{"id":128203,"date":"2021-06-09T12:21:54","date_gmt":"2021-06-09T10:21:54","guid":{"rendered":"https:\/\/ipmark.com\/?p=128203"},"modified":"2021-06-09T13:27:57","modified_gmt":"2021-06-09T11:27:57","slug":"facebook-probara-afiliacion-para-influencers-en-instagram","status":"publish","type":"post","link":"https:\/\/ipmark.com\/?p=128203","title":{"rendered":"Facebook probar\u00e1 una herramienta de afiliaci\u00f3n para influencers en Instagram"},"content":{"rendered":"<p><strong>Facebook avanza en su pol\u00edtica de monetizaci\u00f3n para creadores. La compa\u00f1\u00eda que dirige Mark Zuckerberg ha anunciado dos nuevas funcionalidades para Instagram. La m\u00e1s llamativa, el lanzamiento de una herramienta nativa de afiliaci\u00f3n, que permitir\u00e1 a los influencers obtener comisiones por las compras que impulsan en su perfil.\u00a0<\/strong><\/p>\n<p><span style=\"font-weight: 400;\">Seg\u00fan ha explicado la compa\u00f1\u00eda en su blog corporativo, en los pr\u00f3ximos meses empezar\u00e1n a probar una herramienta nativa de afiliaci\u00f3n, que posibilitar\u00e1 a los creadores descubrir nuevos productos, compartirlos con sus seguidores y obtener comisiones por las compras que impulsan dentro de la aplicaci\u00f3n.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Los usuarios sabr\u00e1n cu\u00e1ndo un influencer va a cobrar una comisi\u00f3n por la venta del producto que est\u00e1 mostrando, a trav\u00e9s de la etiqueta <strong>\u2018Elegible para comisi\u00f3n\u2019<\/strong> que aparecer\u00e1 en la parte superior de la publicaci\u00f3n.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">De momento, la compa\u00f1\u00eda<strong> probar\u00e1 esta funcionalidad en Estados Unidos<\/strong>, con un peque\u00f1o grupo de creadores y empresas, entre ellas, <strong>Benefit, Kopari, MAC, Pat McGrath Labs y Sephora.<\/strong>\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Adem\u00e1s de ofrecer a los influencers la posibilidad de obtener ingresos mediante la afiliaci\u00f3n, podr\u00e1n vender sus propios art\u00edculos a trav\u00e9s de <strong>Instagram Shopping<\/strong>. Si cuentan con una tienda online, podr\u00e1n vincularla con la aplicaci\u00f3n para que aparezca en su perfil personal, adem\u00e1s de su perfil de empresa, para mostrar y vender sus productos directamente a los seguidores.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">De igual modo, podr\u00e1n configurar una nueva tienda, al vincular su cuenta con uno de los socios comerciales de Instagram. Estos son Fanjoy, Represent, Spring y UMG. Esta funci\u00f3n estar\u00e1 disponible para todos los creadores de Estados Unidos a finales de a\u00f1o.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Desde Facebook informan, por \u00faltimo, de nuevas v\u00edas para aumentar las ganancias de los creadores en sus plataformas. Desde esta semana, en Instagram los influencers <strong>podr\u00e1n obtener un pago adicional cuando alcancen ciertos hitos mientras usan las insignias en los v\u00eddeos en directo<\/strong>. Y en Facebook, podr\u00e1n recibir un ingreso extra en concepto de estrellas gratis si alcanzan una serie de objetivos, como transmitir durante una cantidad determinada de horas o ganar un n\u00famero establecido de estrellas en un cierto periodo de tiempo.\u00a0<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>La compa\u00f1\u00eda anuncia nuevas funcionalidades para ayudar a los influencers a obtener mayores ingresos en Facebook e Instagram.<\/p>\n","protected":false},"author":29,"featured_media":128206,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[5895],"tags":[155,148],"class_list":["post-128203","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing-digital","tag-facebook","tag-social-media"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Facebook probar\u00e1 la afiliaci\u00f3n para influencers en Instagram<\/title>\n<meta name=\"description\" content=\"La compa\u00f1\u00eda anuncia nuevas funcionalidades para ayudar a los influencers a obtener mayores ingresos en Facebook e Instagram.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ipmark.com\/?p=128203\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Facebook probar\u00e1 la afiliaci\u00f3n para influencers en Instagram\" \/>\n<meta property=\"og:description\" content=\"La compa\u00f1\u00eda anuncia nuevas funcionalidades para ayudar a los influencers a obtener mayores ingresos en Facebook e Instagram.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/ipmark.com\/?p=128203\" \/>\n<meta property=\"og:site_name\" content=\"IPMARK | Informaci\u00f3n de valor sobre marketing, publicidad, comunicaci\u00f3n y tendencias digitales\" \/>\n<meta property=\"article:published_time\" content=\"2021-06-09T10:21:54+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2021-06-09T11:27:57+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/ipmark.com\/wp-content\/uploads\/facebook-prueba-afiliacion-para-influencers-en-instagram.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1140\" \/>\n\t<meta property=\"og:image:height\" content=\"635\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Pilar Chac\u00f3n\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Pilar Chac\u00f3n\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=128203#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=128203\"},\"author\":{\"name\":\"Pilar Chac\u00f3n\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/#\\\/schema\\\/person\\\/de400c58a0eb8a1708ed78b3cb6d76e7\"},\"headline\":\"Facebook probar\u00e1 una herramienta de afiliaci\u00f3n para influencers en Instagram\",\"datePublished\":\"2021-06-09T10:21:54+00:00\",\"dateModified\":\"2021-06-09T11:27:57+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=128203\"},\"wordCount\":386,\"image\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=128203#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/ipmark.com\\\/wp-content\\\/uploads\\\/facebook-prueba-afiliacion-para-influencers-en-instagram.jpg\",\"keywords\":[\"Facebook\",\"social media\"],\"articleSection\":[\"Marketing Digital\"],\"inLanguage\":\"es\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=128203\",\"url\":\"https:\\\/\\\/ipmark.com\\\/?p=128203\",\"name\":\"Facebook probar\u00e1 la afiliaci\u00f3n para influencers en Instagram\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=128203#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=128203#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/ipmark.com\\\/wp-content\\\/uploads\\\/facebook-prueba-afiliacion-para-influencers-en-instagram.jpg\",\"datePublished\":\"2021-06-09T10:21:54+00:00\",\"dateModified\":\"2021-06-09T11:27:57+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/#\\\/schema\\\/person\\\/de400c58a0eb8a1708ed78b3cb6d76e7\"},\"description\":\"La compa\u00f1\u00eda anuncia nuevas funcionalidades para ayudar a los influencers a obtener mayores ingresos en Facebook e Instagram.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=128203#breadcrumb\"},\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/ipmark.com\\\/?p=128203\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=128203#primaryimage\",\"url\":\"https:\\\/\\\/ipmark.com\\\/wp-content\\\/uploads\\\/facebook-prueba-afiliacion-para-influencers-en-instagram.jpg\",\"contentUrl\":\"https:\\\/\\\/ipmark.com\\\/wp-content\\\/uploads\\\/facebook-prueba-afiliacion-para-influencers-en-instagram.jpg\",\"width\":1140,\"height\":635,\"caption\":\"Facebook probar\u00e1 una herramienta de afiliaci\u00f3n para influencers en Instagram\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/?p=128203#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Portada\",\"item\":\"https:\\\/\\\/ipmark.com\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Facebook probar\u00e1 una herramienta de afiliaci\u00f3n para influencers en Instagram\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/#website\",\"url\":\"https:\\\/\\\/ipmark.com\\\/\",\"name\":\"IPMARK | Informaci\u00f3n de valor sobre marketing, publicidad, comunicaci\u00f3n y tendencias digitales\",\"description\":\"Creaci\u00f3n de contenidos y eventos relevantes en torno a las marcas, las agencias, servicios de marketing y medios, \u00fatiles para la toma de decisiones en el d\u00eda a d\u00eda de los profesionales del marketing\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/ipmark.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"es\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/ipmark.com\\\/#\\\/schema\\\/person\\\/de400c58a0eb8a1708ed78b3cb6d76e7\",\"name\":\"Pilar Chac\u00f3n\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/ea2d31089136c7fd616f961521512f6e17b01d5442597719202325bc0b6c39f2?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/ea2d31089136c7fd616f961521512f6e17b01d5442597719202325bc0b6c39f2?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/ea2d31089136c7fd616f961521512f6e17b01d5442597719202325bc0b6c39f2?s=96&d=mm&r=g\",\"caption\":\"Pilar Chac\u00f3n\"},\"url\":\"https:\\\/\\\/ipmark.com\\\/?author=29\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Facebook probar\u00e1 la afiliaci\u00f3n para influencers en Instagram","description":"La compa\u00f1\u00eda anuncia nuevas funcionalidades para ayudar a los influencers a obtener mayores ingresos en Facebook e Instagram.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/ipmark.com\/?p=128203","og_locale":"es_ES","og_type":"article","og_title":"Facebook probar\u00e1 la afiliaci\u00f3n para influencers en Instagram","og_description":"La compa\u00f1\u00eda anuncia nuevas funcionalidades para ayudar a los influencers a obtener mayores ingresos en Facebook e Instagram.","og_url":"https:\/\/ipmark.com\/?p=128203","og_site_name":"IPMARK | Informaci\u00f3n de valor sobre marketing, publicidad, comunicaci\u00f3n y tendencias digitales","article_published_time":"2021-06-09T10:21:54+00:00","article_modified_time":"2021-06-09T11:27:57+00:00","og_image":[{"width":1140,"height":635,"url":"https:\/\/ipmark.com\/wp-content\/uploads\/facebook-prueba-afiliacion-para-influencers-en-instagram.jpg","type":"image\/jpeg"}],"author":"Pilar Chac\u00f3n","twitter_card":"summary_large_image","twitter_misc":{"Escrito por":"Pilar Chac\u00f3n","Tiempo de lectura":"2 minutos"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/ipmark.com\/?p=128203#article","isPartOf":{"@id":"https:\/\/ipmark.com\/?p=128203"},"author":{"name":"Pilar Chac\u00f3n","@id":"https:\/\/ipmark.com\/#\/schema\/person\/de400c58a0eb8a1708ed78b3cb6d76e7"},"headline":"Facebook probar\u00e1 una herramienta de afiliaci\u00f3n para influencers en Instagram","datePublished":"2021-06-09T10:21:54+00:00","dateModified":"2021-06-09T11:27:57+00:00","mainEntityOfPage":{"@id":"https:\/\/ipmark.com\/?p=128203"},"wordCount":386,"image":{"@id":"https:\/\/ipmark.com\/?p=128203#primaryimage"},"thumbnailUrl":"https:\/\/ipmark.com\/wp-content\/uploads\/facebook-prueba-afiliacion-para-influencers-en-instagram.jpg","keywords":["Facebook","social media"],"articleSection":["Marketing Digital"],"inLanguage":"es"},{"@type":"WebPage","@id":"https:\/\/ipmark.com\/?p=128203","url":"https:\/\/ipmark.com\/?p=128203","name":"Facebook probar\u00e1 la afiliaci\u00f3n para influencers en Instagram","isPartOf":{"@id":"https:\/\/ipmark.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/ipmark.com\/?p=128203#primaryimage"},"image":{"@id":"https:\/\/ipmark.com\/?p=128203#primaryimage"},"thumbnailUrl":"https:\/\/ipmark.com\/wp-content\/uploads\/facebook-prueba-afiliacion-para-influencers-en-instagram.jpg","datePublished":"2021-06-09T10:21:54+00:00","dateModified":"2021-06-09T11:27:57+00:00","author":{"@id":"https:\/\/ipmark.com\/#\/schema\/person\/de400c58a0eb8a1708ed78b3cb6d76e7"},"description":"La compa\u00f1\u00eda anuncia nuevas funcionalidades para ayudar a los influencers a obtener mayores ingresos en Facebook e Instagram.","breadcrumb":{"@id":"https:\/\/ipmark.com\/?p=128203#breadcrumb"},"inLanguage":"es","potentialAction":[{"@type":"ReadAction","target":["https:\/\/ipmark.com\/?p=128203"]}]},{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/ipmark.com\/?p=128203#primaryimage","url":"https:\/\/ipmark.com\/wp-content\/uploads\/facebook-prueba-afiliacion-para-influencers-en-instagram.jpg","contentUrl":"https:\/\/ipmark.com\/wp-content\/uploads\/facebook-prueba-afiliacion-para-influencers-en-instagram.jpg","width":1140,"height":635,"caption":"Facebook probar\u00e1 una herramienta de afiliaci\u00f3n para influencers en Instagram"},{"@type":"BreadcrumbList","@id":"https:\/\/ipmark.com\/?p=128203#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Portada","item":"https:\/\/ipmark.com\/"},{"@type":"ListItem","position":2,"name":"Facebook probar\u00e1 una herramienta de afiliaci\u00f3n para influencers en Instagram"}]},{"@type":"WebSite","@id":"https:\/\/ipmark.com\/#website","url":"https:\/\/ipmark.com\/","name":"IPMARK | Informaci\u00f3n de valor sobre marketing, publicidad, comunicaci\u00f3n y tendencias digitales","description":"Creaci\u00f3n de contenidos y eventos relevantes en torno a las marcas, las agencias, servicios de marketing y medios, \u00fatiles para la toma de decisiones en el d\u00eda a d\u00eda de los profesionales del marketing","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/ipmark.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"es"},{"@type":"Person","@id":"https:\/\/ipmark.com\/#\/schema\/person\/de400c58a0eb8a1708ed78b3cb6d76e7","name":"Pilar Chac\u00f3n","image":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/secure.gravatar.com\/avatar\/ea2d31089136c7fd616f961521512f6e17b01d5442597719202325bc0b6c39f2?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/ea2d31089136c7fd616f961521512f6e17b01d5442597719202325bc0b6c39f2?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/ea2d31089136c7fd616f961521512f6e17b01d5442597719202325bc0b6c39f2?s=96&d=mm&r=g","caption":"Pilar Chac\u00f3n"},"url":"https:\/\/ipmark.com\/?author=29"}]}},"_links":{"self":[{"href":"https:\/\/ipmark.com\/index.php?rest_route=\/wp\/v2\/posts\/128203","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ipmark.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ipmark.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ipmark.com\/index.php?rest_route=\/wp\/v2\/users\/29"}],"replies":[{"embeddable":true,"href":"https:\/\/ipmark.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=128203"}],"version-history":[{"count":0,"href":"https:\/\/ipmark.com\/index.php?rest_route=\/wp\/v2\/posts\/128203\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ipmark.com\/index.php?rest_route=\/wp\/v2\/media\/128206"}],"wp:attachment":[{"href":"https:\/\/ipmark.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=128203"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ipmark.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=128203"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ipmark.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=128203"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}