{"id":147701,"date":"2022-03-14T10:26:19","date_gmt":"2022-03-14T09:26:19","guid":{"rendered":"https:\/\/ipmark.com\/?p=147701"},"modified":"2022-03-14T11:58:37","modified_gmt":"2022-03-14T10:58:37","slug":"carlos-san-juan-de-soy-mayor-no-idiota-en-levanta-la-cabeza","status":"publish","type":"post","link":"https:\/\/ipmark.com\/?p=147701","title":{"rendered":"Carlos San Juan, de \u2018Soy mayor, no idiota\u2019, protagoniza la campa\u00f1a de Levanta la cabeza"},"content":{"rendered":"<p><strong>Carlos San Juan, el profesional m\u00e9dico jubilado que impuls\u00f3 en la plataforma Change.org la iniciativa \u2018Soy mayor, no idiota\u2019, protagoniza la \u00faltima campa\u00f1a de Levanta la cabeza, el proyecto de responsabilidad social corporativa (RSC) de Atresmedia Televisi\u00f3n con la que el grupo audiovisual persigue impulsar una digitalizaci\u00f3n sostenible segura, responsable y universal.\u00a0<\/strong><\/p>\n<p><span style=\"font-weight: 400;\">Seg\u00fan explica la compa\u00f1\u00eda, la figura de San Juan representa una brecha digital que en Espa\u00f1a se traduce, entre otros datos, en que <strong>el 43% de los residentes en nuestro pa\u00eds carece de las competencias digitales b\u00e1sicas<\/strong> y un <strong>40% de las personas mayores asegura que nunca ha accedido a internet.\u00a0<\/strong><\/span><\/p>\n<p><span style=\"font-weight: 400;\">A este respecto, la iniciativa de RSC de Atresmedia, Levanta la cabeza, hace hincapi\u00e9 en su nueva campa\u00f1a en que la digitalizaci\u00f3n ha de ser universal y buscar\u00e1 reducir esa brecha, ayudando a todas las personas que sienten que se est\u00e1n quedando atr\u00e1s con herramientas y aprendizajes para que la tecnolog\u00eda sea m\u00e1s amable, f\u00e1cil y accesible.\u00a0<\/span><\/p>\n<blockquote class=\"twitter-tweet\">\n<p dir=\"ltr\" lang=\"es\">\ud83d\udcaa El jubilado Carlos San Juan alz\u00f3 su voz para denunciar el desamparo de las personas mayores ante la tecnolog\u00eda.<\/p>\n<p>Ahora, en <a href=\"https:\/\/twitter.com\/atresmediacom?ref_src=twsrc%5Etfw\">@atresmediacom<\/a>, nos aliamos con \u00e9l para reducir juntos la brecha digital y conseguir <a href=\"https:\/\/twitter.com\/hashtag\/quenadiesequedeatr%C3%A1s?src=hash&amp;ref_src=twsrc%5Etfw\">#quenadiesequedeatr\u00e1s<\/a> en la digitalizaci\u00f3n sostenible de la sociedad. <a href=\"https:\/\/t.co\/xFUOrpmMw3\">pic.twitter.com\/xFUOrpmMw3<\/a><\/p>\n<p>\u2014 Levanta la Cabeza (@LevantaLaCabeza) <a href=\"https:\/\/twitter.com\/LevantaLaCabeza\/status\/1501893883306786818?ref_src=twsrc%5Etfw\">March 10, 2022<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<p><span style=\"font-weight: 400;\">En concreto, contar\u00e1 con una<strong> secci\u00f3n espec\u00edfica en su plataforma levantalacabeza.info con noticias y p\u00edldoras informativas<\/strong> que ayuden a combatir la brecha digital de forma did\u00e1ctica y permitan resolver problemas cotidianos derivados del uso de la tecnolog\u00eda. El spot de la campa\u00f1a se emite, asimismo, en los canales de televisi\u00f3n del grupo.\u00a0<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Carlos San Juan protagoniza la \u00faltima campa\u00f1a del proyecto de RSC de Atresmedia Televisi\u00f3n, para disminuir la brecha digital. <\/p>\n","protected":false},"author":29,"featured_media":147704,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[5893],"tags":[194],"class_list":["post-147701","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-publicidad","tag-television"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Carlos San Juan, de \u2018Soy mayor, no idiota\u2019, en Levanta la cabeza<\/title>\n<meta name=\"description\" content=\"Carlos San Juan protagoniza la 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