{"id":155953,"date":"2022-07-07T12:21:16","date_gmt":"2022-07-07T10:21:16","guid":{"rendered":"https:\/\/ipmark.com\/?p=155953"},"modified":"2022-07-07T12:21:16","modified_gmt":"2022-07-07T10:21:16","slug":"wpp-fusiona-design-bridge-y-superunion","status":"publish","type":"post","link":"https:\/\/ipmark.com\/?p=155953","title":{"rendered":"Nace Design and Partners, la fusi\u00f3n de Design Bridge y Superunion de WPP"},"content":{"rendered":"<p><strong>El grupo publicitario WPP ha anunciado la fusi\u00f3n de las agencias de branding Design Bridge y Superunion, para crear una nueva entidad, Design Bridge and Partners, que comenzar\u00e1 a operar en enero de 2023 y estar\u00e1 dirigida por John Morris, actual CEO de Design Bridge, en sinton\u00eda con Jim Prior, actual CEO de Superunion, en calidad de presidente.\u00a0<\/strong><\/p>\n<p><span style=\"font-weight: 400;\">Seg\u00fan ha informado el grupo a trav\u00e9s de un comunicado, Design Bridge and Partners traer\u00e1 expertos en cualquier \u00e1mbito de la estrategia de marca y el dise\u00f1o &#8211; incluyendo gr\u00e1fica, motion, digital, f\u00edsico y dise\u00f1o de comunicaci\u00f3n- con la filosof\u00eda creativa compartida de usar el poder de un dise\u00f1o excepcional para resolver retos de negocio y sociales.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">La nueva compa\u00f1\u00eda tambi\u00e9n tendr\u00e1 un fuerte foco cultural en la colaboraci\u00f3n y la retenci\u00f3n de talento. Para el talento actual habr\u00e1 nuevas oportunidades de crecimiento como actualizaci\u00f3n de habilidades (upskilling) en todas las \u00e1reas de dise\u00f1o, asegura.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\"><strong>John Morris, actual CEO de Design Bridge, tomar\u00e1 el papel de CEO<\/strong> de la nueva empresa global, y trabajar\u00e1 junto a <strong>Jim Prior, actual CEO de Superunion, que ejercer\u00e1 como presidente.\u00a0<\/strong><\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u201cEs absolutamente fant\u00e1stico ser capaz de reunir dos motores creativos en dise\u00f1o. Al casar lo mejor de ambos, Design Bridge and Partners ser\u00e1 realmente formidable, ofreciendo el mayor beneficio a nuestros clientes a trav\u00e9s de conocimiento compartido y, lo m\u00e1s importante, muchas m\u00e1s oportunidades para que nuestros empleados crezcan\u201d, ha indicado <strong>John Morris<\/strong>, CEO de <strong>Design Bridge and Partners<\/strong>.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Esta fusi\u00f3n se suma a los \u00faltimos movimientos similares realizados por WPP en los \u00faltimos meses, y que ha dado lugar a las nuevas divisiones de AKQA Group, BCW, EssenceMediacom, VMLY&amp;R, Wunderman Thompson y FGS Global.\u00a0<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>John Morris, actual CEO de Design Bridge, tomar\u00e1 el papel de CEO de la nueva empresa global, y trabajar\u00e1 junto a Jim Prior, actual CEO de Superunion, que ejercer\u00e1 como presidente. <\/p>\n","protected":false},"author":29,"featured_media":155955,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[56],"tags":[2225,2114],"class_list":["post-155953","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-agencias","tag-branding","tag-creatividad"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>WPP fusiona las agencias de branding Design Bridge y Superunion<\/title>\n<meta name=\"description\" content=\"WPP fusionalas agencias de branding Design Bridge y Superunion, para crear una nueva entidad, Design Bridge and Partners.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ipmark.com\/?p=155953\" \/>\n<meta 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