{"id":154679,"date":"2022-06-17T12:18:27","date_gmt":"2022-06-17T10:18:27","guid":{"rendered":"https:\/\/ipmark.com\/?p=154679"},"modified":"2022-06-17T14:43:16","modified_gmt":"2022-06-17T12:43:16","slug":"parque-warner-madrid-celebra-aniversario","status":"publish","type":"post","link":"https:\/\/ipmark.com\/?p=154679","title":{"rendered":"Parque Warner Madrid celebra su 20\u00ba aniversario gritando \u00abWAAAAA!\u00bb"},"content":{"rendered":"<p><strong>\u00abWAAAAA!\u00bb es probablemente la onomatopeya m\u00e1s escuchada en el Parque Warner de Madrid, y con ella, parque tem\u00e1tico celebrar\u00e1 su 20\u00ba aniversario. Ogilvy es la agencia que pone la firma a esta creatividad.\u00a0<\/strong><\/p>\n<p>\u00abNos propusimos dar con una idea que nos ayudase a transmitir la acci\u00f3n, la adrenalina y las emociones que s\u00f3lo Parque Warner es capaz de ofrecer\u00bb, comparte\u00a0<strong>Nuria Dolader<\/strong>,\u00a0<em>client lead<\/em> de\u00a0<strong>Ogilvy<\/strong>. \u00abDe ah\u00ed surgi\u00f3 la idea de jugar con el propio nombre del parque destacar con la onomatopeya &#8216;WAAAAA!&#8217; toda esa energ\u00eda y esp\u00edritu que all\u00ed se vive\u00bb.<\/p>\n<h2>Difusi\u00f3n de la campa\u00f1a<\/h2>\n<p>El nuevo spot tiene <strong>un formato de 20&#8243; y 10&#8243;<\/strong>, donde se reflejan todas las sensaciones que ofrecen las grandes atracciones, los shows espectaculares y las nuevas atracciones acu\u00e1ticas de Parque Warner Beach.<\/p>\n<p>El plan de medios incluye una planificaci\u00f3n en cadenas de televisi\u00f3n como en canales digitales. A su vez, se emitir\u00e1 en Cines Yelmo, Cinesa y Kin\u00e9polis, a trav\u00e9s de distribuci\u00f3n de sus salas de cine a nivel nacional.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Ogilvy ha creado esta campa\u00f1a donde se reflejan todas las sensaciones que ofrece el Parque Warner Madrid en un spot de 20&#8243; y de 10&#8243;. <\/p>\n","protected":false},"author":6924,"featured_media":154680,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[5893],"tags":[],"class_list":["post-154679","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-publicidad"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Parque Warner Madrid celebra su 20\u00ba aniversario gritando &quot;WAAAAA!&quot;<\/title>\n<meta name=\"description\" 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