{"id":144177,"date":"2022-01-27T15:39:33","date_gmt":"2022-01-27T14:39:33","guid":{"rendered":"https:\/\/ipmark.com\/?p=144177"},"modified":"2022-01-28T12:14:54","modified_gmt":"2022-01-28T11:14:54","slug":"endesa-x-elige-a-btob-para-gestionar-toda-su-estrategia-de-comunicacion-digital","status":"publish","type":"post","link":"https:\/\/ipmark.com\/?p=144177","title":{"rendered":"Endesa X elige a BTOB para gestionar su estrategia de comunicaci\u00f3n digital"},"content":{"rendered":"<p><b>Endesa X ha elegido a BTOB para que gestione toda la estrategia de comunicaci\u00f3n digital de la compa\u00f1\u00eda, despu\u00e9s de ganar la asignaci\u00f3n en un concurso para un periodo de tres a\u00f1os.\u00a0<\/b><\/p>\n<p><span style=\"font-weight: 400;\">La agencia independiente ha dise\u00f1ado <\/span><b>una estrategia digital para fortalecer la comunicaci\u00f3n B2B<\/b><span style=\"font-weight: 400;\">, as\u00ed como activar y <\/span><b>potenciar el crecimiento de la parte B2C y B2G.<\/b><span style=\"font-weight: 400;\"> Este proyecto implica el desarrollo de todo lo relacionado con sus campa\u00f1as digitales, su estrategia de comunicaci\u00f3n, el mantenimiento web y la cobertura de eventos.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">La compa\u00f1\u00eda energ\u00e9tica busca <\/span><b>promover un consumo eficiente de la energ\u00eda<\/b><span style=\"font-weight: 400;\"> y apuesta por la <\/span><b>movilidad el\u00e9ctrica y las fuentes de energ\u00eda renovables<\/b><span style=\"font-weight: 400;\">. El papel de la agencia independiente ser\u00e1 apoyar a Endesa X en su posicionamiento \u201ccomo l\u00edder de la innovaci\u00f3n y la tecnolog\u00eda del mercado de la electrificaci\u00f3n reforzando sus estrategias de comunicaci\u00f3n en todas las \u00e1reas\u201d.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Actualmente, Endesa X es una de las empresas con m\u00e1s puntos de recarga en Espa\u00f1a y se ha marcado \u201c<\/span><b>un ambicioso plan de crecimiento para los pr\u00f3ximos a\u00f1os<\/b><span style=\"font-weight: 400;\">\u201d.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">No es la primera colaboraci\u00f3n entre la agencia y la marca que llevan trabajando en diferentes proyectos desde hace a\u00f1os.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>La agencia independiente apoyar\u00e1 a la energ\u00e9tica en su proyecto de liderar el mercado de electrificaci\u00f3n en Espa\u00f1a.<\/p>\n","protected":false},"author":30,"featured_media":144180,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[56],"tags":[6447],"class_list":["post-144177","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-agencias","tag-agencia-independiente"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Endesa X elige a BTOB para gestionar toda su estrategia de comunicaci\u00f3n digital<\/title>\n<meta name=\"description\" content=\"Endesa X ha elegido a la agencia independiente BTOB para gestionar toda su estrategia de comunicaci\u00f3n digital.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ipmark.com\/?p=144177\" 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