{"id":147346,"date":"2022-03-08T13:02:23","date_gmt":"2022-03-08T12:02:23","guid":{"rendered":"https:\/\/ipmark.com\/?p=147346"},"modified":"2022-03-08T13:02:23","modified_gmt":"2022-03-08T12:02:23","slug":"papa-john-campana-nfts","status":"publish","type":"post","link":"https:\/\/ipmark.com\/?p=147346","title":{"rendered":"Papa John&#8217;s regala m\u00e1s de 19.000 NFTs en su nueva campa\u00f1a"},"content":{"rendered":"<p><strong>La cadena de pizzer\u00edas Papa John&#8217;s lanza una campa\u00f1a global con el mayor <em>drop<\/em> que ha hecho una marca en la historia. La marca regalar\u00e1 19.840 NFTs para exhibir en el metaverso o guardarlas como una de sus posesiones m\u00e1s preciadas. <\/strong><\/p>\n<p>El tr\u00edo de dise\u00f1os (nueve modelos coleccionables de NFTs en forma de\u00a0<em>hot bags<\/em>) se inspira en 1984, a\u00f1o en el que se inaugur\u00f3 el primer\u00a0<strong>Papa John&#8217;s<\/strong>. Durante las pr\u00f3ximas semanas, los usuarios podr\u00e1n elegir uno de los nueve NFT Hot Bags acu\u00f1ados en\u00a0<strong>Tezos<\/strong>, plataforma de\u00a0<em>blockchain<\/em> de bajo consumo, y recibirlo en su cartera.<\/p>\n<p>Todos los que tengan una NFT de\u00a0<strong>Papa John&#8217;s\u00a0<\/strong>participar\u00e1n en el sorteo de una\u00a0<em>hot bag<\/em> real, una bolsa t\u00e9rmica amarilla <span style=\"font-weight: 400;\">\u00abPapa 1984\u00bb, para la que habr\u00e1 un solo ganador en todo el mundo.\u00a0<\/span><\/p>\n<p>\u00ab<strong>Papa John&#8217;s\u00a0<\/strong>es una marca muy asociada al mundo de las criptomonedas: fuimos los primeros en aceptar este medio de pago en 2010. Desde entonces, cada 22 de mayo la comunidad celebra este d\u00eda como el Bitcoin Pizza Day\u00bb, explica\u00a0<strong>Alejandro Cordero<\/strong>,\u00a0<em>marketing manager<\/em> de\u00a0<strong>Papa John&#8217;s International<\/strong>. \u00abDoce a\u00f1os m\u00e1s tarde, cuando las criptomonedas y los NFTs se han vuelto un elemento popular en la vida de las personas, queremos dar el siguiente paso para acercar a las personas este mundo de la manera m\u00e1s sencilla posible. Con esta campa\u00f1a, brindamos a nuestros consumidores la oportunidad de ser propietarios de su primer NFT de forma gratuita\u00bb.<\/p>\n<h2>Dise\u00f1adores de NFTs<\/h2>\n<p>Para llevar a cabo esta campa\u00f1a, se ha contado con dos ilustradores:\u00a0<strong>Tom Hoff\u00a0<\/strong>y\u00a0<strong>Ash Sketch<\/strong>.\u00a0<strong>Hoff<\/strong> es un ilustrador y artista gr\u00e1fico chileno que reside en Espa\u00f1a, donde ha desarrollado su estilo gr\u00e1fico. Crea dibujos intrincados de exquisita manufactura con l\u00edneas definidas, tan bellos como sat\u00edrigos, que revelan una profunda fascinaci\u00f3n por las narrativas multiculturales.<\/p>\n<p>Por otro lado,\u00a0<strong>Ash Sketch<\/strong> es un artista, ilustrador y dise\u00f1ador que reside en Londres. Su trabajo explora el color y el dise\u00f1o de personajes centrados en fondos vibrantes. Su amor por la moda, el dise\u00f1o y el arte le ayuda a pensar de forma poco convencional y a experimentar con sus ideas. Su trabajo se ha utilizado en carteles por todo Reino Unido y ha aparecido en revistas de tendencias y estilo de vida.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Durante las dos pr\u00f3ximas semanas, los usuarios podr\u00e1n elegir uno de los nueve NFTs gratuitos que ofrece la marca, acu\u00f1ados en Tezos, plataforma de blockchain. <\/p>\n","protected":false},"author":6924,"featured_media":147364,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[38],"tags":[50],"class_list":["post-147346","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marcas","tag-tecnologia"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Papa John&#039;s regalar\u00e1 m\u00e1s de 19.000 NFTs en su \u00faltima campa\u00f1a<\/title>\n<meta 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