{"id":130430,"date":"2021-07-08T16:45:14","date_gmt":"2021-07-08T14:45:14","guid":{"rendered":"https:\/\/ipmark.com\/?p=130430"},"modified":"2021-07-09T09:11:18","modified_gmt":"2021-07-09T07:11:18","slug":"alexis-ferran-director-general-de-aftershare-barcelona","status":"publish","type":"post","link":"https:\/\/ipmark.com\/?p=130430","title":{"rendered":"Alexis Ferran, director general de Aftershare Barcelona"},"content":{"rendered":"<p><strong>Alexis Ferran <\/strong>ha trabajado en compa\u00f1\u00edas como <strong>Ferrero, Lindt, Mars y Upfield<\/strong> tanto en el \u00e1rea comercial como en el comercial. Ayudar\u00e1 a desarrollar la visi\u00f3n de cliente de la compa\u00f1\u00eda y el perfil de negocio de las capacidades de la misma. El incorporado conoce la empresa de <strong>AFTERSHARE<\/strong> tras haber trabajado como cliente tanto en Mars como en Upfield.<\/p>\n<p>\u201cAlexis ha sido un anunciante que nos ha conocido muy bien y que ha elegido trabajar con nosotros, creo que con eso queda todo dicho. Agradecer desde aqu\u00ed su apuesta porque vamos a aprender mucho y porque junto a \u00e9l vamos a poder desarrollar a\u00fan m\u00e1s lo que nos gusta de verdad: ser socios estrat\u00e9gicos de nuestros clientes\u201d, declara <strong>Marc Ros, CEO y fundador de AFTERSHARE junto a Risto Mejide.<\/strong><\/p>\n<p>Su trayectoria destaca por haber trabajado en el \u00e1rea <strong>de marketing y comercial en la gran distribuci\u00f3n y un gran dominio del retail y del mundo digital.<\/strong> Tambi\u00e9n ha trabajado como director de marketing en Upfield Iberia. Previo a este cargo, Ferran fue Director de Marketing del grupo Mars, donde pudo liderar la estrategia y posicionamiento de Orbit, Skittles y M&amp;Ms. Adem\u00e1s, ha trabajado en otras reconocidas marcas de gran consumo como, Lindt o Ferrero.<\/p>\n<p><strong>Alexis Ferran,<\/strong> comenta: \u201cestoy muy contento de sumarme al proyecto de AFTERSHARE. El hecho de conocer su forma de trabajar y sobre todo su gran equipo hace que me sienta como en casa desde el primer d\u00eda. Nos enfrentamos a tiempos de gran incertidumbre y volatilidad para las marcas y creo que nuestro papel como partner va a ser m\u00e1s relevante que nunca aportando estrategia, creatividad, y colaboraci\u00f3n para conectar con el cliente\/consumidor.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"<p>El ex director de marketing de Upfield Iberia se incorpora para reforzar el perfil de visi\u00f3n de negocio del equipo y el servicio de valor a\u00f1adido a los clientes.<\/p>\n","protected":false},"author":6970,"featured_media":130431,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[44],"tags":[6411,2464],"class_list":["post-130430","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing","tag-aftershare","tag-comunicacion"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - 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