{"id":161211,"date":"2022-10-19T13:33:33","date_gmt":"2022-10-19T11:33:33","guid":{"rendered":"https:\/\/ipmark.com\/?p=161211"},"modified":"2022-10-19T13:33:33","modified_gmt":"2022-10-19T11:33:33","slug":"pascual-reformula-gama-natural-bifrutas","status":"publish","type":"post","link":"https:\/\/ipmark.com\/?p=161211","title":{"rendered":"Pascual reformula su gama 100% natural de Bifrutas"},"content":{"rendered":"<p><strong>Bifrutas ha renovado la f\u00f3rmula de su gama 100% natural, manteniendo as\u00ed su sabor de siempre \u00fanicamente con los az\u00facares naturales de la fruta. Esto supone un paso m\u00e1s para que la marca se convierta en un referente del mercado para las bebidas saludables en Espa\u00f1a. Ofrece los sabores\u00a0Tropical, Mediterr\u00e1neo, Pac\u00edfico e Ibiza.<\/strong><\/p>\n<p><span style=\"font-weight: 400;\">Este lanzamiento forma parte del nuevo <strong>plan de estrategia 2020-2023<\/strong> de la compa\u00f1\u00eda. Un plan con el que busca <strong>crecer de una forma m\u00e1s sostenible sin perder rentabilidad<\/strong>. Adem\u00e1s esto supondr\u00e1 un <strong>cambio en el IVA<\/strong> del producto, que <strong>pasa de un 21% a un 10% al ser una bebida natural.<\/strong> Tambi\u00e9n a\u00f1ade <strong>nuevos envases sostenibles<\/strong> en <em>tetra brick<\/em> Biobased, una apuesta mucho m\u00e1s respetable con el medio ambiente \u2013con hasta un 75% de materiales reciclados y con tap\u00f3n vegetal\u2013.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Seg\u00fan los datos aportados por Globaldata, alrededor de un <strong>66% de los consumidores apuesta por productos sin az\u00facar<\/strong>, Bifrutas ha respondido a esta necesidad a\u00f1adiendo su gama 100% natural.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>La marca de Pascual, Bifrutas, relanza su gama natural de zumos combinados con leche sin edulcorantes ni az\u00facares a\u00f1adidos. Una nueva propuesta de valor nutricionalmente mejorada. <\/p>\n","protected":false},"author":9979,"featured_media":161213,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[38],"tags":[6067],"class_list":["post-161211","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marcas","tag-sostenibilidad"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Pascual reformula su gama 100% natural de Bifrutas<\/title>\n<meta name=\"description\" content=\"La marca de Pascual, Bifrutas, relanza su gama natural de zumos combinados con leche sin edulcorantes ni az\u00facares a\u00f1adidos.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ipmark.com\/?p=161211\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Pascual reformula su gama 100% natural de Bifrutas\" \/>\n<meta property=\"og:description\" content=\"La marca de Pascual, Bifrutas, relanza su gama natural de zumos combinados con leche sin edulcorantes ni az\u00facares a\u00f1adidos.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/ipmark.com\/?p=161211\" \/>\n<meta property=\"og:site_name\" content=\"IPMARK | Informaci\u00f3n de valor sobre marketing, publicidad, comunicaci\u00f3n y tendencias digitales\" \/>\n<meta property=\"article:published_time\" content=\"2022-10-19T11:33:33+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/ipmark.com\/wp-content\/uploads\/pascual-lanza-bifrutas-100natural-.gif\" \/>\n\t<meta property=\"og:image:width\" content=\"1140\" \/>\n\t<meta property=\"og:image:height\" content=\"635\" \/>\n\t<meta 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