{"id":131825,"date":"2021-07-27T13:33:08","date_gmt":"2021-07-27T11:33:08","guid":{"rendered":"https:\/\/ipmark.com\/?p=131825"},"modified":"2021-07-27T14:38:00","modified_gmt":"2021-07-27T12:38:00","slug":"hootsuite-nombra-directora-de-marketing-a-maggie-lower","status":"publish","type":"post","link":"https:\/\/ipmark.com\/?p=131825","title":{"rendered":"Hootsuite nombra directora de marketing a Maggie Lower"},"content":{"rendered":"<p><strong>Maggie Lower<\/strong> ser\u00e1 la nueva directora de marketing de <strong>Hootsuite, la plataforma l\u00edder en gesti\u00f3n de redes sociales.<\/strong> En su nuevo puesto se encargar\u00e1 de la estrategia global de la marca, la comunicaci\u00f3n y los eventos.<\/p>\n<p>\u00abMientras estaba buscando un CMO que se uniera a la compa\u00f1\u00eda para ayudar a impulsar esta fase de crecimiento, ten\u00eda claro que quer\u00eda un profesional del marketing moderno. Maggie es exactamente eso. Ha pasado su carrera combinando tanto el arte como la ciencia del marketing para conseguir resultados excepcionales para grandes marcas. Estoy deseando trabajar con ella mientras crecemos r\u00e1pidamente y transformamos nuestra empresa y el sector\u00bb, a\u00f1ade <strong>Tom Keiser, CEO de Hootsuite. <\/strong><\/p>\n<p>Maggie se consolida como un referente empresarial y de opini\u00f3n tras una trayectoria profesional en el mundo del marketing de m\u00e1s de dos d\u00e9cadas. Previo a su incorporaci\u00f3n en Hootsuite, ha trabajado como <strong>directora global de marketing en Cision<\/strong> y como <strong>primera directora de marketing en TrueBlue.<\/strong> Tambi\u00e9n ha desempe\u00f1ado funciones de direcci\u00f3n de <strong>marketing en Alight y Aon Hewitt, y pas\u00f3 15 a\u00f1os en Bank of America<\/strong>, formando equipos de marketing de gran nivel.<\/p>\n<p>\u00abHootsuite es una marca ic\u00f3nica que marc\u00f3 la diferencia: se anticip\u00f3 a la forma en que las personas se conectar\u00edan con el mundo mucho antes de que las redes sociales formaran parte del lenguaje cotidiano\u00bb, dice Maggie Lower, que\u00a0pertenece a la <strong>Junta Asesora de Marketing de Peer 150<\/strong>, donde ejerce de Consejera Ejecutiva\u00a0 para The Marketing Academy US, ayudando a crear y formar a los mejores profesionales de los sectores de marketing, publicidad y comunicaci\u00f3n. Adem\u00e1s, es responsible en <strong>The Collective,<\/strong> un foro ejecutivo del colectivo <strong>LGBTQIA+<\/strong>, que se esfuerza por crear conexi\u00f3n en el lugar de trabajado y fomentar la inclusi\u00f3n y la diversidad.<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Maggie se encargar\u00e1 de la estrategia global de la marca, la comunicaci\u00f3n y los eventos de Hootsuite.<\/p>\n","protected":false},"author":6970,"featured_media":131813,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[44],"tags":[4996,6429],"class_list":["post-131825","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing","tag-director-de-marketing","tag-hootsuite"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Hootsuite 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