{"id":163734,"date":"2022-11-22T12:32:37","date_gmt":"2022-11-22T11:32:37","guid":{"rendered":"https:\/\/ipmark.com\/?p=163734"},"modified":"2022-11-22T13:05:25","modified_gmt":"2022-11-22T12:05:25","slug":"best-of-bullmore-web-recoge-trabajo-de-jeremy-bullmore","status":"publish","type":"post","link":"https:\/\/ipmark.com\/?p=163734","title":{"rendered":"Best of Bullmore, la web que recoge todo el trabajo de Jeremy Bullmore"},"content":{"rendered":"<p><strong>En homenaje a la trayectoria del publicista y Comendador de la Orden del Imperio Brit\u00e1nico (CBE) Jeremy Bullmore, que se retira de WPP a sus 93 a\u00f1os, amigos y compa\u00f1eros de trabajo han lanzado Best of Bullmore, una web donde recoge los trabajos m\u00e1s importantes del publicista para el disfrute de la comunidad publicitaria.\u00a0<\/strong><\/p>\n<p><span style=\"font-weight: 400;\">Bullmore es uno de los pensadores m\u00e1s influyentes de la industria publicitaria. La revista Campaign lo describe como \u201cel mayor fil\u00f3sofo del mundo de la publicidad\u2019 y \u2018posiblemente el hombre m\u00e1s admirado del sector\u2019. Como homenaje a su trayectoria laboral, amigos y compa\u00f1eros de trabajo han reunido en una web el <strong>trabajo de casi siete d\u00e9cadas desarrollado por Bullmore, con acceso gratuito a todo profesional de la industria.\u00a0<\/strong><\/span><\/p>\n<p><span style=\"font-weight: 400;\">Best of Bullmore cubre, entre otros, t<strong>rabajos sobre el lanzamiento de marcas como Mr Kipling en J.Walter Thompson hasta ensayos en m\u00e1s de 20 informes anuales de WPP<\/strong>, sus columnas en The Guardian, Campaign y Management Today y su asociaci\u00f3n con el padrino de la planificaci\u00f3n estrat\u00e9gica, Stephen King.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Bullmore comenz\u00f3 su carrera en J. Walter Thompson Londres como copywriter en 1954, del que se march\u00f3 en 1987 en calidad de presidente para despu\u00e9s desarrollar su carrera dentro de WPP otros 33 a\u00f1os. Ha sido tambi\u00e9n presidente de la Asociaci\u00f3n de Publicidad, presidente de The Thirty Club, director no ejecutivo de Guardian Media Group, presidente de NABS y presidente de la Sociedad de Investigaci\u00f3n de Mercados (MRS). Fue nombrado Comendador de la Orden del Imperio Brit\u00e1nico (CBE) en 1985.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">La p\u00e1gina web que atesora todo el trabajo de Jeremy Bullmore ha sido financiado por WPP , dise\u00f1ado por Wunderman Thompson y coordinado por Caroline Marshall, ex editora de la revista Campaign, en el que tambi\u00e9n han trabajado el CEO de WPP Mark Read y la directora de comunicaci\u00f3n y asuntos corporativos Chris Wade. De igual modo, han colaborado las organizaciones The History of Advertising Trust y Haymarket.\u00a0<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>WPP lanza Best of Bullmore, una web que recoge el trabajo de siete d\u00e9cadas del publicista brit\u00e1nico Jeremy Bullmore, de acceso gratuito para toda la industria. <\/p>\n","protected":false},"author":29,"featured_media":163736,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[5893],"tags":[2184,2114],"class_list":["post-163734","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-publicidad","tag-agencias","tag-creatividad"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Best of Bullmore, la web que recoge todo el trabajo de Jeremy Bullmore<\/title>\n<meta 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