{"id":128894,"date":"2021-06-21T10:57:19","date_gmt":"2021-06-21T08:57:19","guid":{"rendered":"https:\/\/ipmark.com\/?p=128894"},"modified":"2021-06-21T10:57:19","modified_gmt":"2021-06-21T08:57:19","slug":"gusta-alli-gusta-aqui-la-nueva-campana-de-d-o-rias-baixas-con-avante-evolumedia","status":"publish","type":"post","link":"https:\/\/ipmark.com\/gusta-alli-gusta-aqui-la-nueva-campana-de-d-o-rias-baixas-con-avante-evolumedia\/","title":{"rendered":"\u201cGusta All\u00ed, Gusta Aqu\u00ed\u201d, la nueva campa\u00f1a de D.O. R\u00edas Baixas con Avante Evolumedia"},"content":{"rendered":"<p><strong>D.O. R\u00edas Baixas<\/strong> es siempre una apuesta ganadora que marida con todo y, bajo ese concepto, se ha creado la \u00faltima campa\u00f1a nacional lanzada por el <strong>Consejo Regulador de la Denominaci\u00f3n de Origen gallega<\/strong>. Bajo el claim \u2018<strong>\u2019Gusta Aqu\u00ed, Gusta All\u00ed\u2019\u2019,<\/strong> la marca demuestra los buenos resultados que est\u00e1 consiguiendo.<\/p>\n<p>Ha sido su <em>partner<\/em> <strong>Avante Evolumedia<\/strong> quien ha dise\u00f1ado la campa\u00f1a <em>crossmedia<\/em> en la que tanto la comunicaci\u00f3n como el posicionamiento estar\u00e1n vinculados a los momentos de consumo. Se han desarrollado estrategias ad hoc dirigidas a diferentes targets.<\/p>\n<p><strong>Gusta aqu\u00ed, gusta all\u00ed<\/strong><\/p>\n<p>Da igual d\u00f3nde estemos y qu\u00e9 comamos, los vinos D.O. R\u00edas Baixas son una apuesta segura que marida con todo. Esta es la l\u00ednea que sigue la campa\u00f1a a la hora de realizar las piezas creativas en formato audiovisual que <strong>Verve Creative Group<\/strong> ha dise\u00f1ado para esta estrategia: \u2018\u2019Gusta Aqu\u00ed, Gusta All\u00ed\u2019\u2019.<\/p>\n<p>Las versiones de 10 y 20 segundos tendr\u00e1n una presencia continua en las televisiones nacionales, en abierto y de pago, as\u00ed como en sites premium y entornos protegidos que potenciar\u00e1n formatos notorios en emplazamientos SMART TV.<\/p>\n<p><strong>Consejo Regulador de D.O. gallega<\/strong><\/p>\n<p>La D.O. R\u00edas Baixas es una zona de gran tradici\u00f3n vitivin\u00edcola del noroeste de Espa\u00f1a (Galicia). Su Consejo Regulador se encarga de impulsar el desarrollo econ\u00f3mico de este sector, apostando por las variedades aut\u00f3ctonas, en concreto el albari\u00f1o, resistentes a la climatolog\u00eda propia de esta zona, que confieren a los vinos una calidad y origen genuinos.<\/p>\n<p>&nbsp;<\/p>\n<p><iframe title=\"\u00a1Gusta All\u00ed Gusta Aqu\u00ed! Albari\u00f1o R\u00edas Baixas, el vino que marida con la gastronom\u00eda francesa\" width=\"800\" height=\"450\" src=\"https:\/\/www.youtube.com\/embed\/U0d3BHWMTXo?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe><\/p>\n","protected":false},"excerpt":{"rendered":"<p>La creatividad cuenta con tres divertidos spots en los que ensalzan los vinos de la D.O. R\u00edas Baixas<\/p>\n","protected":false},"author":6970,"featured_media":128899,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[5893],"tags":[],"class_list":["post-128894","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-publicidad"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>\u201cGusta All\u00ed, Gusta Aqu\u00ed\u201d, la nueva campa\u00f1a de D.O. R\u00edas Baixas con Avante Evolumedia<\/title>\n<meta name=\"description\" content=\"La creatividad cuenta con tres divertidos spots en los que ensalzan los vinos de la D.O. 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