{"id":144290,"date":"2022-01-28T12:46:21","date_gmt":"2022-01-28T11:46:21","guid":{"rendered":"https:\/\/ipmark.com\/?p=144290"},"modified":"2022-01-28T12:46:21","modified_gmt":"2022-01-28T11:46:21","slug":"carrefour-lanza-una-coleccion-de-las-iconicas-firmas-pryca-y-continente","status":"publish","type":"post","link":"https:\/\/ipmark.com\/?p=144290","title":{"rendered":"Carrefour lanza una colecci\u00f3n textil de las ic\u00f3nicas firmas Pryca y Continente"},"content":{"rendered":"

La cadena Carrefour ha lanzado una colecci\u00f3n textil de edici\u00f3n limitada de las ic\u00f3nicas marcas Pryca y Continente, que en 1999 se fusionaron dando lugar a la compa\u00f1\u00eda francesa. Con estilo retro, las prendas dise\u00f1adas en Espa\u00f1a estar\u00e1n disponibles desde el 28 de enero en una selecci\u00f3n de tiendas f\u00edsicas y en el ecommerce de la ense\u00f1a.<\/b><\/p>\n

Este homenaje a las marcas que han formado parte de la historia de Carrefour, y se recupera con una tendencial actual de moda retro, con una c\u00e1psula formadas por camisetas de algod\u00f3n de su marca Tex para mujer y hombre, calcetines y zapatillas deportivas. Todas las prendas con los logos de Pryca y Continente.\u00a0<\/span><\/p>\n

\"\"<\/p>\n

Espacios decorados con la est\u00e9tica retro<\/b><\/h2>\n

Para dar a conocer esta colecci\u00f3n, Carrefour<\/span> ha creado espacios decorados con est\u00e9tica retro<\/b> en sus centros de Prat (Barcelona), Alfafar (Valencia) y Hortaleza (Madrid). Adem\u00e1s, pone en circulaci\u00f3n <\/span>un autob\u00fas vintage que recorre las calles de Madrid <\/b>mostrando la est\u00e9tica de la campa\u00f1a con influencers que retransmitir\u00e1n en directo la experiencia junto a clientes de El Club Carrefour invitados a vivir esta singular iniciativa.\u00a0<\/span><\/p>\n

\"\"<\/p>\n

Las aperturas de los primeros establecimientos de Pryca y Continente representaron una verdadera revoluci\u00f3n en el pa\u00eds, en una \u00e9poca en la que la oferta comercial respond\u00eda a par\u00e1metros tradicionales.<\/span><\/p>\n

La f\u00f3rmula implantada por ambas cadenas es el nacimiento del hipermercado moderno que hoy conocemos y que evoluciona constantemente. Con todo ello, Carrefour realiza un nost\u00e1lgico reconocimiento hacia aquellas marcas ic\u00f3nicas.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

Un autob\u00fas circular\u00e1 por las calles de Madrid con la colecci\u00f3n retro, con la colaboraci\u00f3n de influencers para la campa\u00f1a que retransmitir\u00e1n en directo la experiencia.<\/p>\n","protected":false},"author":30,"featured_media":144291,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[38],"tags":[],"class_list":["post-144290","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marcas"],"acf":[],"yoast_head":"\nCarrefour lanza una colecci\u00f3n de las ic\u00f3nicas firmas Pryca y Continente<\/title>\n<meta name=\"description\" content=\"La cadena Carrefour ha lanzado una colecci\u00f3n textil de edici\u00f3n limitada de las ic\u00f3nicas marcas Pryca y Continente.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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