{"id":149034,"date":"2022-03-28T16:35:54","date_gmt":"2022-03-28T14:35:54","guid":{"rendered":"https:\/\/ipmark.com\/?p=149034"},"modified":"2022-03-28T16:35:54","modified_gmt":"2022-03-28T14:35:54","slug":"las-pymes-aportaran-el-19-del-pib-a-lo-largo-de-2022","status":"publish","type":"post","link":"https:\/\/ipmark.com\/?p=149034","title":{"rendered":"Las pymes aportar\u00e1n el 1,9% del PIB a lo largo de 2022"},"content":{"rendered":"<p><strong>El 73% de las pymes espa\u00f1olas conf\u00edan en el \u00e9xito de su negocio, frente al 65% global. Las peque\u00f1as y medianas empresas muestran cada vez un mayor optimismo, seg\u00fan se muestra en el informe \u00abPeque\u00f1as empresas, grandes oportunidades\u00bb, elaborado por Sage.\u00a0<\/strong><\/p>\n<p>Otra de las conclusiones vertidas en este estudio es que\u00a0<strong>las pymes estiman la creaci\u00f3n de un total de 235.000 empleos en 2023<\/strong>. La raz\u00f3n principal del optimismo entre las pymes, para un 46% de los encuestados, se debe a\u00a0<strong>un mayor nivel de satisfacci\u00f3n con su personal. <\/strong>A su vez, la confianza de los empresarios espa\u00f1oles en sus respectivas plantillas\u00a0<strong>alcanza el 70%<\/strong>, un 6% por encima de la media mundial.<\/p>\n<p>Por otro lado,\u00a0<strong>un 32% de las pymes espa\u00f1olas estiman un crecimiento del 11% al 20% en 2022<\/strong>, y que generar\u00e1n un total de\u00a0<strong>21.900 millones de euros anuales<\/strong>, lo que supone un <strong>1,9% de aportaci\u00f3n al PIB<\/strong>, seg\u00fan se muestra en el informe.<\/p>\n<h2>Desaf\u00edos en el horizonte<\/h2>\n<p>M\u00e1s de un tercio de la empresas\u00a0<strong>sigue sin recuperar los niveles de negocio previos a la pandemia<\/strong>. Para un <strong>31% de los encuestados<\/strong>, el aumento de costes y la inflaci\u00f3n suponen los principales retos a los que se enfrentan las pymes. Un\u00a0<strong>45% considera que esta situaci\u00f3n empeorar\u00e1 a lo largo de este a\u00f1o<\/strong>, lo que afectar\u00e1 significativamente a sus perspectivas de crecimiento.<\/p>\n<p>Para un <strong>37% de las pymes<\/strong><strong> el apoyo gubernamental supone el recurso m\u00e1s importante<\/strong> para contribuir a su crecimiento. La financiaci\u00f3n \u2014incluidos los pr\u00e9stamos bancarios y las subvenciones\u2014 (26%) y un mayor apoyo administrativo (24%), tambi\u00e9n son vitales para el \u00e9xito.<\/p>\n<h2><strong>La sostenibilidad es imprescindible<\/strong><\/h2>\n<p>Para un\u00a0<strong>55% de las pymes<\/strong>, la sostenibilidad es un elemento clave a la hora de desarrollar una estrategia. A su vez, un 88% prev\u00e9 llevar a cabo acciones concretas, como\u00a0<strong>la reducci\u00f3n de residuos o el reciclaje de materiales<\/strong>, para ser m\u00e1s sostenibles.<\/p>\n<p>Alrededor del 81% de las pymes\u00a0<strong>sienten la presi\u00f3n de reducir su impacto medioambiental<\/strong>. Esta presi\u00f3n viene de los clientes (25%), el Gobierno (24%), sus empleados (20%) y la cadena de suministro (16%).<\/p>\n<h2>Mayor inversi\u00f3n en digitalizaci\u00f3n<\/h2>\n<p>La crisis sanitaria ha aumentado la necesidad de llevar a cabo una adopci\u00f3n digital en todos los \u00e1mbitos sociales. En concreto,\u00a0<strong>un 64% de las pymes han aumentado su dependencia de la tecnolog\u00eda para digitalizar sus proceso<\/strong> y adaptarse as\u00ed a la situaci\u00f3n.<\/p>\n<p>Por otro lado, un 56% de las pymes prev\u00e9n que\u00a0<strong>la cifra de inversi\u00f3n aumente en hasta un 20% en 2022<\/strong>. Sus principales objetivos para hacerlo son, principalmente, para la\u00a0<strong>mejora de su relaci\u00f3n con los clientes<\/strong> (38%),\u00a0<strong>mejora de la gesti\u00f3n del tiempo <\/strong>(37%) y\u00a0<strong>diversificaci\u00f3n de la oferta <\/strong>(32%).<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Las pymes se muestran cada vez m\u00e1s optimistas y estiman que se crear\u00e1n m\u00e1s de 200.000 empleos para el a\u00f1o 2023. <\/p>\n","protected":false},"author":6924,"featured_media":149039,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[5895],"tags":[2154,6067],"class_list":["post-149034","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing-digital","tag-ecommerce","tag-sostenibilidad"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - 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