{"id":154133,"date":"2022-06-09T17:20:43","date_gmt":"2022-06-09T15:20:43","guid":{"rendered":"https:\/\/ipmark.com\/?p=154133"},"modified":"2022-06-09T17:20:43","modified_gmt":"2022-06-09T15:20:43","slug":"dacia-corona-con-exito-su-primer-torneo-gaming","status":"publish","type":"post","link":"https:\/\/ipmark.com\/?p=154133","title":{"rendered":"Dacia corona con \u00e9xito su primer torneo gaming"},"content":{"rendered":"<p>M\u00e1s de 300 equipos compitieron en el torneo europeo, utilizando elementos de personalizaci\u00f3n para transformar su veh\u00edculo siguiendo la tem\u00e1tica el\u00e9ctrica. Fue una competici\u00f3n muy seguida, que reuni\u00f3 a m\u00e1s de 18.000 espectadores durante la gran final. La gran final de este torneo <strong>se disput\u00f3 entre los equipos Vitality y Suhhh<\/strong>, siendo este \u00faltimo, el ganador de la final.<\/p>\n<p>Esta colaboraci\u00f3n entre Dacia y Rocket League <strong>ha alcanzado a m\u00e1s de 120 millones de personas en toda Europa<\/strong>, y ha generado numerosos contenidos en redes sociales, as\u00ed como miles de visualizaciones en plataformas de streaming como Twitch y YouTube.<\/p>\n<p>Los jugadores pudieron entrenar en <strong>un recorrido que representaba una ciudad 100% el\u00e9ctrica, creada por Dacia<\/strong>. El mapa \u00abDacia Spring Electric Challenge\u201d \u00bb que fue creado y dise\u00f1ado por tres desarrolladores de mapas mundialmente reconocidos de Rocket League: @Lethamyr, @Gidek y @MrSwaggles, se convirti\u00f3 en el mapa m\u00e1s popular durante el mes de abril: el mejor valorado, el m\u00e1s descargado y el m\u00e1s jugado con m\u00e1s de 30.000 participantes, incluyendo equipos de renombre mundial como Vitality.<\/p>\n<p>Con esta activaci\u00f3n, Dacia ha querido <strong>conectar con las generaciones m\u00e1s j\u00f3venes<\/strong>, vincul\u00e1ndose al universo digital y al mundo de los videojuegos. \u00abEl esp\u00edritu de Dacia est\u00e1 enfocado en una continua creaci\u00f3n de valor para nuestra marca. Y esto es lo que hemos querido transmitir durante esta inmersi\u00f3n en el universo de Rocket League. Invirtiendo en el mundo Gaming, Dacia comunica de una manera diferente las nuevas formas de movilidad y se compromete con las generaciones m\u00e1s j\u00f3venes, mostr\u00e1ndose como una marca din\u00e1mica y accesible, al igual que Spring, su veh\u00edculo 100% el\u00e9ctrico\u00bb, explica Giovanni Costa, director de contenidos de Dacia.<\/p>\n<p>Para llevar esta colaboraci\u00f3n a otro nivel, <strong>Dacia tambi\u00e9n patrocin\u00f3 la parte europea del campeonato mundial oficial \u00abRocket League Championship Series\u00bb<\/strong>, ayudando especialmente en la retransmisi\u00f3n durante la final de su Electric Airshow Dacia, muy aclamado durante el campeonato.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Se trata del primer torneo Gaming lanzado por Dacia en Rocket League: \u00abDacia Spring Electric Tournament\u00bb. A lo largo del mes de abril, tanto aficionados como jugadores profesionales de este famoso videojuego se sumergieron en el universo Dacia,  recorriendo un mapa 100% el\u00e9ctrico e inmersivo creado especialmente para la ocasi\u00f3n.<\/p>\n","protected":false},"author":14,"featured_media":154136,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[5895],"tags":[6304],"class_list":["post-154133","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing-digital","tag-gaming"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Dacia corona con \u00e9xito su primer torneo gaming - IPMARK | Informaci\u00f3n de valor sobre marketing, publicidad, comunicaci\u00f3n y tendencias digitales<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ipmark.com\/?p=154133\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Dacia corona con \u00e9xito su primer torneo gaming - IPMARK | Informaci\u00f3n de valor sobre marketing, publicidad, comunicaci\u00f3n y tendencias digitales\" \/>\n<meta property=\"og:description\" content=\"Se trata del primer torneo Gaming lanzado por Dacia en Rocket League: &quot;Dacia Spring Electric Tournament&quot;. A lo largo del mes de abril, tanto aficionados como jugadores profesionales de este famoso videojuego se sumergieron en el universo Dacia, recorriendo un mapa 100% el\u00e9ctrico e inmersivo creado especialmente para la ocasi\u00f3n.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/ipmark.com\/?p=154133\" \/>\n<meta property=\"og:site_name\" content=\"IPMARK | Informaci\u00f3n de valor sobre marketing, publicidad, comunicaci\u00f3n y tendencias digitales\" \/>\n<meta property=\"article:published_time\" content=\"2022-06-09T15:20:43+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/ipmark.com\/wp-content\/uploads\/RL-x-DACIA_CUSTOM-MAP_1-1_KV4.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1140\" \/>\n\t<meta property=\"og:image:height\" content=\"641\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Ana Egido\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Ana Egido\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=154133#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=154133\"},\"author\":{\"name\":\"Ana Egido\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/#\\\/schema\\\/person\\\/ba89645183b346feacff0538aa54a375\"},\"headline\":\"Dacia corona con \u00e9xito su primer torneo gaming\",\"datePublished\":\"2022-06-09T15:20:43+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=154133\"},\"wordCount\":347,\"image\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=154133#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/ipmark.com\\\/wp-content\\\/uploads\\\/RL-x-DACIA_CUSTOM-MAP_1-1_KV4.jpg\",\"keywords\":[\"Gaming\"],\"articleSection\":[\"Marketing Digital\"],\"inLanguage\":\"es\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=154133\",\"url\":\"https:\\\/\\\/ipmark.com\\\/?p=154133\",\"name\":\"Dacia corona con \u00e9xito su primer torneo gaming - 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