{"id":16854,"date":"2013-05-28T10:57:05","date_gmt":"2013-05-28T10:57:05","guid":{"rendered":"https:\/\/ipmark.com\/los-premios-nacionales-de-marketing-ya-tienen-finalistas-2\/"},"modified":"2013-05-28T10:57:05","modified_gmt":"2013-05-28T10:57:05","slug":"los-premios-nacionales-de-marketing-ya-tienen-finalistas-2","status":"publish","type":"post","link":"https:\/\/ipmark.com\/?p=16854","title":{"rendered":"Los Premios Nacionales de Marketing ya tienen finalistas"},"content":{"rendered":"<p>La reuni\u00f3n del jurado tuvo lugar el pasado 25 de abril en Casa M\u00f3nico (Madrid). El director general de la Asociaci\u00f3n de Marketing de Espa\u00f1a, entidad organizadora de estos premios, Carlos Gracia, inaugur\u00f3 la sesi\u00f3n ensalzando la labor de los profesionales del sector: \u201cEl marketing es el motor del \u00e9xito en las empresas. Es mucho m\u00e1s que un departamento. Es una manera de manejar empresas,<\/b>fundamentalmente orientada al cliente y al mercado\u201d.<\/b><\/p>\n<p>Por su parte, el presidente del jurado, F\u00e9lix Tena, intervino para resaltar que el arte y el marketing son dos elementos esenciales y caminan de la mano con el objetivo<br \/>\nde que las empresas espa\u00f1olas mejoren su imagen y sus ventas. El hilo conductor de la gala de los Premios Nacionales de Marketing 2013, que se celebran en el Hip\u00f3dromo de la Zarzuela, ser\u00e1 el arte como herramienta indispensable para hacer buen marketing.<\/p>\n<p>Los finalistas de los Premios Nacionales de Marketing, de los que saldr\u00e1 un ganador en cada categor\u00eda,<br \/>\nson los siguientes:<\/p>\n<p>\u00b7\tComunicaci\u00f3n: Aquarius, Campofr\u00edo, Gran Thornton<br \/>\n\u00b7\tInnovaci\u00f3n: Google, Roca, Red Bull<br \/>\n\u00b7\tInstituciones: C\u00e1ritas, Fundaci\u00f3n ONCE, Fundaci\u00f3n Theodora<br \/>\n\u00b7\tInternacional: Ikea, Procter &amp; Gamble, Red Bull<br \/>\n\u00b7\tMarca: Cola Cao, Mercedes Benz, Red Bull<br \/>\n\u00b7\tMarca Espa\u00f1a: Camper, Banco Santander, Zara<br \/>\n\u00b7\tPyme: Cascajares, Idealista, El Tenedor<\/p>\n","protected":false},"excerpt":{"rendered":"<p>La reuni\u00f3n del jurado tuvo lugar el pasado 25 de abril en Casa M\u00f3nico (Madrid). El director general de la<\/p>\n","protected":false},"author":21,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[56],"tags":[],"class_list":["post-16854","post","type-post","status-publish","format-standard","hentry","category-agencias"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Los Premios Nacionales de Marketing ya tienen finalistas - IPMARK | Informaci\u00f3n de valor sobre marketing, publicidad, comunicaci\u00f3n y tendencias digitales<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ipmark.com\/?p=16854\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Los Premios Nacionales de Marketing ya tienen finalistas - IPMARK | Informaci\u00f3n de valor sobre marketing, publicidad, comunicaci\u00f3n y tendencias digitales\" \/>\n<meta property=\"og:description\" content=\"La reuni\u00f3n del jurado tuvo lugar el pasado 25 de abril en Casa M\u00f3nico (Madrid). El director general de la\" \/>\n<meta property=\"og:url\" content=\"https:\/\/ipmark.com\/?p=16854\" \/>\n<meta property=\"og:site_name\" content=\"IPMARK | Informaci\u00f3n de valor sobre marketing, publicidad, comunicaci\u00f3n y tendencias digitales\" \/>\n<meta property=\"article:published_time\" content=\"2013-05-28T10:57:05+00:00\" \/>\n<meta name=\"author\" content=\"ipmark\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"ipmark\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minuto\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=16854#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=16854\"},\"author\":{\"name\":\"ipmark\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/#\\\/schema\\\/person\\\/27bd0ad78d511e9ab12d06f6568067e1\"},\"headline\":\"Los Premios Nacionales de Marketing ya tienen finalistas\",\"datePublished\":\"2013-05-28T10:57:05+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=16854\"},\"wordCount\":229,\"commentCount\":0,\"articleSection\":[\"Agencias\"],\"inLanguage\":\"es\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=16854\",\"url\":\"https:\\\/\\\/ipmark.com\\\/?p=16854\",\"name\":\"Los Premios Nacionales de Marketing ya tienen finalistas - IPMARK | Informaci\u00f3n de valor sobre marketing, publicidad, comunicaci\u00f3n y tendencias digitales\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/#website\"},\"datePublished\":\"2013-05-28T10:57:05+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/#\\\/schema\\\/person\\\/27bd0ad78d511e9ab12d06f6568067e1\"},\"breadcrumb\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=16854#breadcrumb\"},\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/ipmark.com\\\/?p=16854\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=16854#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Portada\",\"item\":\"https:\\\/\\\/ipmark.com\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Los Premios Nacionales de Marketing ya tienen finalistas\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/#website\",\"url\":\"https:\\\/\\\/ipmark.com\\\/\",\"name\":\"IPMARK | Informaci\u00f3n de valor sobre marketing, publicidad, comunicaci\u00f3n y tendencias digitales\",\"description\":\"Creaci\u00f3n de contenidos y eventos relevantes en torno a las marcas, las agencias, servicios de marketing y medios, \u00fatiles para la toma de decisiones en el d\u00eda a d\u00eda de los profesionales del marketing\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/ipmark.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"es\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/#\\\/schema\\\/person\\\/27bd0ad78d511e9ab12d06f6568067e1\",\"name\":\"ipmark\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/386009538b8cc7d7f1fd9eb965ed74cc85c95ce0765d3dbe671542b85d6a9bae?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/386009538b8cc7d7f1fd9eb965ed74cc85c95ce0765d3dbe671542b85d6a9bae?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/386009538b8cc7d7f1fd9eb965ed74cc85c95ce0765d3dbe671542b85d6a9bae?s=96&d=mm&r=g\",\"caption\":\"ipmark\"},\"url\":\"https:\\\/\\\/ipmark.com\\\/?author=21\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Los Premios Nacionales de Marketing ya tienen finalistas - IPMARK | Informaci\u00f3n de valor sobre marketing, publicidad, comunicaci\u00f3n y tendencias digitales","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/ipmark.com\/?p=16854","og_locale":"es_ES","og_type":"article","og_title":"Los Premios Nacionales de Marketing ya tienen finalistas - IPMARK | Informaci\u00f3n de valor sobre marketing, publicidad, comunicaci\u00f3n y tendencias digitales","og_description":"La reuni\u00f3n del jurado tuvo lugar el pasado 25 de abril en Casa M\u00f3nico (Madrid). 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