{"id":16120,"date":"2013-01-02T14:33:53","date_gmt":"2013-01-02T14:33:53","guid":{"rendered":"https:\/\/ipmark.com\/un-parado-llamado-santa-claus\/"},"modified":"2013-01-02T14:33:53","modified_gmt":"2013-01-02T14:33:53","slug":"un-parado-llamado-santa-claus","status":"publish","type":"post","link":"https:\/\/ipmark.com\/?p=16120","title":{"rendered":"Un parado llamado Santa Claus"},"content":{"rendered":"<p>En un entorno econ\u00f3mico como el actual hasta los empleados aparentemente imprescindibles acaban formando parte de las listas del paro. Incluso Santa Claus, un hombre mayor de 55 a\u00f1os cuyo trabajo es casi imposible que pueda desempe\u00f1ar otra persona.<\/p>\n<p>Esta ha sido la historia elegida por Lee Hecht Harrison para lanzar una campa\u00f1a con un mensaje positivo y esperanzador. En el microsite <a class=\"enlace\" style=\"font-size:100%\" href=\"http:\/\/www.cronicasdesantaclaus.com\" target=\"_blank\" rel=\"noopener noreferrer\">www.cronicasdesantaclaus.com<\/a> se narra la experiencia de Santa y del uso que hizo de su indemnizaci\u00f3n, su trineo, sus renos y un programa de recolocaci\u00f3n. Tras los primeros momentos de abatimiento, el protagonista de la historia recuerda la gran cantidad de contactos de los que dispone y se pone manos a la obra. Finalmente conseguir\u00e1 un puesto acorde a su experiencia en una prestigiosa jugueter\u00eda.<\/p>\n<p>La campa\u00f1a, creada por el propio departamento de la consultora, da comienzo el 18 de diciembre a trav\u00e9s de Internet y las redes sociales. Sus impulsores la presentan como una iniciativa hasta ahora in\u00e9dita en el sector de los RRHH. <\/p>\n","protected":false},"excerpt":{"rendered":"<p>En un entorno econ\u00f3mico como el actual hasta los empleados aparentemente imprescindibles acaban formando parte de las listas del paro.<\/p>\n","protected":false},"author":21,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[38],"tags":[],"class_list":["post-16120","post","type-post","status-publish","format-standard","hentry","category-marcas"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Un parado llamado Santa Claus - IPMARK | Informaci\u00f3n de valor sobre marketing, publicidad, comunicaci\u00f3n y tendencias digitales<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ipmark.com\/?p=16120\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Un parado llamado Santa Claus - IPMARK | Informaci\u00f3n de valor sobre marketing, publicidad, comunicaci\u00f3n y tendencias digitales\" \/>\n<meta property=\"og:description\" content=\"En un entorno econ\u00f3mico como el actual hasta los empleados aparentemente imprescindibles acaban formando parte de las listas del paro.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/ipmark.com\/?p=16120\" \/>\n<meta property=\"og:site_name\" content=\"IPMARK | Informaci\u00f3n de valor sobre marketing, publicidad, comunicaci\u00f3n y tendencias digitales\" \/>\n<meta property=\"article:published_time\" content=\"2013-01-02T14:33:53+00:00\" \/>\n<meta name=\"author\" content=\"ipmark\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"ipmark\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minuto\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=16120#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=16120\"},\"author\":{\"name\":\"ipmark\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/#\\\/schema\\\/person\\\/27bd0ad78d511e9ab12d06f6568067e1\"},\"headline\":\"Un parado llamado Santa Claus\",\"datePublished\":\"2013-01-02T14:33:53+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=16120\"},\"wordCount\":181,\"commentCount\":0,\"articleSection\":[\"Marcas\"],\"inLanguage\":\"es\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=16120\",\"url\":\"https:\\\/\\\/ipmark.com\\\/?p=16120\",\"name\":\"Un parado llamado Santa Claus - 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