{"id":149678,"date":"2022-04-05T17:21:13","date_gmt":"2022-04-05T15:21:13","guid":{"rendered":"https:\/\/ipmark.com\/?p=149678"},"modified":"2022-04-05T17:22:25","modified_gmt":"2022-04-05T15:22:25","slug":"manolo-bakes-primera-campana-notoriedad-marca","status":"publish","type":"post","link":"https:\/\/ipmark.com\/?p=149678","title":{"rendered":"Manolo Bakes lanza su primera campa\u00f1a de notoriedad de marca"},"content":{"rendered":"<p><strong>\u00abYo he dicho que iba a coger uno para probarlos&#8230; y llevo siete\u00bb o \u00abMira que le he dado la orden a mi mano de no coger m\u00e1s&#8230; y no me est\u00e1 haciendo caso\u00bb, son algunos de los mensajes de la primera campa\u00f1a de imagen de Manolo Bakes y que hablan de lo adictivos que son los mini croissants de la marca.\u00a0<\/strong><\/p>\n<p>Se trata de la primera campa\u00f1a de imagen que lanza la marca, que ha decido confiar en la agencia independiente <strong>Mono Madrid<\/strong> para generar notoriedad de marca. La creatividad se lanzar\u00e1 en medios digitales con distintas ejecuciones empleando el\u00a0<strong>producto y la forma en las que se consumen como su hilo conductor<\/strong>.<\/p>\n<p>\u00abDesde\u00a0<strong>Manolo Bakes<\/strong> estamos muy ilusionado de plasmar desde el humor esos\u00a0<strong>momentos ic\u00f3nicos que todo el mundo experimenta con nuestra marca<\/strong>. Que los Manolitos sean m\u00e1s poderosos que nosotros es una realidad y gracias a\u00a0<strong>Mono Madrid<\/strong> lo hemos podido plasmar a trav\u00e9s de una serie de\u00a0<em>sketches<\/em> en los que todo el mundo se sentir\u00e1 identificado\u00bb, comparte <strong>Mar\u00eda Dorado<\/strong>, directora de marketing y comunicaci\u00f3n de\u00a0<strong>Manolo Bakes<\/strong>.<\/p>\n<p>\u00ab<strong>Manolo Bakes\u00a0<\/strong>sigue creciendo e innovando para estar cerca de sus consumidores m\u00e1s all\u00e1 de sus famosos Manolitos y de los l\u00edmites de Madrid. Estamos encantados de que hayan confiado en nosotros para lanzar esta campa\u00f1a tan fresca y tan real\u00bb, declara\u00a0<strong>Jorge Fesser<\/strong><em>, managing director<\/em> de\u00a0<strong>Mono Madrid<\/strong>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>La marca ha confiado en Mono Madrid para llevar a cabo esta campa\u00f1a, donde el producto y su forma de consumirlo es su hilo conductor. <\/p>\n","protected":false},"author":6924,"featured_media":149681,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[38],"tags":[],"class_list":["post-149678","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marcas"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Manolo Bakes lanza su primera campa\u00f1a de notoriedad de 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