{"id":137840,"date":"2021-11-11T11:05:31","date_gmt":"2021-11-11T10:05:31","guid":{"rendered":"https:\/\/ipmark.com\/?p=137840"},"modified":"2021-11-11T12:29:43","modified_gmt":"2021-11-11T11:29:43","slug":"llyc-se-lanza-al-capital-riesgo","status":"publish","type":"post","link":"https:\/\/ipmark.com\/?p=137840","title":{"rendered":"LLYC se lanza al capital riesgo para invertir en startups del sector"},"content":{"rendered":"<p><strong>El grupo de comunicaci\u00f3n LLYC se lanza al ecosistema emprendedor. La compa\u00f1\u00eda ha anunciado la creaci\u00f3n de LLYC Venturing, una iniciativa de capital riesgo destinada a invertir en startups con alto potencial de crecimiento en etapas iniciales.\u00a0<\/strong><\/p>\n<p><span style=\"font-weight: 400;\">Seg\u00fan han informado desde la compa\u00f1\u00eda, la nueva divisi\u00f3n de venture capital estar\u00e1 centrada en los mercados clave en los que est\u00e1 presente la consultora. Estos son, Europa y Am\u00e9rica.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Durante los primeros cuatro a\u00f1os, LLYC Venturing <strong>prev\u00e9 invertir hasta un m\u00e1ximo de 5 millones de euros de los propios fondos de la consultora en 20 proyectos<\/strong> &#8211; entre 50.000 y 500.000 euros para cada trabajo-. Y tomar\u00e1 un porcentaje minoritario de su capital para potenciar la coinversi\u00f3n en el momento de entrada del fondo en la startup elegida.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Los proyectos<strong> ser\u00e1n analizados por un equipo liderado por Marcos Aubeso, director de inversiones de LLYC Venturing<\/strong> y deber\u00e1n ser<strong> aprobados por un comit\u00e9 de inversiones<\/strong> formado por Luisa Garc\u00eda, CEO de Europa; Alejandro Romero, CEO Am\u00e9ricas; Adolfo Corujo, chief strategy &amp; innovation officer; Marta Guisasola, CFO y Francisco S\u00e1nchez Rivas, miembro del consejo de administraci\u00f3n de LLYC SA.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Las empresas objeto de inversi\u00f3n deber\u00e1n enfocarse en los siguientes sectores: software destinado a marketing digital, inteligencia artificial centrada en la comunicaci\u00f3n y el marketing, firmas de blockchain que permitan transformar la comunicaci\u00f3n, de IoT que mejoren la comunicaci\u00f3n persona\/m\u00e1quina y empresas de realidad virtual que ayuden a mejorar experiencias inmersivas.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">En palabras de<strong> Jos\u00e9 Antonio Llorente<\/strong>, socio fundador y presidente de <strong>LLYC,<\/strong> \u201cqueremos ayudar a las startups a crecer. Adem\u00e1s, estar cerca de ellas nos permitir\u00e1 fortalecer nuestra propuesta de valor\u201d.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Con este veh\u00edculo de inversi\u00f3n, la consultora refuerza su apuesta por la innovaci\u00f3n para atender las soluciones que demandan los clientes. Su constituci\u00f3n se enmarca en el lanzamiento de la oferta de Deep Digital Business (DDB), que en cuatro a\u00f1os se estima que supondr\u00e1 la mitad de la facturaci\u00f3n de la consultora.\u00a0<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Crea LLYC Venturing, una iniciativa de capital riesgo destinada a invertir en startups que trabajen soluciones de marketing digital, IA, IoT y realidad virtual. <\/p>\n","protected":false},"author":29,"featured_media":137841,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[56],"tags":[76,50],"class_list":["post-137840","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-agencias","tag-marketing-digital","tag-tecnologia"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>LLYC se 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