 millones.\u00a0<\/strong><\/span><\/p>\n<p><span style=\"font-weight: 400;\">En cuanto a sus iniciativas estrat\u00e9gicas, MioGroup ha centrado su atenci\u00f3n en tres \u00e1reas clave: la\u00a0 atracci\u00f3n y retenci\u00f3n de talento, la adquisici\u00f3n de nuevos clientes globales gracias a su proceso\u00a0 de internacionalizaci\u00f3n y el desarrollo decidido de nuevas tecnolog\u00edas, especialmente aquellas relacionadas con la inteligencia artificial.\u202f\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">En este \u00faltimo se encuadran las <strong>adquisiciones de Firma y Datarmony<\/strong>, especializadas en consultor\u00eda e imagen de marca y en soluciones de explotaci\u00f3n de datos basadas en IA y machine learning, respectivamente, y que ha supuesto la<strong> incorporaci\u00f3n a la plantilla de m\u00e1s de 60 empleados con sede en Barcelona.\u00a0<\/strong><\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u201cEl crecimiento en facturaci\u00f3n y margen bruto se ha producido en todas las l\u00edneas de negocio del grupo, siendo el \u00e1rea de actividad de la consultor\u00eda estrat\u00e9gica de marketing la que mayor impulso ha logrado con un incremento del 63% tras alcanzar los 16,3 millones de euros facturados en 2022\u201d, ha explicado Arbeloa.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">La compa\u00f1\u00eda adem\u00e1s ha avanzado en su plan de internacionalizaci\u00f3n con la<strong> apertura en Portugal de una sucursal<\/strong> desde la cual se gestiona toda la actividad comercial originada fuera de Espa\u00f1a con foco en Am\u00e9rica y Europa.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Am\u00e9rica, donde la filial con la que MioGroup opera en M\u00e9xico desde hace cuatro a\u00f1os, se ha visto\u00a0 reforzada por la operaci\u00f3n comercial que la compa\u00f1\u00eda Firma mantiene en su filial de Miami en Estados Unidos y con la creaci\u00f3n de una nueva compa\u00f1\u00eda en Colombia que servir\u00e1 tanto de nueva\u00a0 filial comercial como de centro de operaciones para todo el continente.\u202f<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>La cifra de negocio ha aumentado un 17% en 2022 hasta alcanzar los 73,4 millones. El margen bruto tambi\u00e9n se ha visto al alza, del orden de un 47%. <\/p>\n","protected":false},"author":29,"featured_media":170851,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[56],"tags":[2158,50],"class_list":["post-170849","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-agencias","tag-agencias-de-medios","tag-tecnologia"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>MioGroup cierra 2022 con ventas superiores a los 73 millones de euros<\/title>\n<meta name=\"description\" content=\"La cifra de negocio ha aumentado un 17% en 2022 hasta alcanzar los 73,4 millones. 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