{"id":159771,"date":"2022-09-29T12:30:19","date_gmt":"2022-09-29T10:30:19","guid":{"rendered":"https:\/\/ipmark.com\/?p=159771"},"modified":"2022-09-29T12:30:19","modified_gmt":"2022-09-29T10:30:19","slug":"balenciaga-entra-en-el-mercado-de-segunda-mano","status":"publish","type":"post","link":"https:\/\/ipmark.com\/?p=159771","title":{"rendered":"Balenciaga entra en el mercado de segunda mano"},"content":{"rendered":"<p><b>La marca espa\u00f1ola de lujo, Balenciaga, ha lanzado un nuevo servicio de segunda mano \u2018<\/b><a href=\"https:\/\/www.balenciaga.com\/en-us\/re-sell-program\"><b>Re-Sell Program<\/b><\/a><b>\u2019 , con la tecnolog\u00eda de Reflaunt, especializada en econom\u00eda circular. A partir de ahora, los clientes podr\u00e1n revender prendas de la firma, en la nueva plataforma que garantiza una transacci\u00f3n segura, transparente y con todas las garant\u00edas.<\/b><\/p>\n<p>Los clientes de la firma de lujo, propiedad de la multinacional\u00a0<b>Kering<\/b>, ahora podr\u00e1n revender los productos de Balenciaga (<b>pret a porter, zapatos, bolsos y joyas<\/b>), siendo el vendedor quien elija c\u00f3mo quiere recibir el pago, ya sea con una transferencia bancaria o un vale de cr\u00e9dito en la tienda de la compa\u00f1\u00eda, valor\u00e1ndose esta \u00faltima opci\u00f3n en un 20% m\u00e1s.<\/p>\n<p>El proceso es sencillo. Las prendas seleccionadas podr\u00e1n ser depositadas en la tiendas en la que est\u00e9 el programa activo, con cita previa, o en una direcci\u00f3n indicada, a trav\u00e9s de la web de la firma. Tras este proceso, el equipo de\u00a0 Reflaunt se encargar\u00e1 de realizar las fotograf\u00edas de las piezas, podr\u00e1 el precio de venta de segunda mano y har\u00e1 la descripci\u00f3n del producto. Se aceptan todo tipo de art\u00edculos, independientemente de la colecci\u00f3n o creador art\u00edstico, as\u00ed como tambi\u00e9n del propio outlet.<\/p>\n<p>El comprador recibir\u00e1 el producto de segunda mano en su nuevo hogar y el vendedor s\u00f3lo debe esperar la compensaci\u00f3n. Si al cabo de 180 d\u00edas, las prendas no han sido vendidas, los vendedores originales recibir\u00e1n el cargo de 15 euros, previamente pagado.<\/p>\n<p>Este servicio est\u00e1, por ahora, operativo en\u00a0<b>Estados Unidos, Reino Unido, Italia, Francia y Singapur.<\/b><\/p>\n<p>Balenciaga es la tercera firma del grupo franc\u00e9s en incorporarse al mercado de segunda mano, tras las iniciativas de\u00a0<b>Gucci y Alexander McQueen.\u00a0<\/b>El objetivo es convertirse en una marca totalmente sostenible en un futuro cercano.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Este servicio de la firma de lujo est\u00e1 operativo en Estados Unidos, Reino Unido, Italia, Francia y Singapur.<\/p>\n","protected":false},"author":30,"featured_media":159772,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[38],"tags":[598],"class_list":["post-159771","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marcas","tag-experiencia-de-cliente"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Balenciaga entra en el mercado de segunda mano<\/title>\n<meta name=\"description\" content=\"Este servicio de la firma de lujo est\u00e1 operativo en Estados Unidos, Reino Unido, Italia, Francia y Singapur.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ipmark.com\/?p=159771\" \/>\n<meta property=\"og:locale\" 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