{"id":12441,"date":"2010-11-15T03:36:11","date_gmt":"2010-11-15T03:36:11","guid":{"rendered":"https:\/\/ipmark.com\/el-sector-de-exterior-reivindica-la-publicidad-tradicional\/"},"modified":"2010-11-15T03:36:11","modified_gmt":"2010-11-15T03:36:11","slug":"el-sector-de-exterior-reivindica-la-publicidad-tradicional","status":"publish","type":"post","link":"https:\/\/ipmark.com\/?p=12441","title":{"rendered":"El sector de exterior reivindica la publicidad tradicional"},"content":{"rendered":"<p>Detr\u00e1s de la organizaci\u00f3n de los Premios Pex est\u00e1n MPG, JC Decaux, Cemusa, Clear Channel Outdoor, CBS Outdoor y Telef\u00f3nica. Todos ellos forman parte tambi\u00e9n de PEX, el Foro de la Publicidad Exterior, cuyo objetivo es recordar a los anunciantes la eficacia de la publicidad tradicional y del soporte exterior en concreto.<\/p>\n<p>Los Premios Pex llaman a los j\u00f3venes creativos que viven inmersos en las nuevas tecnolog\u00edas para que apliquen su talento al mobiliario urbano y reinventen la publicidad tradicional. Los trabajos podr\u00e1n presentarse hasta el 20 de diciembre y los cinco seleccionados como los mejores ser\u00e1n expuestos en las marquesinas, cabinas de tel\u00e9fono, columnas, carteleras y mobiliario urbano de gran formato del centro de Madrid.<\/p>\n<p>Los ganadores ser\u00e1n anunciados el d\u00eda 19 de enero de 2011 durante la gala previa al Foro de la Publicidad Exterior, que se celebrar\u00e1 el d\u00eda 20 de enero en el C\u00edrculo de Bellas Artes de Madrid.<\/p>\n<p><b>M\u00e1s informaci\u00f3n en <a class=\"enlace\" style=\"font-size:100%\" href=\"http:\/\/www.leadingnewthinking.com\">www.leadingnewthinking.com<\/a><\/b><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Detr\u00e1s de la organizaci\u00f3n de los Premios Pex est\u00e1n MPG, JC Decaux, Cemusa, Clear Channel Outdoor, CBS Outdoor y Telef\u00f3nica.<\/p>\n","protected":false},"author":21,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[5894],"tags":[],"class_list":["post-12441","post","type-post","status-publish","format-standard","hentry","category-media"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.4 - 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