{"id":144598,"date":"2022-02-02T10:56:57","date_gmt":"2022-02-02T09:56:57","guid":{"rendered":"https:\/\/ipmark.com\/?p=144598"},"modified":"2022-02-02T10:57:51","modified_gmt":"2022-02-02T09:57:51","slug":"la-fundacion-cris-visibiliza-la-importancia-de-la-investigacion-contra-el-cancer","status":"publish","type":"post","link":"https:\/\/ipmark.com\/?p=144598","title":{"rendered":"La fundaci\u00f3n CRIS visibiliza la importancia de la investigaci\u00f3n contra el c\u00e1ncer"},"content":{"rendered":"<p><b>La fundaci\u00f3n CRIS contra el c\u00e1ncer ha lanzado la campa\u00f1a \u2018Investigamos, ganamos\u2019 que visibiliza c\u00f3mo la investigaci\u00f3n ha cambiado la vida de los protagonistas de las piezas y han podido plantar cara a esta enfermedad, con motivo del D\u00eda Mundial Contral el C\u00e1ncer, el 4 de febrero.<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Este trabajo publicitario, desarrollado por la agencia <\/span><b>AMPLITUDE &amp;<\/b><span style=\"font-weight: 400;\">, est\u00e1 protagonizado por <\/span><b>Pepe Monge y Monserrat Jim\u00e9nez, dos pacientes de c\u00e1ncer <\/b><span style=\"font-weight: 400;\">que, en dos spots, hablan directamente a su enfermedad, cont\u00e1ndole como le han podido plantar cara. Una acci\u00f3n que pretende sensibilizar a la sociedad de la importancia de invertir en investigaci\u00f3n, ya que es una inversi\u00f3n de vida para todos.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Uno de los protagonistas de la campa\u00f1a es <\/span><b>Pepe Monge, paciente de mieloma m\u00faltiple. <\/b><span style=\"font-weight: 400;\">Con un c\u00e1ncer incurable, Monge recibe tratamiento en la Unidad CRIS de Tumores Hematol\u00f3gicos en el Hospital 12 de Octubre, una unidad puntera a nivel internacional que financia CRIS contra el c\u00e1ncer y que ha beneficiado a m\u00e1s de 650 pacientes.<\/span><\/p>\n<p><iframe loading=\"lazy\" title=\"Pepe Monge, paciente de mieloma: Investigamos. Ganamos.\" width=\"800\" height=\"450\" src=\"https:\/\/www.youtube.com\/embed\/Lgj3ZDqtO2M?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe><\/p>\n<p><span style=\"font-weight: 400;\">Por su parte, <\/span><b>Monserrat Jim\u00e9nez super\u00f3 un c\u00e1ncer de mama y en su lucha cre\u00f3 el movimiento \u201cLas Supernenas\u201d,<\/b><span style=\"font-weight: 400;\"> para apoyar la investigaci\u00f3n de CRIS contra el c\u00e1ncer y as\u00ed le habla a su enfermedad.<\/span><\/p>\n<p><iframe loading=\"lazy\" title=\"Montse, paciente de c\u00e1ncer de mama: Investigamos. Ganamos.\" width=\"800\" height=\"450\" src=\"https:\/\/www.youtube.com\/embed\/ZriW-35nO-w?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe><\/p>\n<p><span style=\"font-weight: 400;\">En 2021, gracias a sus socios y empresas colaboradoras, <\/span><b>la fundaci\u00f3n CRIS ha podido destinar 7 millones de euros a proyectos<\/b><span style=\"font-weight: 400;\"> para que todos los pacientes se beneficien de sus avances, un 20% m\u00e1s que en 2020. \u201cEn definitiva, la investigaci\u00f3n lleva esperanza tanto a los pacientes como a las familias, <strong>y si hace 10 a\u00f1os no hubi\u00e9ramos invertido en proyectos de investigaci\u00f3n desarrollados en hospitales p\u00fablicos, miles de pacientes no se hubieran visto beneficiados de nuestros avances<\/strong>\u201d, ha indicado la directora de la fundaci\u00f3n<\/span><b>, Marta Cardona.<\/b><\/p>\n","protected":false},"excerpt":{"rendered":"<p>En 2021, gracias a sus socios y empresas colaboradoras, la fundaci\u00f3n CRIS ha podido destinar 7 millones de euros a proyectos.<\/p>\n","protected":false},"author":30,"featured_media":144599,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[5893],"tags":[2114],"class_list":["post-144598","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-publicidad","tag-creatividad"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>La fundaci\u00f3n CRIS visibiliza la importancia de la investigaci\u00f3n contra el c\u00e1ncer<\/title>\n<meta name=\"description\" content=\"La fundaci\u00f3n CRIS contra el c\u00e1ncer ha lanzado la campa\u00f1a \u2018Investigamos, ganamos\u2019 que 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