{"id":157923,"date":"2022-08-31T12:35:33","date_gmt":"2022-08-31T10:35:33","guid":{"rendered":"https:\/\/ipmark.com\/?p=157923"},"modified":"2022-08-31T12:56:31","modified_gmt":"2022-08-31T10:56:31","slug":"carlos-cantu-nuevo-cmo-freepik-company","status":"publish","type":"post","link":"https:\/\/ipmark.com\/?p=157923","title":{"rendered":"Carlos Cant\u00fa, ex ejecutivo de Twitter, nuevo CMO de Freepik Company"},"content":{"rendered":"<p><strong>Carlos Cant\u00fa se incorpora a Freepik Company como nuevo chief marketing officer (CMO) de la compa\u00f1\u00eda espa\u00f1ola de contenidos visuales. Cant\u00fa procede de Twitter, donde ejerc\u00eda como director de marketing para la red social en EMEA. Reportar\u00e1 a Joaqu\u00edn Cuenca, CEO de la empresa.\u00a0<\/strong><\/p>\n<p><span style=\"font-weight: 400;\">Cant\u00fa cuenta con m\u00e1s de 20 a\u00f1os de experiencia en marketing y publicidad. <strong>Procedente de Twitter donde ha ejercicio como jefe de estrategia de marca para Hispanoam\u00e9rica primero y como director de marketing para EMEA despu\u00e9s<\/strong>, comenz\u00f3 su carrera en la industria publicitaria mexicana y all\u00ed, <strong>durante m\u00e1s de 15 a\u00f1os, desarroll\u00f3 proyectos de marketing tradicional, digital, experiencial y<em> shopper<\/em> para marcas como Samsung, Coca-Cola, Ford, Greenpeace o Unilever.\u00a0<\/strong><\/span><\/p>\n<p><span style=\"font-weight: 400;\">En su nuevo puesto, Cant\u00fa liderar\u00e1 a un equipo de 45 profesionales para incrementar la conciencia de marca y la expansi\u00f3n comercial de los productos de Freepik Company en mercados estrat\u00e9gicos como Estados Unidos y Latinoam\u00e9rica, y lo har\u00e1 mediante la creaci\u00f3n de marcas s\u00f3lidas y relevantes para las diferentes audiencias, asegurando la coherencia de las ense\u00f1as y optimizando el rendimiento para reforzar los ingresos, informan desde la empresa.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u201cConozco Freepik Company como usuario desde que trabaj\u00e9 en agencias como Lowe, Grey, Young &amp; Rubicam o Cheil, donde se necesitaban dise\u00f1os e inspiraci\u00f3n de alta calidad a diario. Los productos y servicios que ofrece a los usuarios son incre\u00edbles y estoy emocionado de tener la oportunidad de llevar a Freepik, Flaticon, Slidesgo, Videvo y Wepik al siguiente nivel\u201d, ha se\u00f1alado el nuevo CMO de la compa\u00f1\u00eda.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\"><strong>Joaqu\u00edn Cuenca<\/strong>, cofundador y CEO de <strong>Freepik Company<\/strong>, ha indicado por su parte que con la incorporaci\u00f3n de Cant\u00fa al equipo \u201cimpulsaremos el conocimiento y el rendimiento de nuestra marca en todo el mundo, estamos deseando comprobar hasta d\u00f3nde llegaremos\u201d.\u00a0<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>La empresa espa\u00f1ola de visuales, propietaria de las plataformas Freepik o Flaticon, ficha al que fuera director de marketing de Twitter en EMEA. <\/p>\n","protected":false},"author":29,"featured_media":157925,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[44],"tags":[2226],"class_list":["post-157923","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing","tag-marcas"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Carlos Cant\u00fa, ex ejecutivo de Twitter, nuevo CMO de Freepik Company<\/title>\n<meta name=\"description\" content=\"La empresa espa\u00f1ola de visuales, propietaria de las plataformas Freepik o Flaticon, ficha al que fuera director de marketing de Twitter EMEA\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ipmark.com\/?p=157923\" \/>\n<meta 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