{"id":159164,"date":"2022-09-20T13:01:05","date_gmt":"2022-09-20T11:01:05","guid":{"rendered":"https:\/\/ipmark.com\/?p=159164"},"modified":"2022-09-20T13:01:05","modified_gmt":"2022-09-20T11:01:05","slug":"phd-crea-un-ebook-sobre-la-revolucion-del-dooh","status":"publish","type":"post","link":"https:\/\/ipmark.com\/?p=159164","title":{"rendered":"PHD crea un ebook sobre la revoluci\u00f3n del DOOH"},"content":{"rendered":"<p>\u201cLa revoluci\u00f3n del (D)OOH\u201d, <a href=\"https:\/\/www.phdmedia.es\/revolucion-dooh?utm_source=media&amp;utm_medium=ipmark&amp;utm_campaign=dooh-me\">el nuevo ebook en el que PHD explora la evoluci\u00f3n del medio exterior<\/a> a trav\u00e9s de los datos, la tecnolog\u00eda y la creatividad. Unos avances que permitir\u00e1n <strong>llegar a audiencias cada vez m\u00e1s concretas, lanzar mensajes cada vez m\u00e1s creativos e impactantes<\/strong>, combinar esfuerzos con otros medios digitales y, sobre todo, medir el impacto de las campa\u00f1as para entender los intereses, motivaciones y necesidades de los consumidores. Lo que har\u00e1 posible crear experiencias \u00fanicas en el entorno en el que se encuentran, desarrollar campa\u00f1as con formatos renovados y aportar soluciones integrales y m\u00e1s eficientes.<\/p>\n<p><a href=\"https:\/\/www.phdmedia.es\/revolucion-dooh?utm_source=media&amp;utm_medium=ipmark&amp;utm_campaign=dooh-me\">Descubre m\u00e1s<\/a> sobre cu\u00e1les ser\u00e1n las pr\u00f3ximas tendencias y c\u00f3mo ha evolucionado el medio exterior a trav\u00e9s de la data, la tecnolog\u00eda y la creatividad.<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>De un medio de cobertura a una soluci\u00f3n integral, Digital Out of Home (DOOH) se ha convertido en una de las grandes apuestas emergentes de 2022 pasando de ser un soporte \u00abtradicional\u00bb a convertirse en uno de los medios con m\u00e1s impacto en los consumidores.<\/p>\n","protected":false},"author":14,"featured_media":159167,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[5894],"tags":[6115],"class_list":["post-159164","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-media","tag-publicidad-exterior"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - 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