{"id":164746,"date":"2022-12-12T10:32:01","date_gmt":"2022-12-12T09:32:01","guid":{"rendered":"https:\/\/ipmark.com\/?p=164746"},"modified":"2022-12-12T15:55:03","modified_gmt":"2022-12-12T14:55:03","slug":"equmedia-gana-cuenta-medios-campana-metro-de-madrid","status":"publish","type":"post","link":"https:\/\/ipmark.com\/?p=164746","title":{"rendered":"Equmedia gana la cuenta de medios de la \u00faltima campa\u00f1a de Metro de Madrid"},"content":{"rendered":"<p><strong>La agencia de medios Equmedia ha ganado el concurso de la nueva campa\u00f1a de Metro de Madrid para la compra y planificaci\u00f3n de medios de la misma.\u00a0<\/strong><\/p>\n<p><span style=\"font-weight: 400;\">La nueva campa\u00f1a de Metro de Madrid tiene como objetivo comunicar los \u00faltimos avances del suburbano madrile\u00f1o en materia de sostenibilidad, accesibilidad y cercan\u00eda. La firma de transporte ha adjudicado la planificaci\u00f3n y compra de medios a Equmedia.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u201cMetro de Madrid es todo un s\u00edmbolo de la capital, adem\u00e1s de la forma m\u00e1s eficiente, r\u00e1pida y econ\u00f3mica de moverse por ella con una calidad y modernidad indiscutibles\u201d, ha destacado <strong>Celia Ca\u00f1o<\/strong>, directora general de <strong>Equmedia<\/strong>. \u201cEs para nosotros una gran satisfacci\u00f3n de subirnos a su nueva campa\u00f1a y dar a conocer los \u00faltimos avances de la red de metro m\u00e1s extensa de nuestro pa\u00eds, y la tercera de Europa\u201d.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">La campa\u00f1a, planificada por un importe de 1,4 millones de euros (m\u00e1s IVA), est\u00e1 dirigida a los residentes de la capital desde el 7 de noviembre hasta el 6 de enero de 2023. Se difundir\u00e1 a trav\u00e9s de Televisi\u00f3n, Radio, Exterior, Cine, Digital y Revistas en la Comunidad de Madrid.\u00a0<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>La nueva campa\u00f1a de Metro de Madrid tiene como objetivo comunicar los \u00faltimos avances del suburbano madrile\u00f1o en materia de sostenibilidad, accesibilidad y cercan\u00eda. <\/p>\n","protected":false},"author":29,"featured_media":164749,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[56],"tags":[2158,2226,2341],"class_list":["post-164746","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-agencias","tag-agencias-de-medios","tag-marcas","tag-publicidad"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Equmedia gana la cuenta de medios de la 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