{"id":144645,"date":"2022-02-02T18:08:14","date_gmt":"2022-02-02T17:08:14","guid":{"rendered":"https:\/\/ipmark.com\/?p=144645"},"modified":"2022-02-02T18:08:14","modified_gmt":"2022-02-02T17:08:14","slug":"loreal-paris-convierte-la-plaza-de-callao-en-una-molecula-de-acido-hialuronico-gigante","status":"publish","type":"post","link":"https:\/\/ipmark.com\/?p=144645","title":{"rendered":"L\u2019Or\u00e9al Paris convierte la Plaza de Callao en una mol\u00e9cula de \u00e1cido hialur\u00f3nico gigante"},"content":{"rendered":"<p><strong>L\u2019Or\u00e9al Paris instalar\u00e1 durante el 4 y 5 febrero en la Plaza de Callao de Madrid mol\u00e9culas de \u00e1cido hialur\u00f3nico para representar el lanzamiento de su nueva gama capilar: Elvive Hidra Hialur\u00f3nico.<\/strong><\/p>\n<p><span style=\"font-weight: 400;\">Unas burbujas que permitir\u00e1n al espectador adentrarse en la <strong>experiencia del \u00e1cido hialur\u00f3nico en primera persona<\/strong>, adem\u00e1s de conocer, la nueva gama de L&#8217;Or\u00e9al Paris. Asimismo, a trav\u00e9s de una <strong>glam cam<\/strong>, se grabar\u00e1 todo el proceso para, posteriormente, poder ser retransmitido en las pantallas de los Cines Callao.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Una campa\u00f1a que <strong>emula lo que sucede dentro de una mol\u00e9cula de \u00e1cido hialur\u00f3nico<\/strong>, invita a los asistente a adentrarse en la <strong>ciencia detr\u00e1s de los productos de la marca<\/strong>.<\/span><\/p>\n<h2><b>Nueva gama\u00a0<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">L&#8217;Or\u00e9al Paris introduce el \u00e1cido hialur\u00f3nico en su nueva gama, uno de los ingredientes estrella para el <strong>cuidado de la piel.<\/strong> Por ello, Elvive Hidra Hialur\u00f3nico est\u00e1 compuesta<\/span><span style=\"font-weight: 400;\">\u00a0por Champ\u00fa Hidratante Rellenador 72H, Acondicionador Hidratante Rellenador 72H, Mascarilla Hidratante 72H y S\u00e9rum Hidratante Rellenador con 2% de sistema de cuidado hialur\u00f3nico.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>El centro de la capital se vestir\u00e1 de lila para celebrar el lanzamiento de la nueva gama de productos capilares de L&#8217;Or\u00e9al Paris.<\/p>\n","protected":false},"author":7342,"featured_media":144646,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[38],"tags":[6115],"class_list":["post-144645","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marcas","tag-publicidad-exterior"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>L\u2019Oreal Paris instala una mol\u00e9cula de \u00e1cido hialur\u00f3nico en Madrid<\/title>\n<meta name=\"description\" content=\"El centro de la capital se vestir\u00e1 de lila para celebrar el lanzamiento de la nueva gama de productos capilares de L&#039;Or\u00e9al Paris.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ipmark.com\/?p=144645\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"L\u2019Oreal Paris instala una mol\u00e9cula de \u00e1cido hialur\u00f3nico en Madrid\" \/>\n<meta property=\"og:description\" content=\"El centro de la capital se vestir\u00e1 de lila para celebrar el lanzamiento de la nueva gama de productos capilares de L&#039;Or\u00e9al Paris.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/ipmark.com\/?p=144645\" \/>\n<meta property=\"og:site_name\" content=\"IPMARK | Informaci\u00f3n de valor sobre marketing, publicidad, comunicaci\u00f3n y tendencias digitales\" \/>\n<meta property=\"article:published_time\" content=\"2022-02-02T17:08:14+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/ipmark.com\/wp-content\/uploads\/loreal-ok-e1643804792506.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1140\" \/>\n\t<meta property=\"og:image:height\" content=\"612\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Elena Serrano S\u00e1nchez\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Elena Serrano S\u00e1nchez\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minuto\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=144645#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=144645\"},\"author\":{\"name\":\"Elena Serrano S\u00e1nchez\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/#\\\/schema\\\/person\\\/705580dd5f70a7f3a83992c511230846\"},\"headline\":\"L\u2019Or\u00e9al Paris convierte la Plaza de Callao en una mol\u00e9cula de \u00e1cido hialur\u00f3nico gigante\",\"datePublished\":\"2022-02-02T17:08:14+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=144645\"},\"wordCount\":198,\"image\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=144645#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/ipmark.com\\\/wp-content\\\/uploads\\\/loreal-ok-e1643804792506.png\",\"keywords\":[\"publicidad exterior\"],\"articleSection\":[\"Marcas\"],\"inLanguage\":\"es\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=144645\",\"url\":\"https:\\\/\\\/ipmark.com\\\/?p=144645\",\"name\":\"L\u2019Oreal Paris instala una mol\u00e9cula de \u00e1cido hialur\u00f3nico en Madrid\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=144645#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=144645#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/ipmark.com\\\/wp-content\\\/uploads\\\/loreal-ok-e1643804792506.png\",\"datePublished\":\"2022-02-02T17:08:14+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/#\\\/schema\\\/person\\\/705580dd5f70a7f3a83992c511230846\"},\"description\":\"El centro de la capital se vestir\u00e1 de lila para celebrar el lanzamiento de la nueva gama de productos capilares de L'Or\u00e9al Paris.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=144645#breadcrumb\"},\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/ipmark.com\\\/?p=144645\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=144645#primaryimage\",\"url\":\"https:\\\/\\\/ipmark.com\\\/wp-content\\\/uploads\\\/loreal-ok-e1643804792506.png\",\"contentUrl\":\"https:\\\/\\\/ipmark.com\\\/wp-content\\\/uploads\\\/loreal-ok-e1643804792506.png\",\"width\":1140,\"height\":612,\"caption\":\"L'Or\u00e9al Paris \u00e1cido hialur\u00f3nico Madrid\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=144645#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Portada\",\"item\":\"https:\\\/\\\/ipmark.com\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"L\u2019Or\u00e9al Paris convierte la Plaza de Callao en una mol\u00e9cula de \u00e1cido hialur\u00f3nico gigante\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/#website\",\"url\":\"https:\\\/\\\/ipmark.com\\\/\",\"name\":\"IPMARK | Informaci\u00f3n de valor sobre marketing, publicidad, comunicaci\u00f3n y tendencias digitales\",\"description\":\"Creaci\u00f3n de contenidos y eventos relevantes en torno a las marcas, las agencias, servicios de marketing y medios, \u00fatiles para la toma de decisiones en el d\u00eda a d\u00eda de los profesionales del marketing\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/ipmark.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"es\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/#\\\/schema\\\/person\\\/705580dd5f70a7f3a83992c511230846\",\"name\":\"Elena Serrano S\u00e1nchez\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/1283f7536c600df356ece5413123f7b0b2274f7d0e2909e9224aa3ed5e0588ae?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/1283f7536c600df356ece5413123f7b0b2274f7d0e2909e9224aa3ed5e0588ae?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/1283f7536c600df356ece5413123f7b0b2274f7d0e2909e9224aa3ed5e0588ae?s=96&d=mm&r=g\",\"caption\":\"Elena Serrano S\u00e1nchez\"},\"url\":\"https:\\\/\\\/ipmark.com\\\/?author=7342\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"L\u2019Oreal Paris instala una mol\u00e9cula de \u00e1cido hialur\u00f3nico en Madrid","description":"El centro de la capital se vestir\u00e1 de lila para celebrar el lanzamiento de la nueva gama de productos capilares de L'Or\u00e9al Paris.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/ipmark.com\/?p=144645","og_locale":"es_ES","og_type":"article","og_title":"L\u2019Oreal Paris instala una mol\u00e9cula de \u00e1cido hialur\u00f3nico en Madrid","og_description":"El centro de la capital se vestir\u00e1 de lila para celebrar el lanzamiento de la nueva gama de productos capilares de L'Or\u00e9al Paris.","og_url":"https:\/\/ipmark.com\/?p=144645","og_site_name":"IPMARK | Informaci\u00f3n de valor sobre marketing, publicidad, comunicaci\u00f3n y tendencias digitales","article_published_time":"2022-02-02T17:08:14+00:00","og_image":[{"width":1140,"height":612,"url":"https:\/\/ipmark.com\/wp-content\/uploads\/loreal-ok-e1643804792506.png","type":"image\/png"}],"author":"Elena Serrano S\u00e1nchez","twitter_card":"summary_large_image","twitter_misc":{"Escrito por":"Elena Serrano S\u00e1nchez","Tiempo de lectura":"1 minuto"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/ipmark.com\/?p=144645#article","isPartOf":{"@id":"https:\/\/ipmark.com\/?p=144645"},"author":{"name":"Elena Serrano S\u00e1nchez","@id":"https:\/\/ipmark.com\/#\/schema\/person\/705580dd5f70a7f3a83992c511230846"},"headline":"L\u2019Or\u00e9al Paris convierte la Plaza de Callao en una mol\u00e9cula de \u00e1cido hialur\u00f3nico gigante","datePublished":"2022-02-02T17:08:14+00:00","mainEntityOfPage":{"@id":"https:\/\/ipmark.com\/?p=144645"},"wordCount":198,"image":{"@id":"https:\/\/ipmark.com\/?p=144645#primaryimage"},"thumbnailUrl":"https:\/\/ipmark.com\/wp-content\/uploads\/loreal-ok-e1643804792506.png","keywords":["publicidad exterior"],"articleSection":["Marcas"],"inLanguage":"es"},{"@type":"WebPage","@id":"https:\/\/ipmark.com\/?p=144645","url":"https:\/\/ipmark.com\/?p=144645","name":"L\u2019Oreal Paris instala una mol\u00e9cula de \u00e1cido hialur\u00f3nico en Madrid","isPartOf":{"@id":"https:\/\/ipmark.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/ipmark.com\/?p=144645#primaryimage"},"image":{"@id":"https:\/\/ipmark.com\/?p=144645#primaryimage"},"thumbnailUrl":"https:\/\/ipmark.com\/wp-content\/uploads\/loreal-ok-e1643804792506.png","datePublished":"2022-02-02T17:08:14+00:00","author":{"@id":"https:\/\/ipmark.com\/#\/schema\/person\/705580dd5f70a7f3a83992c511230846"},"description":"El centro de la capital se vestir\u00e1 de lila para celebrar el lanzamiento de la nueva gama de productos capilares de L'Or\u00e9al Paris.","breadcrumb":{"@id":"https:\/\/ipmark.com\/?p=144645#breadcrumb"},"inLanguage":"es","potentialAction":[{"@type":"ReadAction","target":["https:\/\/ipmark.com\/?p=144645"]}]},{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/ipmark.com\/?p=144645#primaryimage","url":"https:\/\/ipmark.com\/wp-content\/uploads\/loreal-ok-e1643804792506.png","contentUrl":"https:\/\/ipmark.com\/wp-content\/uploads\/loreal-ok-e1643804792506.png","width":1140,"height":612,"caption":"L'Or\u00e9al Paris \u00e1cido hialur\u00f3nico Madrid"},{"@type":"BreadcrumbList","@id":"https:\/\/ipmark.com\/?p=144645#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Portada","item":"https:\/\/ipmark.com\/"},{"@type":"ListItem","position":2,"name":"L\u2019Or\u00e9al Paris convierte la Plaza de Callao en una mol\u00e9cula de \u00e1cido hialur\u00f3nico gigante"}]},{"@type":"WebSite","@id":"https:\/\/ipmark.com\/#website","url":"https:\/\/ipmark.com\/","name":"IPMARK | Informaci\u00f3n de valor sobre marketing, publicidad, comunicaci\u00f3n y tendencias digitales","description":"Creaci\u00f3n de contenidos y eventos relevantes en torno a las marcas, las agencias, servicios de marketing y medios, \u00fatiles para la toma de decisiones en el d\u00eda a d\u00eda de los profesionales del marketing","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/ipmark.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"es"},{"@type":"Person","@id":"https:\/\/ipmark.com\/#\/schema\/person\/705580dd5f70a7f3a83992c511230846","name":"Elena Serrano S\u00e1nchez","image":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/secure.gravatar.com\/avatar\/1283f7536c600df356ece5413123f7b0b2274f7d0e2909e9224aa3ed5e0588ae?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/1283f7536c600df356ece5413123f7b0b2274f7d0e2909e9224aa3ed5e0588ae?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/1283f7536c600df356ece5413123f7b0b2274f7d0e2909e9224aa3ed5e0588ae?s=96&d=mm&r=g","caption":"Elena Serrano S\u00e1nchez"},"url":"https:\/\/ipmark.com\/?author=7342"}]}},"_links":{"self":[{"href":"https:\/\/ipmark.com\/index.php?rest_route=\/wp\/v2\/posts\/144645","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ipmark.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ipmark.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ipmark.com\/index.php?rest_route=\/wp\/v2\/users\/7342"}],"replies":[{"embeddable":true,"href":"https:\/\/ipmark.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=144645"}],"version-history":[{"count":6,"href":"https:\/\/ipmark.com\/index.php?rest_route=\/wp\/v2\/posts\/144645\/revisions"}],"predecessor-version":[{"id":144698,"href":"https:\/\/ipmark.com\/index.php?rest_route=\/wp\/v2\/posts\/144645\/revisions\/144698"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ipmark.com\/index.php?rest_route=\/wp\/v2\/media\/144646"}],"wp:attachment":[{"href":"https:\/\/ipmark.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=144645"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ipmark.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=144645"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ipmark.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=144645"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}