{"id":142377,"date":"2022-01-03T13:25:02","date_gmt":"2022-01-03T12:25:02","guid":{"rendered":"https:\/\/ipmark.com\/?p=142377"},"modified":"2022-01-03T13:25:02","modified_gmt":"2022-01-03T12:25:02","slug":"la-campana-del-sorteo-de-el-nino-recuerda-la-importancia-de-las-segundas-oportunidades","status":"publish","type":"post","link":"https:\/\/ipmark.com\/?p=142377","title":{"rendered":"La campa\u00f1a del Sorteo de El Ni\u00f1o recuerda la importancia de las segundas oportunidades"},"content":{"rendered":"<p>&nbsp;<\/p>\n<p><strong>El Sorteo Extraordinario de El Ni\u00f1o que se celebra el 6 de enero ha presentado su nueva campa\u00f1a de la mano de la agencia Contrapunto BBDO. Con tono de humor, recuerda la importancia de las segundas oportunidades.\u00a0<\/strong><\/p>\n<p><span style=\"font-weight: 400;\">Una campa\u00f1a, dirigida por <strong>Hern\u00e1n Bargman<\/strong> y producida por <strong>Seven Sanses<\/strong>, que estar\u00e1 presente en todos los medios hasta el d\u00eda anterior al Sorteo. Adem\u00e1s, pone el foco en la posibilidad de que sonr\u00eda la suerte en el primer Sorteo Extraordinario que Loter\u00eda Nacional celebra para arrancar el a\u00f1o; el segundo m\u00e1s importante tras el Sorteo de Navidad.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Los spots de 50\u201d y 30\u201d se podr\u00e1n ver tanto en televisi\u00f3n como en v\u00eddeo online. Adem\u00e1s, Loter\u00edas Televisi\u00f3n en toda la red de ventas de Loter\u00edas, cu\u00f1as off y online y la campa\u00f1a gr\u00e1fica en puntos de venta, prensa, revistas y numerosos soportes de exterior, as\u00ed como en redes sociales.<\/span><\/p>\n<p><iframe loading=\"lazy\" title=\"Anuncio Loter\u00eda de El Ni\u00f1o 2022 \u2013 \u201cSegundas oportunidades\u201d [Oficial]\" width=\"800\" height=\"450\" src=\"https:\/\/www.youtube.com\/embed\/P1Paaa57w_Q?start=1&#038;feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Una campa\u00f1a que estar\u00e1 presente hasta el 5 de enero, el d\u00eda previo al sorteo, y que pone el foco en la necesidad de dejar de pensar en los sue\u00f1os imposibles. <\/p>\n","protected":false},"author":7342,"featured_media":142379,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[5893],"tags":[],"class_list":["post-142377","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-publicidad"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>El Sorteo Extraordinario de El Ni\u00f1o presenta su nueva campa\u00f1a<\/title>\n<meta name=\"description\" content=\"El Sorteo Extraordinario de El Ni\u00f1o, con tono de humor, recuerda la importancia de las segundas oportunidades.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ipmark.com\/?p=142377\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"El Sorteo Extraordinario de El Ni\u00f1o presenta su nueva campa\u00f1a\" \/>\n<meta property=\"og:description\" content=\"El Sorteo Extraordinario de El Ni\u00f1o, con tono de humor, recuerda la importancia de las segundas oportunidades.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/ipmark.com\/?p=142377\" \/>\n<meta property=\"og:site_name\" content=\"IPMARK | Informaci\u00f3n de valor sobre marketing, publicidad, comunicaci\u00f3n y tendencias digitales\" \/>\n<meta property=\"article:published_time\" content=\"2022-01-03T12:25:02+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/ipmark.com\/wp-content\/uploads\/El-Nin\u0303o-2022.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1140\" \/>\n\t<meta property=\"og:image:height\" content=\"683\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Elena Serrano 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