{"id":168375,"date":"2023-02-16T14:02:22","date_gmt":"2023-02-16T13:02:22","guid":{"rendered":"https:\/\/ipmark.com\/?p=168375"},"modified":"2023-02-16T15:09:02","modified_gmt":"2023-02-16T14:09:02","slug":"havas-media-nueva-agencia-de-medios-de-la-universidad-europea","status":"publish","type":"post","link":"https:\/\/ipmark.com\/?p=168375","title":{"rendered":"Havas Media, nueva agencia de medios de la Universidad Europea"},"content":{"rendered":"<p><b>La Universidad Europea ha confiado a Havas Media el desarrollo estrat\u00e9gico y la\u00a0 planificaci\u00f3n de todas sus campa\u00f1as. La agencia integrar\u00e1 adem\u00e1s procesos de medici\u00f3n para su seguimiento y optimizaci\u00f3n.\u00a0<\/b><\/p>\n<p><span style=\"font-weight: 400;\">La adjudicaci\u00f3n de esta cuenta se produce tras la celebraci\u00f3n de un concurso en el que han participado otras agencias del sector. Con esta alianza, Havas Media se convierte en partner estrat\u00e9gico para la universidad, contribuyendo <\/span><b>a reforzar su posicionamiento en el sector educativo<\/b><span style=\"font-weight: 400;\"> desde el \u00e1rea de Comunicaci\u00f3n.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u201c<strong>Una apuesta por la innovaci\u00f3n como v\u00eda para impactar a nuestro p\u00fablico objetivo de forma efectiva<\/strong>, con un contenido relevante y atractivo que garantice el \u00e9xito de nuestras estrategias de marketing\u201d, ha indicado In\u00e9s Arnal, directora de marketing estrat\u00e9gico de la Universidad Europea.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Por su parte, desde Havas Media, su director general, Miguel Mira, ha indicado que \u201cnuestro objetivo es <\/span><b>ayudarles a transmitir sus valores<\/b><span style=\"font-weight: 400;\"> e impulsar desde la comunicaci\u00f3n\u00a0 su crecimiento y relevancia como marca\u201d.\u00a0\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Havas Media forma parte de uno de los grupos de comunicaci\u00f3n global, Havas Group. Con una red internacional de m\u00e1s de 140 mercados, 1.000 clientes en el mundo y un equipo de 5.000 profesionales.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>La agencia de medios se encargar\u00e1 de la estrategia y planificaci\u00f3n de todas las campa\u00f1as, tanto a nivel nacional como internacional durante los pr\u00f3ximos tres a\u00f1os.<\/p>\n","protected":false},"author":30,"featured_media":168376,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[56],"tags":[6464],"class_list":["post-168375","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-agencias","tag-agencia-de-medios"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Havas Media, nueva agencia de medios de la Universidad Europea<\/title>\n<meta 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